Category: Soft Drinks
Soft Drinks market research reports by Euromonitor International
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Naturally Healthy Beverages in Bulgaria
Naturally Healthy Beverages in Bulgaria Although NH RTD green tea is still a nascent naturally healthy beverages category with negligible retail value sales it is becoming more popular thanks to the natural antioxidant properties of these beverages, as well as vitamins that naturally boost one’s gen ... Read More
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Better For You Beverages in Bulgaria
Better For You Beverages in Bulgaria BFY reduced sugar beverages saw healthy retail value sales growth in 2021 thanks to brands extending their BFY reduced sugar carbonates and reduced sugar fruit/vegetable juice lines in grocery retailers. Demand was mainly driven by strong new launch activities by ... Read More
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Better For You Beverages in Poland
Better For You Beverages in Poland COVID-19 has caused consumers to reflect on their diet and how it impacts their health both in terms of a healthy immune system, but also in terms of being fit and healthy enough to fight off infections. It has been highlighted how overweight and obese consumers ar ... Read More
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Organic Beverages in Poland
Organic Beverages in Poland Organic beverages in Poland was largely represented by organic tea and organic fruit/vegetable juice. The lack of availability of organic beverages continues to hamper sales of these products, which are sold primarily through the internet and specialist retailers. With a ... Read More
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Naturally Healthy Beverages in Poland
Naturally Healthy Beverages in Poland COVID-19 has pushed consumers to focus more on how healthy the beverages are that they drink, with many people switching from sugary carbonates to healthier soft drinks. This favoured NH carbonated natural mineral bottled water and NH carbonated spring bottled w ... Read More
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Fortified/Functional Beverages in Poland
Fortified/Functional Beverages in Poland A healthy immune system while always viewed as important has taken on greater prominence since the outbreak of COVID-19. Beyond helping the body to fight off infection it is now also being linked to preventing and treating a range of non-communicable diseases ... Read More
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Better For You Beverages in Taiwan
Better For You Beverages in Taiwan Demand for many types of BFY reduced sugar beverages has increased in Taiwan in recent years as consumers have become more conscious of how a high sugar intake can contribute to the development of obesity, diabetes and other health problems. Reduced sugar carbonate ... Read More
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Organic Beverages in Taiwan
Organic Beverages in Taiwan With the pandemic having only reinforced the tendency towards healthier and more sustainable consumption habits among the Taiwanese population, demand for organic beverages should continue to rise over the forecast period. Further improvements in supply are also expected, ... Read More
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Naturally Healthy Beverages in Taiwan
Naturally Healthy Beverages in Taiwan While NH superfruit 100% juice products are rich in vitamins, minerals and other nutrients, for the most part they have not benefited from the trend towards healthier lifestyles in Taiwan in recent years. In contrast, this category posted negative results in vol ... Read More
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Organic Beverages in Sweden
Organic Beverages in Sweden Sales of organic beverages in Sweden have seen slowed retail value growth during the pandemic as the economic impact of COVID-19 has negatively affected demand for organic beverages. Organic beverages tend to be expensive, premium products due to limited availability of i ... Read More
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Better For You Beverages in Sweden
Better For You Beverages in Sweden Sales of reduced caffeine fresh coffee and decaffeinated instant standard coffee exists, however sales are marginal in comparison to total sales of coffee. New product launches are rare, though they do take place from time to time. For example, Zoégas introduced a ... Read More
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Organic Beverages in Ukraine
Organic Beverages in Ukraine There is still low consumer awareness regarding all products with an organic positioning in Ukraine and this applies especially to organic beverages. Moreover, low income levels among the local population and weakened purchasing power due to the adverse economic impact o ... Read More
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Naturally Healthy Beverages in Sweden
Naturally Healthy Beverages in Sweden Demand for NH beverages sales will remain largely unchanged in 2021 (in contrast with the fluctuating demand experienced in the review period), with marginal growth recorded in both NH hot drinks and NH soft drinks. Despite NH hot drinks being the smallest categ ... Read More
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Naturally Healthy Beverages in Ukraine
Naturally Healthy Beverages in Ukraine NH 100% juice recorded declining volume and value sales again during 2021, although the category registered a less negative performance than what was seen at the peak of the COVID-19 pandemic during 2020. Among the major factors presenting challenges to the cat ... Read More
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Better For You Beverages in Slovakia
Better For You Beverages in Slovakia Current value and volume sales fell for better for you beverages in 2021. With people moving around again in 2021, a portion of value sales switched to foodservice. BFY reduced sugar accounts for most value sales and it suffered a decline, as consumers shift to n ... Read More
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Organic Beverages in Russia
Organic Beverages in Russia Demand for organic beverages remains quite limited in Russia. While retail current value sales rose for the first time in five years during 2021, this increase was marginal. The only notable products within organic beverages are organic nectars (25-99% juice) and organic ... Read More
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Naturally Healthy Beverages in Russia
Naturally Healthy Beverages in Russia Naturally healthy bottled water accounts for the bulk of retail current value sales in NH beverages. Having slowed significantly during 2020, the rate of growth in retail current value sales of NH bottled water accelerated during 2021. NH natural mineral water a ... Read More
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Better For You Beverages in Russia
Better For You Beverages in Russia The rate of growth in retail volume sales of BFY beverages slowed for the second successive year during 2021, with the economic shock of the pandemic leading a significant number of local consumers to reduce their discretionary spending. On the other hand, demand w ... Read More
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Naturally Healthy Beverages in Thailand
Naturally Healthy Beverages in Thailand The Coronavirus (COVID-19) pandemic has led to widespread changes in consumer lifestyles and consumption habits in Thailand. The emphasis on health and immunity, as well as longer time spent in the home, encouraged consumers to focus their spending on fresh, m ... Read More
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Naturally Healthy Beverages in Slovakia
Naturally Healthy Beverages in Slovakia Naturally healthy is the largest product area within health and wellness beverages. However, there are threats to its growth. During the pandemic, consumers have been taking vitamin supplements in order to protect against COVID-19 infection, and as a result, c ... Read More
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Better For You Beverages in Thailand
Better For You Beverages in Thailand The new excise tax on sugary drinks that was announced in 2017 directly impacted the whole beverages industry in Thailand, as sugar was originally the major source of sweetness in drinks. Across non-alcoholic drinks in Thailand, players have been encouraged to in ... Read More
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Organic Beverages in Thailand
Organic Beverages in Thailand Consumers in Thailand tend to see organic products as premium options, as they are usually more expensive that non-organic alternatives. As this is also the case for organic beverages, the consumer base for this category remained small and niche in 2021. While high pric ... Read More
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Organic Beverages in Indonesia
Organic Beverages in Indonesia Organic beverages recorded an underwhelming performance in 2021 after the category registered declining sales at the peak of the COVID-19 pandemic during 2020. Volume sales of organic beverages continued to decline during 2021 as the growth recorded in value sales was ... Read More
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Organic Beverages in Italy
Organic Beverages in Italy Organic beverages will register small retail value growth in 2021 with demand for organic hot drinks stalling when compared with the previous year. In 2020, with consumers spending more time at home over the pandemic, they had more occasions to consume such beverages. Orga ... Read More
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Better For You Beverages in Indonesia
Better For You Beverages in Indonesia Better for you beverages registered positive growth in 2021 in a reversal of the negative sales performance registered in the category at the peak of the COVID-19 pandemic during 2020. The main influence on this situation was the government's implementation of p ... Read More
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