Category: Demographics
Demographics market research reports by GlobalData
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Generation Z in Consumer Goods - Thematic Research
Generation Z in Consumer Goods - Thematic Research Summary This report analyzes the impact of strategies implemented by consumer goods companies on Generation Z. These feature: personalization, convenience, digital solutions, and hyper-targeted products. All of these are strategies that attract Gene ... Read More
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Attitudes towards Meat, Poultry and Fish - Consumer Survey Insights
Attitudes towards Meat, Poultry and Fish - Consumer Survey Insights Summary Attitudes towards Meat, Poultry and Fish - Consumer Survey Insights uses GlobalData's Consumer Survey to highlight consumer insights that can drive the reinvention of meat amid the surge of alternative proteins. This trend t ... Read More
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United Kingdom (UK) Partyware Market Trends and Consumer Attitude, 2022 - Analysing Buying Dynamics, Channel Usage, Spending and Retailer Selection
United Kingdom (UK) Partyware Market Trends and Consumer Attitude, 2022 - Analysing Buying Dynamics, Channel Usage, Spending and Retailer Selection Summary United Kingdom (UK) Partyware Market Trends and Consumer Attitude, 2022, report forms part of GlobalData's Retail Occasions series, and offers a ... Read More
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Augmented Reality (AR) in Consumer Goods - Thematic Research
Augmented Reality (AR) in Consumer Goods - Thematic Research Summary This report analyzes the role of augmented reality in the consumer goods sector. It offers an in-depth study of the AR value chain, before identifying the specific AR products that consumer companies can and will use to give them a ... Read More
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How Customers Purchased Private Medical Insurance in 2021?
How Customers Purchased Private Medical Insurance in 2021? Summary This report explores how consumer purchasing preferences for PMI have changed over time. It discovers what is most influential to customers when purchasing a PMI policy and reveals the most popular providers in the market. New trends ... Read More
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Perceived Health Benefits of Food and Drink Ingredients - Consumer Survey Insights
Perceived Health Benefits of Food and Drink Ingredients - Consumer Survey Insights Summary Perceived Health Benefits of Food and Drink Ingredients - Consumer Survey Insights uses GlobalData's Consumer Survey to study consumer perceptions of a range of popular and emerging food and drink ingredients. ... Read More
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Carrefour, France (Food and Grocery) Shoppers Profile, Market Share and Competitive Positioning
Carrefour, France (Food and Grocery) Shoppers Profile, Market Share and Competitive Positioning Summary Carrefour enjoys a diverse customer base with high percentage of them coming from middle-income households (61.7% of its shoppers have household incomes between EUR 25k to EUR 80k) due to its vast ... Read More
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FamilyMart, Japan (Food and Grocery) Shoppers Profile, Market Share and Competitive Positioning
FamilyMart, Japan (Food and Grocery) Shoppers Profile, Market Share and Competitive Positioning Summary FamilyMart’s customer base has a large proportion of middle-aged consumers (50.0% of its shoppers are aged between 35-54 years) with a slightly higher proportion of male consumers (53.5%). Nearly ... Read More
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Natura, Brazil (Health and Beauty) Shoppers Profile, Market Share and Competitive Positioning
Natura, Brazil (Health and Beauty) Shoppers Profile, Market Share and Competitive Positioning Summary Natura’s shopper demographic is mostly female (58.4%), but it also attracts male customers due to its extensive line of male grooming products. Profile of retailer’s shopper base, key performance in ... Read More
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Old Navy, United States of America (USA) (Clothing and Footwear) Shoppers Profile, Market Share and Competitive Positioning
Old Navy, United States of America (USA) (Clothing and Footwear) Shoppers Profile, Market Share and Competitive Positioning Summary Female shoppers account for a significant share of Old Navy’s shopper base at 62.6%, boosted by its ranges of maternity and plus size clothing, and its brand image of b ... Read More
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Big Bazaar, India (Food and Grocery) Shoppers Profile, Market Share and Competitive Positioning
Big Bazaar, India (Food and Grocery) Shoppers Profile, Market Share and Competitive Positioning Summary Big Bazaar is the most favored food & grocery retailer in India with close to 59% of all Indian consumers choosing to shop from the retailer for their food & grocery needs. Profile of retailer’s s ... Read More
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Next-Generation Shopping - Consumer Trend Analysis
Next-Generation Shopping - Consumer Trend Analysis Summary This report is part of the GlobalData Trend Tracker report series, which analyzes trends GlobalData's top consumer trends for 2022 related to consumer sentiment, lifestyles, attitudes, and behaviors. The report showcases how the trend has ev ... Read More
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Connoisseurship - Consumer Behavior Case Study
Connoisseurship - Consumer Behavior Case Study Summary This report is part of GlobalData's Trend Tracker series, which explores connoisseurship, one of our top trends for 2022. Throughout the past two years, drastic lifestyle changes have led brands to reposition towards the household, with connoiss ... Read More
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Next, United Kingdom (UK) (Clothing and Footwear) Shoppers Profile, Market Share and Competitive Positioning
Next, United Kingdom (UK) (Clothing and Footwear) Shoppers Profile, Market Share and Competitive Positioning Summary Next has been an outperformer in retail throughout the pandemic due to its market-leading online proposition and ability to pivot its focus to different, more resilient, products in i ... Read More
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Skincare Market Overview - Consumer Behavior, Innovations, News and Deals Analysis, 2022
Skincare Market Overview - Consumer Behavior, Innovations, News and Deals Analysis, 2022 Summary The sector saw a significant decline in global volume and value in 2020 when the COVID-19 pandemic first hit; however, skincare is expected to recover to pre-pandemic volumes by 2023, with the market val ... Read More
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Impact of Political Uncertainty on Consumer Anxiety - Trend Pulse, Consumer Insight and Brand Implications
Impact of Political Uncertainty on Consumer Anxiety - Trend Pulse, Consumer Insight and Brand Implications Summary Impact of Political Uncertainty on Consumer Anxiety - Trend Pulse, Consumer Insight and Brand Implications explores how elevated levels of social, political, or economic uncertainty inf ... Read More
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Experience Economy - Consumer Trend Analysis
Experience Economy - Consumer Trend Analysis Summary This report is part of the GlobalData Trend Tracker report series, which analyzes trends GlobalData's top consumer trends for 2022 related to consumer sentiment, lifestyles, attitudes, and behaviors. The report showcases how the trend has evolved ... Read More
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Ecommerce in Consumer Goods, 2022 - Thematic Research
Ecommerce in Consumer Goods, 2022 - Thematic Research Summary In this report, we identify the top five themes that will impact the consumer goods sector in 2022. For each theme, we offer a definition of the theme, highlight trends and opportunities, and then give key considerations for brands and ma ... Read More
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Niche Tourism, 2022 Update - Thematic Research
Niche Tourism, 2022 Update - Thematic Research Summary Niche Tourism is now recognized across the entire industry with many companies looking to differentiate their brand from others. Niche tourism has many synergies with the experience economy because niche tourists are constantly searching for eng ... Read More
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