Category: Hair Care
Hair Care market research reports by Euromonitor International
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Premium Beauty and Personal Care in Poland
Premium Beauty and Personal Care in Poland The premium segment of beauty and personal care again outpaced the mass segment in 2022. Premium products are particularly in demand in fragrances, which make up the largest product category within premium beauty and personal care. Both men's and women's fr ... Read More
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Beauty and Personal Care in Georgia
Beauty and Personal Care in Georgia In 2022, with the threat of COVID-19 reduced in the country, many consumers returned to pre-pandemic routines and lifestyles. This positively impacted sales of beauty and personal care in Georgia, with heightened time outside the home and increased occasions and s ... Read More
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Beauty and Personal Care in Cambodia
Beauty and Personal Care in Cambodia In 2022, the COVID-19 pandemic is no longer causing disturbances to BPC and many categories are actually benefiting from the easing of restrictions that took place in 2021. However, the industry now faces a new set of challenges as global inflation and rising tra ... Read More
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Hair Care in Nigeria
Hair Care in Nigeria Despite being a large category, hair care posted one of the weakest current retail value performances in beauty and personal care in 2022. One key challenge for the landscape has been the wide availability of cheaper counterfeit brands, which have attracted consumers struggling ... Read More
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Beauty and Personal Care in Nigeria
Beauty and Personal Care in Nigeria Beauty and personal care recorded a positive current retail value performance in 2022; however, much of this was due to rising inflation. High inflation, primarily driven by the depreciation of the local currency against the US dollar, led to higher production and ... Read More
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Hair Care in Ecuador
Hair Care in Ecuador Stress-related problems have been on the rise among the Ecuadorian population since the pandemic, with economic problems only adding to the list of growing concerns. The general feeling of stress within the country has led to higher numbers of people with hair loss. Standard sha ... Read More
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Mass Beauty and Personal Care in Morocco
Mass Beauty and Personal Care in Morocco Mass fragrances registered a particularly strong performance as sales rebounded robustly over the course of 2022. The main driver of growth in the category is that many consumers are reverting to their pre-pandemic lifestyle habits and this has meant higher d ... Read More
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Hair Care in Morocco
Hair Care in Morocco Hair care registered a positive performance in 2022 as consumers paid more attention to their appearance during the post-pandemic era. Both women and men are paying increasing attention to maintaining their look as socialising outside of the home became popular once again due to ... Read More
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Premium Beauty and Personal Care in Morocco
Premium Beauty and Personal Care in Morocco The tough economic conditions that prevailed in Morocco during 2022 prompted many consumers to become much more cautious with regards to their discretionary spending and this put huge pressure on demand for premium beauty and personal care. While increasin ... Read More
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Beauty and Personal Care in Morocco
Beauty and Personal Care in Morocco 2022 saw demand under some pressure due to a far more controlled attitude towards spending among the local population amidst the spectre of inflation and a significant increase in the cost of living. After a strong recovery in economic activity during 2021 as GDP ... Read More
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Beauty and Personal Care in Bangladesh
Beauty and Personal Care in Bangladesh In 2022, all categories are being impacted by the global inflation rates, with price hikes by 50% being seen in some cases. However, BPC overall is performing much better than seen in 2020 and 2021 due to the COVID-19 pandemic coming to an end. Moreover, the sp ... Read More
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Hair Care in Costa Rica
Hair Care in Costa Rica With rising prices, hair products have become very expensive in Costa Rica in 2022, even for higher income consumers. Larger volume presentations became very popular during 2020; however, in 2022, consumers’ purchasing decisions are based on price, regardless of quantity. Thi ... Read More
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Premium Beauty and Personal Care in France
Premium Beauty and Personal Care in France Beauty-based cosmetics and personal care are fairly resilient to economic crises in France, because the recession causes stress and anxiety and people will take refuge in wellbeing and cosmetics to relax and make themselves feel better. Indeed, beauty in 20 ... Read More
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Mass Beauty and Personal Care in Italy
Mass Beauty and Personal Care in Italy Mass beauty and personal care enjoyed mid-single digit growth in 2022, a stronger performance than in the previous year. Sales had already returned to pre-pandemic levels in 2021, faster than premium products (which only reached 2019 levels in 2022) because the ... Read More
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Hair Care in Italy
Hair Care in Italy Hair care saw low single-digit growth in 2022, which was the result of the positive performance of all categories with the exception of colourants. Most categories also saw value growth boosted by unit price increases, which were the result of higher retail prices (linked to the h ... Read More
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Mass Beauty and Personal Care in France
Mass Beauty and Personal Care in France Mass beauty and personal care fared quite well in 2022, thanks to an upwards trend due to the post-pandemic recovery period, alongside inflationary pressures supporting value growth. Positive sales factors include the heat wave in France in 2022, which boosted ... Read More
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Premium Beauty and Personal Care in Italy
Premium Beauty and Personal Care in Italy Premium beauty and personal care showed high single-digit growth in 2022, which allowed value sales to return to and, indeed, exceed pre-pandemic levels, mainly thanks to the double-digit growth recorded by beauty specialist retailers, including mono-brand s ... Read More
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Hair Care in France
Hair Care in France Hair care saw recovered sales in 2022 compared to 2021, with value stronger than volume due to inflationary pressures driving up unit prices. Furthermore, higher-end subcategories, such as the best-performing salon professional hair care, are driving sales. Indeed, sales of salon ... Read More
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Beauty and Personal Care in Tanzania
Beauty and Personal Care in Tanzania This report analyses the market for beauty and personal care in Tanzania. For the purposes of the study, the market has been defined as follows: Euromonitor International's Beauty and Personal Care in Tanzania report offers a comprehensive guide to the size and s ... Read More
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Beauty and Personal Care in Qatar
Beauty and Personal Care in Qatar Qatar is a wealthy country with low poverty levels, almost non-existent unemployment and a significant base of wealthy locals. These factors combined with healthy real GDP growth and the lifting of COVID-19 restrictions all served to benefit sales of beauty and pers ... Read More
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Premium Beauty and Personal Care in Indonesia
Premium Beauty and Personal Care in Indonesia Premium beauty and personal care in Indonesia has tended to be dominated by global brands. Premium products in beauty and personal care categories have a distinct target audience, comprised of consumers who can afford such products. These consumers are u ... Read More
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Hair Care in Indonesia
Hair Care in Indonesia Hair care continued to see positive retail volume and current value growth in 2022. Many types of hair care products have emerged in the market offering various functions. Some examples of these types of products are hair serums, hair masks, conditioners and shampoos. The use ... Read More
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Hair Care in Malaysia
Hair Care in Malaysia The COVID-19 pandemic and the resulting lockdowns and home seclusion promoted a change in the hair care routines of many consumers. Unable or unwilling to visit hair salons there was a surge in use of products such as colourants and conditioners and treatments during 2021 with ... Read More
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Mass Beauty and Personal Care in Indonesia
Mass Beauty and Personal Care in Indonesia Mass beauty and personal care products are usually targeted at the majority of the population in Indonesia, which is dominated by lower-to-middle-income groups. Consumers in these income groups tend to be price-sensitive; therefore, marketing campaigns, suc ... Read More
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Beauty and Personal Care in Indonesia
Beauty and Personal Care in Indonesia In 2022, Coronavirus (COVID-19) in Indonesia shifted from a pandemic to an endemic situation. This influenced the decision-making of consumers in terms of purchasing beauty and personal care products. The return to more hectic and on-the-go pre-pandemic lifestyl ... Read More
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