Category: Over-the-Counter Drugs
Over-the-Counter Drugs market research reports by Euromonitor International
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Herbal/Traditional Products in Switzerland
Herbal/Traditional Products in Switzerland The market for herbal/traditional products in Switzerland is expected to maintain solid growth in current value terms in 2024, as consumers increasingly turn to natural remedies to minimise their exposure to potentially harmful chemical ingredients. These p ... Read More
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Dermatologicals in Sweden
Dermatologicals in Sweden Dermatologicals in Sweden experienced healthy growth in current value terms over 2024. One notable development was the buoyant demand for antiparasitics/lice treatments, continuing the trend of the previous year. With children spending more time socialising outside the home ... Read More
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Eye Care in Turkey
Eye Care in Turkey Retail value sales are set to remain positive in 2024, with retail volume sales continuing to grow. Standard eye care will remain the main product, driving growth on the landscape. However, challenges to the sales of eye care include vitamins and dietary supplements, with the heal ... Read More
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Herbal/Traditional Products in Turkey
Herbal/Traditional Products in Turkey While medicated OTC products traditionally dominated the consumer health industry, rising awareness surrounding drug-free products has benefited the herbal/traditional landscape. Players in the category continue to look at the wider consumer health industry and ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Kenya
Cough, Cold and Allergy (Hay Fever) Remedies in Kenya The widespread availability and affordability of OTC cough, cold and allergy (hay fever) medications in Kenya have made them a popular choice for managing minor respiratory symptoms. Rising pollution levels has been driving sales in 2024, with bo ... Read More
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Analgesics in Serbia
Analgesics in Serbia Analgesics reported dynamic growth in constant value terms over 2024 due to further price increases. Consumption of adult analgesics has stabilised following a period of fluctuation over the review period, with sales peaking during the cold and flu season. Consumers are more acc ... Read More
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Digestive Remedies in Switzerland
Digestive Remedies in Switzerland The market for digestive remedies in Switzerland is anticipated to maintain positive growth in current value terms in 2024, with motion sickness remedies leading the way. This upward trend is significantly influenced by the resurgence of travel following the conclus ... Read More
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Analgesics in Kenya
Analgesics in Kenya In analgesics, manufacturers are employing various strategies to tackle inflationary pressures in Kenya and maintain retail value share. Beta Healthcare International has introduced Hedex Extra, a stronger yet affordable painkiller specifically formulated for the Kenyan market. T ... Read More
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Dermatologicals in Serbia
Dermatologicals in Serbia Dermatologicals in Serbia recorded strong double-digit current value growth in 2024 stimulated by unit price increases. Consumer awareness regarding the various treatments available for dermatological problems has also improved in recent years, encouraging sales. Moreover, ... Read More
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Dermatologicals in Kenya
Dermatologicals in Kenya Dermatologicals in Kenya is experiencing a shift towards natural and herbal products, driven by growing consumer awareness of the potential side effects of chemical-based treatments. Consumers are increasingly seeking gentler alternatives with natural ingredients, such as Af ... Read More
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Herbal/Traditional Products in Taiwan
Herbal/Traditional Products in Taiwan Herbal and traditional products in Taiwan will continue to see positive growth in current value terms in 2024, driven by consumers increasingly favouring natural remedies for treating and preventing minor illnesses. This shift is largely due to rising concerns a ... Read More
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Digestive Remedies in Uzbekistan
Digestive Remedies in Uzbekistan In 2024, the digestive remedies landscape has shown stable growth in demand. However, retail volume growth was lower than the previous year, impacted by various issues. Supply of digestive remedies slowed down during the early stages of implementation of new regulati ... Read More
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Analgesics in South Africa
Analgesics in South Africa Value sales of analgesics in South Africa continue to rise strongly in 2024, mainly driven by adult combination products for perceived higher effectiveness (benefiting leading brands such as Grand-Pa from GSK Consumer Healthcare and Adco-dol from Adcock Ingram Holdings Ltd ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Taiwan
Cough, Cold and Allergy (Hay Fever) Remedies in Taiwan The market for cough, cold, and allergy remedies in Taiwan is expected to grow in current value terms in 2024, driven by a rise in respiratory infections, compounded by the country’s high asthma prevalence. Environmental pollution is a key facto ... Read More
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Herbal/Traditional Products in Pakistan
Herbal/Traditional Products in Pakistan Herbal/traditional product is expected to register positive constant value growth in Pakistan in 2024, in spite of continuing high inflation. As consumers prioritise health and wellness and look to adopt a more natural and holistic approach to their overall he ... Read More
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Dermatologicals in Slovenia
Dermatologicals in Slovenia Dermatologicals has been a particularly dynamic category over the review period and continues to record moderate volume growth in 2024 due to solid demand and strong value growth as a result of rising prices due to inflation. Consumer demand for dermatologicals in Sloveni ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in South Africa
Cough, Cold and Allergy (Hay Fever) Remedies in South Africa Value sales of cough, cold and allergy (hay fever) remedies in South Africa continue to rise across the category in 2024, although overall demand is mainly driven by combination products, cough remedies, decongestants, medicated confection ... Read More
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Dermatologicals in Turkey
Dermatologicals in Turkey Dermatologicals continue to benefit from the increasing number of Turkish consumers investing in their appearance, a trend which increased when COVID-19 restrictions eased. Investing in appearance is further driven by the professional working environment, social arena and g ... Read More
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Analgesics in Pakistan
Analgesics in Pakistan Analgesics is expected to register double-digit current value growth in Pakistan in 2024, though constant value growth is expected to be muted, as inflation remains high. Acetaminophen continues to account for most value sales, with ibuprofen in second position, though acetami ... Read More
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Herbal/Traditional Products in Serbia
Herbal/Traditional Products in Serbia With a strong tradition of consuming natural remedies in Serbia, herbal/traditional producers often strengthen the image of a product by including natural ingredients, such as honey, which reminds consumers of how previous generations treated illnesses. In this ... Read More
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Digestive Remedies in Serbia
Digestive Remedies in Serbia Digestive remedies witnessed solid value growth in Serbia during 2024. However, over half of Serbians are working on ways to improve their diet, reflecting the prominence of the health and wellness trend in Serbia and consumers’ efforts to adopt healthier lifestyles sinc ... Read More
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Herbal/Traditional Products in Sweden
Herbal/Traditional Products in Sweden Herbal/traditional products reported a solid year of current value growth in Sweden over 2024. Although inflation was much lower in 2024 than in the previous years, price increases were still evident. Consumption of herbal/traditional products has picked up in l ... Read More
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Herbal/Traditional Products in Kenya
Herbal/Traditional Products in Kenya High inflation in Kenya has dampened consumer purchasing power, causing a shift towards more affordable local herbal/traditional products over more expensive imported alternatives. As the rate of inflation surged in 2022, consumers sought out cheaper herbal/tradi ... Read More
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Dermatologicals in Switzerland
Dermatologicals in Switzerland The market for dermatologicals in Switzerland is anticipated to maintain its positive trajectory in 2024. Self-medication remains prevalent within this category, driving overall growth. Factors such as busy lifestyles, embarrassment surrounding certain skin conditions, ... Read More
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Sleep Aids in Taiwan
Sleep Aids in Taiwan The market for sleep aids is Taiwan is set to record continued growth in current value terms in 2024. Insomnia is known to affect millions of people in the country, with factors such as work pressures, family responsibilities, and health issues contributing to this widespread pr ... Read More
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