Category: Catalog & Mail Order
Catalog & Mail Order market research reports by Euromonitor International
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Homeshopping in Singapore
Homeshopping in Singapore Despite the pandemic, homeshopping recorded a fairly stable performance in 2021 in line with the review period as a whole. Due to the high cost of entry to homeshopping, JML Singapore further strengthened its leadership, while smaller companies under “others” dominate value ... Read More
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Homeshopping in Saudi Arabia
Homeshopping in Saudi Arabia Having fallen by almost a quarter in 2020, homeshopping retail constant value sales (2021 prices) were little better than flat during 2021. In spite of the fact that local consumers were spending more time at home during 2020, they were increasingly watching streaming se ... Read More
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Homeshopping in the Netherlands
Homeshopping in the Netherlands Homeshopping is an increasingly small retail channel in the Netherlands, generally made up of older consumers who grew up with homeshopping and/or are not comfortable using the internet, and who form the core target audience for homeshopping players. The problem for h ... Read More
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Homeshopping in Italy
Homeshopping in Italy The performance of homeshopping in Italy has been sheltered, to an extent, from the effects of the Coronavirus (COVID-19) pandemic. Unlike other channels, homeshopping did not require many changes in order to make sales COVID-19-safe, as the convenience channel allows consumers ... Read More
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Homeshopping in Thailand
Homeshopping in Thailand There has been no more than a marginal decline in homeshopping retail current value sales since the onset of COVID-19. While the economic shock of the pandemic has obviously had a significant negative effect on demand by leading many local consumers to reduce their discretio ... Read More
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Homeshopping in the Philippines
Homeshopping in the Philippines Homeshopping was already on the decline before the pandemic emerged in 2020. However, the channel has faced stronger competition from e-commerce as all forms of retailing turned online during the pandemic and subsequent lockdowns. As such, the channel has faced even s ... Read More
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Homeshopping in Peru
Homeshopping in Peru Homeshopping sales have benefited from the lockdown because although this sales channel is very small in Peru compared to others (only larger than vending), it experienced significant growth in 2020. This was because of the obligation to be at home to avoid contagion, during whi ... Read More
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Homeshopping in Indonesia
Homeshopping in Indonesia The rise of e-commerce is having a particularly marked impact on the development of homeshopping, which has historically focused on the same competitive advantages, primarily the convenience of ordering products from home and having them delivered. With the COVID-19 crisis ... Read More
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Homeshopping in Romania
Homeshopping in Romania PPI Euromonitor International's Homeshopping in Romania report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores ... Read More
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Homeshopping in Greece
Homeshopping in Greece During the review period before the onset of the pandemic, homeshopping retail current value sales had been expanding at a double-digit rate (albeit from quite a low base), and during 2020 they soared by a quarter. Not only were local consumers spending a lot more time watchin ... Read More
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Homeshopping in Russia
Homeshopping in Russia Homeshopping continued on its downward trajectory in 2021, with the channel recording a double-digit decline in current value terms for the third year straight. Homeshopping has been negatively affected by the expanding availability of the products it typically sells in the re ... Read More
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Homeshopping in Vietnam
Homeshopping in Vietnam In 2021, homeshopping was able to register positive growth given consumers’ home seclusion from May onwards due to COVID-19. The extended time at home paved the way for a greater number of products to be purchased from TV channels, especially those from the largest category o ... Read More
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Homeshopping in Austria
Homeshopping in Austria Homeshopping experienced a strong drop in 2021 after an exceptional peak in 2020 in which the channel benefitted from the temporary closure of non-essential stores and extended time consumers spent in home seclusion. Whilst classic mail order catalogues continued to suffer in ... Read More
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Homeshopping in China
Homeshopping in China Homeshopping saw a significant fall in its current value sales in 2020. All production lines had to shut down for almost two months, so homeshopping players could only sell existing inventory to consumers, with no novelties or additions. At the same time, pending logistics and ... Read More
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Homeshopping in Australia
Homeshopping in Australia The pandemic shaped Australians’ purchasing behaviour in different ways, with a key trend being a strong focus on e-commerce as their preferred shopping destination when there was a state-wide lockdown in key metropolitan cities. Furthermore, many consumers were also faced ... Read More
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Homeshopping in France
Homeshopping in France In a continuation from 2020, the ongoing difficult context of the pandemic in 2021 further revealed the fragility and the obsolescence of the homeshopping business model. This channel’s sales fell further due to the relentless competition from e-commerce with consumers increas ... Read More
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Homeshopping in Belgium
Homeshopping in Belgium The circumstances of the COVID-19 pandemic had opposite effects on the performance of homeshopping in both 2020 and 2021. Categories such as apparel and beauty and personal care, for instance, strongly declined, mostly due to both retailers and consumers moving to e-commerce. ... Read More
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Homeshopping in South Africa
Homeshopping in South Africa The recovery of homeshopping was relatively muted in 2021 as the channel remained subject to slow improvement of employment rates and disposable incomes. Furthermore, extended promotional campaigns set to revitalise the channel were hampered by disruptions to the supply ... Read More
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Homeshopping in the United Arab Emirates
Homeshopping in the United Arab Emirates Founded in 2005, Citruss TV is based in Dubai and was the Arab world’s first dedicated homeshopping TV channel. The pandemic prevented many residents of the United Arab Emirates from shopping abroad, and this benefited Citruss TV, as its content is targeted t ... Read More
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Homeshopping in South Korea
Homeshopping in South Korea In 2021, homeshopping retained a fairly stable performance, albeit recording low value sales declines, as local consumers continued to spend greater time at home than usual, leading to increased screen time on digital devices, including televisions. The lifestyle change d ... Read More
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Homeshopping in South Korea
Homeshopping in South Korea In 2021, homeshopping retained a fairly stable performance, albeit recording low value sales declines, as local consumers continued to spend greater time at home than usual, leading to increased screen time on digital devices, including televisions. The lifestyle change d ... Read More
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Homeshopping in Chile
Homeshopping in Chile Homeshopping played a significant role in retailing during the period of store closures and restrictions informed by the measures introduced to contain the spread of COVID-19 in Chile. Non-essential stores closed and essential retailers operated at limited capacity, leading to ... Read More
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Homeshopping in Colombia
Homeshopping in Colombia Homeshopping has been significantly impacted by the expansion of e-commerce in recent years, as online shopping also provides consumers with the convenience of ordering from home and having products delivered, but offers access to a broader range of products at competitive p ... Read More
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Homeshopping in Japan
Homeshopping in Japan With the prolonged impact of COVID-19 and continuing home seclusion, Co-op continued to show strong growth in 2021, due to continued demand for grocery delivery. After COVID-19 hit, Co-op succeeded in attracting new members, especially the younger generation, who were joining t ... Read More
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Homeshopping in Spain
Homeshopping in Spain During the review period prior to the onset of the pandemic, the retail current value sales of homeshopping were declining steadily, with the growing popularity of e-commerce the main driver of this. During 2020, homeshopping benefitted from pandemic restrictions, as local cons ... Read More
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