Category: Wine
Wine market research reports by Euromonitor International
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Wine in Peru
Wine in Peru Due to the economic climate in 2022, partnered with the ongoing cost-conscious behaviour triggered by the start of COVID-19, low-cost options have been preferred among many consumers. This has led to the strong performance of beer and RTDs. As such, wines in the economical price range h ... Read More
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Cider/Perry in Norway
Cider/Perry in Norway Off-trade volume sales of cider/perry declined in 2022 due to the resumption of cross-border trade and international travel, as well as the impact of high inflation and the strong increase in unit prices. The shift towards on-trade also had an adverse effect on sales through of ... Read More
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Wine in Belgium
Wine in Belgium Wine sales were decreasing in Belgium retail in 2022. Cross-border trade and the opening of horeca outlets were key reasons for a decline in retail sales, while the old-fashioned image of still and fortified wine continued to result in a decline for the overall landscape. Sparkling w ... Read More
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Wine in Serbia
Wine in Serbia Wine saw healthy growth in total volume terms in 2022 with sales boosted by a further recovery in sales through the on-trade. With COVID-19 fears subsiding and restrictions lifted consumers started to return to their old pre-pandemic lifestyles which included drinking in bars and rest ... Read More
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Wine in Costa Rica
Wine in Costa Rica Wine registered very healthy volume growth in 2022. Part of the reason for the positive performance was increased socialising, as society fully opened up post pandemic lockdowns. The return of foreign tourists also contributed to the growth, as well as a significant cohort of olde ... Read More
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Wine in Sweden
Wine in Sweden Wine in Sweden saw a disappointing performance in 2022, thanks to a moderate decline in off-trade volumes. Sales flourished during the first year of the pandemic, having benefitted from minimal international travel and cross-border trade across much of the year, which drove up domesti ... Read More
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Wine in Turkey
Wine in Turkey 2022 saw total volume sales of wine register moderate growth and this was entirely due to the strong performance recorded in the on-trade. The re-opening of Turkey’s consumer foodservices industry during the post-pandemic era as COVID-19 control measures were withdrawn and the threat ... Read More
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Alcoholic Drinks in Myanmar
Alcoholic Drinks in Myanmar In 2022, alcoholic drinks recovered from the COVID-19 pandemic in line with restrictions easing, which has had numerous benefits for on-trade sales. However, the industry overall now faces a new set of challenges due to global inflation which is forcing many consumers to ... Read More
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Wine in Bosnia and Herzegovina
Wine in Bosnia and Herzegovina Consumption of wine remains robust in Bosnia and Herzegovina, with strong total volume growth in 2022. Red wine remains a firm favourite among locals as red wines are considered the best accompaniment to traditional meals in Bosnia and Herzegovina. Higher inflation had ... Read More
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Wine in Slovenia
Wine in Slovenia On-trade wine sales enjoyed a strong recovery in 2022, pushing overall wine volumes sales well above pre-pandemic levels. A significant recovery was seen in the Horeca channel as all COVID-19 restrictions were removed for the full year. There is a heavily ingrained culture of wine-d ... Read More
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Wine in Poland
Wine in Poland Polish consumers saw a notable increase in the prices of products and services that satisfy basic needs in 2022 including food, utilities, and loan costs. This price inflation prompted a more cautious and analytical approach to discretionary spending. When it came to wine, such econom ... Read More
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Wine in North Macedonia
Wine in North Macedonia Total volume growth was robust in 2022 thanks to the enduring popularity of wine among local consumers in North Macedonia, which is well known for its wine drinking and production. The impact of inflation on consumption and prices was moderate. Unit prices did not increase in ... Read More
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Alcoholic Drinks in North Macedonia
Alcoholic Drinks in North Macedonia While unit prices of most other consumer goods saw double-digit percentage growth rates, in line with inflation, the unit prices of alcoholic drinks saw more moderate growth since many of the major brands are of domestic origin and were able to limit price increas ... Read More
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Wine in Bulgaria
Wine in Bulgaria Wine in Bulgaria continued to increase in volume terms in 2022, mainly due to on-trade growth. However, wine consumption through consumer foodservice remained below 2019 levels because of inflation and huge price increases. As a result, most local consumers sought to limit spending, ... Read More
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Cider/Perry in Bulgaria
Cider/Perry in Bulgaria In 2022, cider/perry in Bulgaria continued its upward trajectory, surpassing 2019 volume sales in the off-trade channel as open-air socialising, concerts, festivals and garden parties resumed post-pandemic. Meanwhile, record high current value sales were recorded, reflecting ... Read More
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Wine in Slovakia
Wine in Slovakia The grape harvest of 2022 proved to be mostly disappointing for vineyards, with extreme droughts negatively impacting overall yields. However, the warmer weather, comparable to Southern European regions, allowed wine makers to produce more speciality wines, offering unique taste opt ... Read More
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Wine in Norway
Wine in Norway Off-trade wine sales saw a strong decline in volume and value in 2022, largely due to the revival of cross-border trade with Sweden and an increase in international travel in the aftermath of the COVID-19 crisis. The on-trade wine market experienced significant recovery in 2022, but s ... Read More
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Wine in Kenya
Wine in Kenya Wine in Kenya saw continued strong and steady total volume sales growth in 2022, especially among the local middle-class consumer base. This expansion is predominantly fuelled by increased consumer awareness, which in turn is a result of concerted efforts by local wine manufacturers an ... Read More
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Wine in Colombia
Wine in Colombia Wine enjoyed a strong performance in 2022 with off-trade and on-trade volume sales both registering robust increases. The wine industry had faced shortages and higher logistics costs in 2021 leading to weak results. During 2022, there was a complete re-opening of economic activities ... Read More
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Wine in the United Kingdom
Wine in the United Kingdom Total volume sales of wine recorded just 1% growth in 2022, with off-trade experiencing a marginal decline, compared to on-trade’s impressive rise of 19%. A second consecutive year of double-digit volume for on-trade in 2022 was due to the further consumer shift back to th ... Read More
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Wine in South Africa
Wine in South Africa Following a challenging year derived from the impacts of COVID-19, total volume and current value sales of wine rebounded in 2021 and 2022, exceeding the pre-pandemic levels. This was a result of three key factors. First, the on-trade performance recovered to the pre-pandemic le ... Read More
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Wine in Egypt
Wine in Egypt Over the review period, wine demand grew, and the wine market continued to develop further. With companies offering more variety, competition grew into a healthier state. Total volume sales for wine further increased alongside a growing interest from consumers who appreciate that wine ... Read More
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Alcoholic Drinks in Lebanon
Alcoholic Drinks in Lebanon Sales rose across alcoholic drinks in 2022 as demand rebounded during the post-pandemic era. However, the economic crisis continues to suppress demand and local players, especially wineries, are looking to export markets to generate revenues in foreign currency. The influ ... Read More
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Cider/Perry in Portugal
Cider/Perry in Portugal Cider/perry continued to see double-digit total volume and total current value growth in 2022, as the category continued to develop and grow as the threat of Coronavirus (COVID-19) and related restrictions eased and lifted. Cider benefited from its popularity among especially ... Read More
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Wine in Portugal
Wine in Portugal Wine continued to recover from the slump in 2020, caused mainly by the decline in on-trade sales in light of Coronavirus (COVID-19) restrictions. In 2022, a good performance was underpinned by the full reopening of the on-trade channel and the strong return of tourist demand. Higher ... Read More