Category: Over-the-Counter Drugs
Over-the-Counter Drugs market research reports by Euromonitor International
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Consumer Health in Oman
Consumer Health in Oman Consumer health continues to grow in Oman in 2024, driven by population growth, rising GDP per capita improving brand availability and greater affordability due to increased local production and a wider range of generics. OTC categories remain popular as consumers become more ... Read More
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Consumer Health in Laos
Consumer Health in Laos In 2024, consumer health in Laos exhibits growth despite challenges from high inflation and currency depreciation, which have pressured household healthcare spending. Analgesics remain the top-selling category, followed by cough, cold, and allergy remedies, as well as vitamin ... Read More
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Consumer Health in Slovenia
Consumer Health in Slovenia Consumers in Slovenia continue to experience the impact of inflation, though it is easing in 2024. This has led to lower, yet still notable, price increases across all consumer health categories. Despite this and demographic challenges facing the country, most areas of co ... Read More
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Consumer Health in Serbia
Consumer Health in Serbia Consumer health witnessed robust current value growth in 2024, driven by rising unit prices and some recovery in demand. Serbians have become accustomed to the higher cost of living following several years of steep inflation. Hence, price increases have not dented demand fo ... Read More
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Consumer Health in Kenya
Consumer Health in Kenya The self-medication trend is driving consumer health in Kenya as consumers seek quick and affordable remedies to solve common ailments. Inflation continues to heavily impact consumer health in 2024, particularly in categories like vitamins. The rising price of imported brand ... Read More
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Consumer Health in Turkey
Consumer Health in Turkey In 2024, rising price points are bolstering retail value sales in consumer health, with all areas recording double-digit value growth. However, this is challenging retail volume, as Turkish consumers are becoming more cautious, comparing price points and prioritising essent ... Read More
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Consumer Health in South Africa
Consumer Health in South Africa Consumer health in South Africa continues to record a positive performance in value growth terms, driven by the impact of inflation on unit prices, with the latter experiencing a further rise in 2024. South Africa remains challenged by various several factors, includi ... Read More
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Digestive Remedies in Pakistan
Digestive Remedies in Pakistan Digestive remedies is expected to register moderate constant value growth in 2024, in spite of continuing high inflation. There is an increasing prevalence of digestive problems in Pakistan due to sedentary lifestyles and increased consumption of processed food, which ... Read More
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Sleep Aids in Sweden
Sleep Aids in Sweden Sleep aids in Sweden registered stronger retail volume growth in 2024. Swedes are living increasingly busy and stressful lifestyles which is impacting sleep patterns. Moreover, the greater amount of time spent in front of digital screens is being linked with sleep issues. The ra ... Read More
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Analgesics in Ukraine
Analgesics in Ukraine Analgesics remains the second biggest category in OTC in Ukraine and the third in consumer health overall in current value terms. Analgesics, which mostly carry an OTC status, including dipyrone, are popular for alleviating different types of pain, reducing body temperature (eg ... Read More
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Sleep Aids in South Africa
Sleep Aids in South Africa Demand for sleep aids in South Africa continues to strongly rise in 2024, driven by various factors. Many local consumers are struggling with the impact of the high cost of living in the country, which leads to stress, anxiety and even depression for some. Rising mental he ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Uzbekistan
Cough, Cold and Allergy (Hay Fever) Remedies in Uzbekistan As COVID-19 restrictions have eased in Uzbekistan, the cough, cold and allergy remedy landscape was poised for a recovery. However, the introduction of restrictions and regulations for new and existing players has led to significant challeng ... Read More
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Analgesics in Turkey
Analgesics in Turkey In 2024, analgesics are set to record positive retail value growth, while value growth is only set to be positive for topical analgesics/anaesthetic. Aligned with the health and wellness lifestyle trend, more people in Turkey are engaging in outdoor activities. Following the out ... Read More
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Analgesics in Slovenia
Analgesics in Slovenia The full return to normality following the COVID-19 pandemic results is driving further growth of analgesics in Slovenia in 2024. The category also received an additional boost due to rising prices as a result of lingering inflation. Several key factors continue to contribute ... Read More
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Digestive Remedies in Slovenia
Digestive Remedies in Slovenia Slovenia is now fully opened and travel and holidays in the post-COVID period are increasing and driving consumer demand for digestive remedies. While most digestive remedies categories are mature, including digestive enzymes, which play a key role in breaking down foo ... Read More
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Digestive Remedies in Turkey
Digestive Remedies in Turkey Following on from the outbreak of COVID-19, the rising cost of living and high inflation levels has partnered with economic and social damage caused by earthquakes, leading to increased stress in the country. Furthermore, the upheaval of political elections have played t ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Pakistan
Cough, Cold and Allergy (Hay Fever) Remedies in Pakistan In spite of continuing high inflation, cough, cold and allergy (hay fever remedies) is expected to register healthy constant value growth in Pakistan in 2024. A high incidence of respiratory illnesses is driving growth and this is partly due t ... Read More
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Sleep Aids in Switzerland
Sleep Aids in Switzerland The Swiss sleep aids market is set to register a robust performance in 2024, driven by the widespread prevalence of insomnia and other sleep disturbances among adults. These issues are often linked to rising stress levels, sedentary lifestyles, excessive screen time, and th ... Read More
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Sleep Aids in Turkey
Sleep Aids in Turkey In 2024, both retail value and volume growth for sleep aids is set to remain positive. The continuous positive development is due to the ongoing factors that are contributing to general restlessness and sleeplessness. This includes high levels of stress and anxiety caused by the ... Read More
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Herbal/Traditional Products in Slovenia
Herbal/Traditional Products in Slovenia The herbal/traditional products category is experiencing further moderate growth in Slovenia in 2024 as, with stronger consumer emphasis on health and wellbeing, there is an emerging preference for herbal/traditional products over standard non-herbal alternati ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Sweden
Cough, Cold and Allergy (Hay Fever) Remedies in Sweden Cough, cold and allergy (hay fever) remedies remained the largest product area within consumer health in Sweden in 2024. Consumer demand continues to normalise after the highs of the pandemic, but there are diverging results depending on the cat ... Read More
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Dermatologicals in Uzbekistan
Dermatologicals in Uzbekistan Retail sales of dermatologicals show positive growth in 2024; however, the category in Uzbekistan lacks development, largely due to the limited emphasis that locals place on dermatological practices. As a consequence, there is a tendency for Uzbeks to economise when buy ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Ukraine
Cough, Cold and Allergy (Hay Fever) Remedies in Ukraine Cough, cold and allergy (hay fever) remedies is the biggest category in OTC in Ukraine with the most popular products being decongestants, pharyngeal preparations and combination products – cough, cold and allergy (hay fever) remedies. In many ... Read More
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Digestive Remedies in South Africa
Digestive Remedies in South Africa Ongoing dietary challenges continue to support demand for digestive remedies in South Africa. The country regularly suffers from rolling electricity blackouts, or loadshedding, with these scheduled blackouts often occurring in some areas two to three times a day. I ... Read More
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Analgesics in Taiwan
Analgesics in Taiwan The market for analgesics in Taiwan is projected to continue growing in current value terms in 2024, with topical analgesics leading the way. These products present several advantages over oral pain relievers, including ease of use and the absence of a prescription requirement. ... Read More
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