Category: Major Appliances
Major Appliances market research reports by Euromonitor International
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Home Laundry Appliances in Romania
Home Laundry Appliances in Romania Sales in home laundry appliances are facing similar challenges to those seen in other major consumer appliances, as such products are regarded as big investments during a time of economic uncertainty, inflationary pressures, and high energy prices. As such, volume ... Read More
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Large Cooking Appliances in Morocco
Large Cooking Appliances in Morocco Volume growth remains stable in 2023 across large cooking appliances overall. With hybrid working arrangements remaining in place and consumers cooking and eating more meals at home, there has been increased levels of wear and tear, thus increasing the frequency a ... Read More
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Home Laundry Appliances in Morocco
Home Laundry Appliances in Morocco Home laundry appliances continues to witness recovery from the sharp decline in sales during the COVID-19 pandemic. Consumers are generally more comfortable about making an outlay on big ticket items such as home laundry appliances. Having said that, overall sales ... Read More
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Dishwashers in Morocco
Dishwashers in Morocco The post-pandemic recovery in the sales of dishwashers continued in 2023, with volume growth gaining momentum. With the return to workplaces and busy lifestyles, people have less time for household chores such as dishwashing. Dishwashers are mostly sold in the weeks leading up ... Read More
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Consumer Appliances in Poland
Consumer Appliances in Poland High inflation continues to cause significant implications for the Polish economy and its consumers in 2023, leading to a decrease in purchasing power as the prices of goods and services increased. Many households are struggling with high costs of living and cannot affo ... Read More
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Consumer Appliances in Morocco
Consumer Appliances in Morocco Consumer appliances in Morocco has demonstrated mixed performance amidst rising inflation and supply chain disruptions in 2023. Despite a dip in demand during 2021 and early 2022, certain categories have regained their pre-pandemic sales levels. Still, the vast majorit ... Read More
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Consumer Appliances in Vietnam
Consumer Appliances in Vietnam Government forecasts indicate a positive GDP growth for Vietnam across 2023, with a gradual decline in the average monthly Consumer Price Index (CPI), which is a good sign regarding stabilisation of inflation. The government in Vietnam aims to keep interest rates low t ... Read More
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Large Cooking Appliances in Vietnam
Large Cooking Appliances in Vietnam Large cooking appliances remains in a negative volume slump in 2023, with relatively weak value growth. Large cooking appliances tend to have long lifecycles, with fewer upgrades than seen in many other consumer appliances categories. As such, sales tend to be due ... Read More
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Dishwashers in Vietnam
Dishwashers in Vietnam Dishwashers are gradually becoming more popular in Vietnam, albeit growth remains at a slow pace and retail volume is only just inching into positive figures in 2023. This forwards performance is attributed to rising incomes and higher standards of living in the country, notab ... Read More
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Microwaves in Morocco
Microwaves in Morocco Retail volume sales have gained pace in 2023 amid rising interest in home cooking and the ongoing trend towards discounting activity and promotion. As with other consumer appliances, the adverse economic climate in 2023 and related inflation means that Moroccans are paying more ... Read More
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Dishwashers in Romania
Dishwashers in Romania Dishwashers buck the general category trend of major appliances by achieving decent volume sales in 2023. This is attributed to the category being quite new in Romania, with low penetration. Beko (SC Arctic SA) is the most prominent brand, with Whirlpool (Whirlpool Romania SRL ... Read More
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Large Cooking Appliances in Poland
Large Cooking Appliances in Poland Large cooking appliances continue to volume sales decline in 2023 for the second consecutive year, due to several factors. With many consumers having purchased functional and durable large cooking appliances in the pandemic, there was lower levels of replacement. M ... Read More
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Refrigeration Appliances in Romania
Refrigeration Appliances in Romania Refrigeration appliances remains in a volume slump in 2023, following the boost to sales seen in the earlier review period, supported by the cocooning and home-renovation trends seen during the era of the pandemic. For example, freezers were popular during the loc ... Read More
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Consumer Appliances in Romania
Consumer Appliances in Romania Inflation remains a key factor for consumer appliances in Romania in 2023, as consumers’ purchasing power continues to be affected by these economic pressures. In this context, volume sales of major appliances remain low, as many consumers are postponing their big-tick ... Read More
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Home Laundry Appliances in Vietnam
Home Laundry Appliances in Vietnam Home laundry appliances continue to struggle in retail volume terms in 2023, albeit with a slight improvement on the previous three years. It is noted that lower- to mid-income consumers and those living in rural areas are not concerned about innovations in technol ... Read More
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Vacuum Cleaners in Vietnam
Vacuum Cleaners in Vietnam Sales in vacuum cleaners are supported by consumers’ rising standards of hygiene within the home. This is particularly notable in big cities, due to urban air pollution levels. It is noted that PM2.5 dust is a concern for consumers living in the big cities and nearby areas ... Read More
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Large Cooking Appliances in Romania
Large Cooking Appliances in Romania Large cooking appliances face the same challenges as other major appliances (with the exception of dishwashers), leading to a slump in volume sales. Such big-ticket purchases are regarded as notable investments during a time of economic uncertainty, inflationary p ... Read More
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Refrigeration Appliances in Morocco
Refrigeration Appliances in Morocco In 2023, retail volume growth in refrigeration appliances gathered momentum, with sales moving well above pre-pandemic levels. Consumers are no longer able to delay replacing their old refrigeration appliances and have had to make the investment. Furthermore, alth ... Read More
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Microwaves in Vietnam
Microwaves in Vietnam Retail volume sales in microwaves are sliding into negative declines, which are expected to continue over the forecast period. Previously, we had seen decent volume growth in microwaves, thanks to players offering more affordable and value-for-money models, thereby providing mo ... Read More
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Refrigeration Appliances in Poland
Refrigeration Appliances in Poland Retail volume sales of refrigeration appliances witnessed further decline in 2023 as consumers grappled with higher costs of living. The purchase of new appliances has been weakened by the slowdown in the housing market, as fewer people moved homes. High inflation ... Read More
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Vacuum Cleaners in Morocco
Vacuum Cleaners in Morocco In 2023, retail volume sales of vacuum cleaners gained momentum, although totals still remain below 2019 levels. Sales of vacuum cleaners are mostly driven by replacements when a product breaks down. The tough economic conditions mean people are opting to fix their existin ... Read More
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Dishwashers in Poland
Dishwashers in Poland Dishwashers is witnessing steady growth in volume terms in 2023, with demand recovering for these appliances year-on-year. The rising penetration of dishwashers can be attributed to various factors, including the convenience and time-saving benefits, as well as the desire for m ... Read More
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Refrigeration Appliances in Vietnam
Refrigeration Appliances in Vietnam Sales in refrigeration appliances have crept back into small positive volume growth, after the category’s previous years of slumps. This is in part attributed to the hot summer season in Vietnam, driving demand for refrigeration appliances which offer additional b ... Read More
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Consumer Appliances in Hungary
Consumer Appliances in Hungary Consumer appliances in Hungary recorded a retail volume decline in 2023, negatively impacted by rising inflation and reduced consumer spending power. With lower disposable incomes, many consumers focused on essential, necessary spending, with those appliances seen as u ... Read More
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Refrigeration Appliances in Hungary
Refrigeration Appliances in Hungary There was a slight decline in retail volume sales noted in refrigeration appliances in 2023, with sales of freezers falling. These products significantly consume energy, and with the substantial price increase seen in 2023, most consumers were not interested in pu ... Read More
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