Category: Major Appliances
Major Appliances market research reports by Euromonitor International
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Large Cooking Appliances in Australia
Large Cooking Appliances in Australia The elevated cost of living and interest rates have reduced consumers’ confidence, having a direct impact on their willingness to invest in large cooking appliances in Australia. According to Euromonitor International’s Voice of the Consumer: Lifestyles Survey ( ... Read More
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Refrigeration Appliances in Hong Kong, China
Refrigeration Appliances in Hong Kong, China Demand for freezers and fridges in Hong Kong continues to decline significantly in 2024 due to the prevalent trend of small living spaces in the city. This is in addition to the population’s preference for refrigeration appliances that have combined cooli ... Read More
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Dishwashers in Greece
Dishwashers in Greece The household penetration of dishwashers in Greece is gradually increasing, but remains lower in comparison to some other major appliances. In 2024, retail volume sales of dishwashers continued to rise. This was largely due to consumers leading busy lifestyles seeking convenien ... Read More
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Refrigeration Appliances in Greece
Refrigeration Appliances in Greece In 2024, the steep fall in the demand for refrigeration appliances in Greece was heavily impacted by the fast increase in retail volume sales in 2023. The government offered subsidies in the form of vouchers for consumers to replace older refrigeration appliances w ... Read More
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Microwaves in Greece
Microwaves in Greece Microwaves in Greece continued its upward trajectory in retail volume sales in 2024, albeit at a much slower rate than in 2023. Multifunctional models that combine several functions like convection and grilling in a single unit proved to be the best performers in growth terms. A ... Read More
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Vacuum Cleaners in Greece
Vacuum Cleaners in Greece The momentum of bagless cylinder vacuum cleaners in Greece has been steadily fading year-on-year, notwithstanding intense promotions by retailers to push existing stock. Within cylinder vacuum cleaners, which remained the most popular type, the key growth driver was models ... Read More
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Microwaves in Morocco
Microwaves in Morocco Microwaves posted relatively healthy volume growth in Morocco over 2024, as these appliances are much cheaper than large ovens and cookers. Microwaves are considered a useful device in Moroccan households as they can quickly heat up a plate of food after returning from work. Th ... Read More
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Vacuum Cleaners in Morocco
Vacuum Cleaners in Morocco Cylinder vacuum cleaners saw flat volume sales over 2024, whilst sales in the broader category declined. Not only are cylinder vacuum cleaners cheaper than sticks and upright vacuum cleaners but they can typically hold more dust than sticks or uprights, making it less time ... Read More
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Large Cooking Appliances in Hungary
Large Cooking Appliances in Hungary Retail volume sales of large cooking appliances are set to decline slightly in Hungary in 2024. Large cooking appliances have commanded high prices, which have deterred consumers whose purchasing power took a hit during a period of high inflation. Therefore, all p ... Read More
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Home Laundry Appliances in Poland
Home Laundry Appliances in Poland After a notable decline in 2023, consumers returned to purchasing home laundry appliances in Poland during 2024 as the economy improved and consumer confidence picked up. In automatic washing machines, sales are primarily driven by replacement cycles rather than new ... Read More
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Refrigeration Appliances in Portugal
Refrigeration Appliances in Portugal Refrigeration appliances were negatively affected by the maturity of refrigeration appliances in 2024 and the high level of replacement during the pandemic years. Economic uncertainty and financial constraints resulted in consumers avoiding major investments unle ... Read More
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Dishwashers in Romania
Dishwashers in Romania Dishwashers in Romania registered another strong performance in 2024, with robust growth in current value and volume terms. Household penetration remains low due to limited consumer awareness and the popularity of wash dishes by hand, although the perception of dishwashers is ... Read More
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Consumer Appliances in Morocco
Consumer Appliances in Morocco Moroccan consumers were more reluctant to buy consumer appliances in 2024 amid rising prices caused by hikes in VAT and import taxes. There was a sizeable drop in retail volume sales as consumers postponed or avoided appliance purchases. Smaller consumer appliances wer ... Read More
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Large Cooking Appliances in Norway
Large Cooking Appliances in Norway Retail volume sales of large cooking appliances are set to decline in Norway in 2024. Consumer purchasing power has been hit by cost of living pressures, inflation and higher for longer interest rates. This environment is weakening consumer sentiment and negatively ... Read More
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Microwaves in the Netherlands
Microwaves in the Netherlands Sales of microwaves declined sharply in retail volume terms in 2024 continuing the pattern seen in the previous two years. This was in part due to a stabilisation of demand after the spike in sales seen during the pandemic. It was also due to the economic pressures faci ... Read More
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Vacuum Cleaners in Norway
Vacuum Cleaners in Norway Retail volume sales of vacuum cleaners are set to stagnate in Norway in 2024. The end of the review period has seen a pronounced household preference for greater convenience and the desire for vacuum cleaners to provide the optimal time/effectiveness trade off. Accordingly, ... Read More
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Refrigeration Appliances in the Netherlands
Refrigeration Appliances in the Netherlands Sales of refrigeration appliances continued to see a significant decline in sales in retail volume terms in 2024 for the third straight year. One of the major factors contributing to this decline is the correlation between sales of built-in refrigeration a ... Read More
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Refrigeration Appliances in Australia
Refrigeration Appliances in Australia Despite another fall in retail volume sales of refrigeration appliances in Australia, overall demand in 2024 remains higher than pre-pandemic levels. There is a trend towards greater awareness of healthy eating and cooking at home. As consumers’ expenditure rest ... Read More
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Home Laundry Appliances in Hong Kong, China
Home Laundry Appliances in Hong Kong, China Overall demand for home laundry appliances in Hong Kong continues to rise in 2024, driven by the dominant format of automatic washing machines, which has an extremely high penetration rate in local homes, followed by automatic washer dryers. Euromonitor In ... Read More
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Microwaves in Hong Kong, China
Microwaves in Hong Kong, China The demand for microwaves in Hong Kong continues to rise in 2024. Post-pandemic, greater mobility outside of the home and the increasing need for convenience supports the rising demand, with the penetration rate of microwaves within local households gaining six percent ... Read More
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Vacuum Cleaners in Hong Kong, China
Vacuum Cleaners in Hong Kong, China While overall demand for vacuum cleaners in Hong Kong is stagnating, driven by mixed performances within the standard category, demand for robotic vacuum cleaners continues to rise in 2024. The return to busier lifestyles, with less time to dedicate to household c ... Read More
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Home Laundry Appliances in Greece
Home Laundry Appliances in Greece In 2023, the retail profile of home laundry appliances in Greece was undermined by the demand for refrigeration appliances, which benefited from government subsidy vouchers. As a result, retailers did not focus as much on home laundry appliances. To balance out the ... Read More
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Refrigeration Appliances in Morocco
Refrigeration Appliances in Morocco Whilst refrigeration appliances are considered an essential by most middle- and upper-income groups in Morocco, the slump in the housing market over 2024 dented sales of new refrigeration appliances and particularly built-in appliances. Although built-in appliance ... Read More
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Large Cooking Appliances in Morocco
Large Cooking Appliances in Morocco In large cooking appliances, the rising cost of electricity and VAT hikes from the Moroccan government resulted in lower volume growth over 2024. Consumers prefer gas ovens over electric as the running costs are lower due to gas subsidises provided by the governme ... Read More
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Refrigeration Appliances in Egypt
Refrigeration Appliances in Egypt Fridge freezers, the dominant category in refrigeration appliances in Egypt, continued to see positive retail volume growth in 2024, supported by organic growth in the population and number of households. As currency valuation stabilised during 2024, after the sharp ... Read More
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