Category: Soft Drinks
Soft Drinks market research reports by Euromonitor International
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Naturally Healthy Beverages in Malaysia
Naturally Healthy Beverages in Malaysia Naturally healthy beverages recorded strong growth in retail volume terms over the review period in Malaysia and this continued into 2020 as consumers continued to seek natural and healthy products during the pandemic. More consumers have become conscious of t ... Read More
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Fortified/Functional Beverages in Malaysia
Fortified/Functional Beverages in Malaysia FF beverages continued to decline in retail volume terms in 2021 for the second year running. A major factor behind this was the sharp decline in sales seen by the dominant category of FF sports drinks. These products are used to rehydrate and replace lost ... Read More
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Better For You Beverages in Portugal
Better For You Beverages in Portugal Prior to the pandemic, Portuguese consumers were already seeking healthier dietary habits. However, heightened health awareness since COVID-19 emerged in the country has only served to strengthen this trend, leading to many consumers searching for perceived healt ... Read More
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Fortified/Functional Beverages in Turkey
Fortified/Functional Beverages in Turkey During the COVID-19 pandemic, it has been widely believed by consumers that drinking products fortified with vitamins and minerals will strengthen their immune system to better protect against the virus. In addition, the prices of FF beverages are similar to ... Read More
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Better For You Beverages in Malaysia
Better For You Beverages in Malaysia Malaysia continued to face widespread measures to contain the spread of COVID-19 in the country in 2021, with this leading many to minimise their social contact and to plan more carefully their weekly or monthly grocery shopping trips. This continued to limit imp ... Read More
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Organic Beverages in Turkey
Organic Beverages in Turkey In 2021, organic tea volume sales constituted the dominant share of total organic beverages volume sales. Within organic tea, Cay Isletmeleri Genel Müdürlügü (Caykur) was the dominant company with 71% value share under organic black tea and 80% value share under organic g ... Read More
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Organic Beverages in Portugal
Organic Beverages in Portugal Portuguese consumers were already becoming more attentive towards sustainability, local produce and organic food and beverages before the pandemic emerged. COVID-19 has only served to strengthen this trend, supporting the further growth of organic beverages. Portuguese ... Read More
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Naturally Healthy Beverages in Turkey
Naturally Healthy Beverages in Turkey In 2021, NH bottled water continued to dominate the value share of value sales of total NH beverages as well as seeing the most dynamic growth. During the COVID-19 pandemic, the volume and current value sales of bottled water has registered good growth as on-tra ... Read More
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Organic Beverages in Hungary
Organic Beverages in Hungary In 2021, organic beverages will remain a somewhat niche and underdeveloped product area in Hungary. Awareness of such products is not as high compared to other European countries. Likewise, many Hungarians are very price sensitive so even if they are aware of organic bev ... Read More
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Naturally Healthy Beverages in Portugal
Naturally Healthy Beverages in Portugal Portuguese consumers traditionally prefer bottled water over tap variants, as they perceive this to be healthier and more appetising and tend to trust well-established local water sources such as Luso or Fastio. Despite an already high rate penetration, retail ... Read More
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Better For You Beverages in Hungary
Better For You Beverages in Hungary In response to the COVID-19 pandemic in 2020, BFY maintained growth throughout most product areas. Even unpopular product areas such as reduced sugar instant coffee products have been able to record growth since 2020. The increase in value sales is mainly explaine ... Read More
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Better For You Beverages in Turkey
Better For You Beverages in Turkey In 2021, BFY beverages demonstrated double-digit volume and value growth. The COVID-19 public health crisis increased the health concerns of consumers, which has benefited BFY beverages as many have been more mindful about their sugar intake, amongst others. Sales ... Read More
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Better For You Beverages in Italy
Better For You Beverages in Italy Non-sugar and low-sugar carbonates varieties have performed particularly well in the last couple of years with the category seeing numerous launches of non-sugar varieties products during the pandemic. In fact, BFY reduced sugar is the leading category within BFY be ... Read More
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Organic Beverages in the Netherlands
Organic Beverages in the Netherlands Despite the fact that there was extremely strong growth the year before, organic beverages witnessed very healthy growth in 2021. Consumers in the Netherlands continue to be interested in natural, pure and healthy beverages. The COVID-19 crisis accelerated this t ... Read More
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Naturally Healthy Beverages in the Netherlands
Naturally Healthy Beverages in the Netherlands NH tea is a major category within naturally healthy beverages and accounts for the overwhelming majority of retail sales in NH hot drinks in the Netherlands. NH tea has become a mainstream category and the fact that the main supermarket chains such Albe ... Read More
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Better For You Beverages in the Netherlands
Better For You Beverages in the Netherlands Better for you beverages witnessed further growth in 2021, driven by the positive growth in BFY reduced sugar beverages, the dominant category. Despite a recovery of the on-trade, BFY reduced sugar beverages still managed to achieve strong growth in 2021. ... Read More
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Organic Beverages in Colombia
Organic Beverages in Colombia Organic beverages performed well in 2021, with healthy retail current value growth. Organic beverages is a very small product area, with value sales much lower than other health and wellness beverages, with only organic coffee registering any significant value sales. Or ... Read More
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Organic Beverages in Greece
Organic Beverages in Greece Value sales of organic beverages are minimal in Greece. However, it posted double-digit value and volume growth in 2021. Both organic soft and hot drinks posted an increase in sales in 2021. Within organic soft drinks, the increase was driven by organic 100% juice and was ... Read More
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Organic Beverages in Norway
Organic Beverages in Norway Sales of organic beverages continued to benefit from the closure of Norway’s borders for much of 2021, with consumers forced to shop domestically. Furthermore, organic coffee and, to a lesser extent, organic tea, continued to benefit from large numbers of consumers contin ... Read More
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Better For You Beverages in Greece
Better For You Beverages in Greece Better for you beverages has registered healthy current value and volume growth in recent years. In 2021, the picture was a little more muted in comparison with the two previous years. All the same, current value and volume growth was positive. Reduced sugar carbon ... Read More
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Organic Beverages in the Czech Republic
Organic Beverages in the Czech Republic Organic coffee and tea continued to be popular in the Czech Republic, with organic coffee and organic tea both seeing robust retail value sales growth in 2021, but organic tea’s growth rate is somewhat slower than in 2020. Organic fruit/herbal tea remained the ... Read More
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Naturally Healthy Beverages in the Czech Republic
Naturally Healthy Beverages in the Czech Republic In naturally healthy (NH) soft drinks, NH flavoured bottled water, other NH RTD tea and NH 100% juice continued to see the most dynamic retail value sales growth during 2021 because these categories are perceived to offer the best health benefits. In ... Read More
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Better For You Beverages in the Czech Republic
Better For You Beverages in the Czech Republic More Czech households are concerned about their immunity and health after the outbreak of the COVID-19 pandemic in 2020. Consequently, consumers continued to perceive sugar as unhealthy as their health concerns increased in 2021. Nevertheless, not all c ... Read More
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Organic Beverages in Mexico
Organic Beverages in Mexico Organic products grew in terms of shelf presence during 2021, as manufacturers reacted to growing consumer interest in supporting local production and a greater focus on ethical products. This was seen across a range of products from standard fresh ground coffee to Twinin ... Read More
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Better For You Beverages in Spain
Better For You Beverages in Spain Although the penetration of BFY reduced sugar beverages was already high in soft drinks in Spain during the review period, especially within carbonates, the category’s retail value share of better for you beverages continued to grow in 2021. This was largely because ... Read More
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