Category: Catalog & Mail Order
Catalog & Mail Order market research reports by Euromonitor International
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Homeshopping in Switzerland
Homeshopping in Switzerland Homeshopping has been on a constant downward trend over the review period and this continued into 2021, with a further decline in value sales. Homeshopping is losing ground to online sales, with the profile of homeshopping consumers mainly older consumers, that may have m ... Read More
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Homeshopping in Germany
Homeshopping in Germany PPI Euromonitor International's Homeshopping in Germany report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores ... Read More
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Homeshopping in Bulgaria
Homeshopping in Bulgaria Homeshopping sales in Bulgaria are generated primarily from TV shopping, making the channel heavily dependent on the state of TV advertising in the country. Towards the end of the review period, the two leading broadcasters, Nova and bTV, introduced new commercial policies. ... Read More
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Homeshopping in Slovakia
Homeshopping in Slovakia Value sales through the homeshopping channel grew slightly in 2021. The sanitary crisis and home seclusion had a positive impact on homeshopping. With people spending more time at home and shops being closed during lockdown, consumers who previously abandoned homeshopping, n ... Read More
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Homeshopping in the Czech Republic
Homeshopping in the Czech Republic Homeshopping continued to see growth in 2021 with the channel benefiting from an increase in impulse purchases. With people spending more time at home and shops being closed during lockdown, consumers who had previously abandoned homeshopping returned to ordering g ... Read More
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Homeshopping in Poland
Homeshopping in Poland Homeshopping continued to record declining sales in 2021. While the fairly high prices for products offered by the channel are a discouraging factor and therefore less attractive during a period of economic instability as a result of the pandemic, this declining trend was alre ... Read More
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Homeshopping in Hungary
Homeshopping in Hungary The share of sales generated through mail order catalogue, direct mail or TV shopping was already diminishing due to the challenge from e-commerce, and COVID-19 had little impact in terms of reversing this long-term trend. Despite consumers spending more time at home watching ... Read More
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Homeshopping in Canada
Homeshopping in Canada Homeshopping was already in decline before 2020, as the channel remained mainly popular among older consumers with a preference for shopping over the phone or via mail. However, because of the Coronavirus (COVID-19) lockdowns, many people had to stay at home and therefore spen ... Read More
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Homeshopping in Israel
Homeshopping in Israel Homeshopping was losing sales prior to the pandemic in Israel due to the increasing popularity of e-commerce, which many local consumers deem to be more convenient. Consumers are now more educated and sophisticated; they often seek product information online and/or through vis ... Read More
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Homeshopping in Nigeria
Homeshopping in Nigeria There are no homeshopping TV channels currently operating in Nigeria and no known plans to launch them in the country during the forecast period. Euromonitor International's Homeshopping in Nigeria report offers insight into key trends and developments driving the industry. T ... Read More
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Homeshopping in Norway
Homeshopping in Norway COVID-19 did not boost homeshopping sales in Norway, with an even faster current value decline felt in 2020 and 2021 than pre-pandemic. Customers have been reoriented towards e-commerce as this offers greater convenience as well as the possibility for consumers to explore prod ... Read More
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Homeshopping in Denmark
Homeshopping in Denmark Homeshopping did not see any real benefit from COVID-19 as consumers continued the shift away from homeshopping to e-commerce, and continued to see declining sales in 2021. As online shopping became more prevalent, even older consumers, who would previously have used homeshop ... Read More
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Homeshopping in Taiwan
Homeshopping in Taiwan COVID-19 contributed to decline in homeshopping, as consumers focused mainly on essential purchases in bulk from modern retail outlets. However, decline was seen for this channel even before the pandemic, as homeshopping has been feeling increased pressure from e-commerce in T ... Read More
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Homeshopping in Turkey
Homeshopping in Turkey Homeshopping is dominated by the sale of 20-litre demijohns of water. Turkish consumers traditionally buy these huge bottles of water and order it for delivery to their homes, as tap water is not drinkable. As water is a necessity, the category continued to see growth in 2021 ... Read More
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Homeshopping in New Zealand
Homeshopping in New Zealand Homeshopping has already added e-commerce capabilities to cater for the new digital consumer. Homeshopping operators are further embracing developments in e-commerce by integrating BNPL (Buy Now, Pay Later) payment solutions such as Afterpay and Humm, allowing consumers t ... Read More
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Homeshopping in Finland
Homeshopping in Finland During the COVID-19 pandemic, the Finnish authorities recommended that elderly citizens avoid contact with others as much as possible to prevent the transmission of the virus which is more dangerous for elderly people. This supported retail current value sales through home sh ... Read More
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Homeshopping in Argentina
Homeshopping in Argentina Homeshopping was one of the few retailing channels that registered constant value growth in 2021. With the pandemic still lingering and consumers spending more time at home than usual, this resulted in an increase in value sales for home shopping. However, this growth is ex ... Read More
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Homeshopping in Hong Kong, China
Homeshopping in Hong Kong, China The COVID-19 pandemic remained a significant factor impacting the overall retailing landscape in Hong Kong in 2021. However, unlike e-commerce and grocery retailers, homeshopping did not benefit from the home seclusion trend. This is because apart from Television Bro ... Read More
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Homeshopping in Mexico
Homeshopping in Mexico The rate of growth in retail constant value sales (2021 prices) of homeshopping accelerated during 2020, before exhibiting a slight decline in 2021. As the COVID-19 pandemic raged across the nation in 2020, many Mexican consumers actively sought to avoid shopping in brick-and- ... Read More
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Homeshopping in Egypt
Homeshopping in Egypt Homeshopping is a tiny channel in terms of retail current value sales and will continue its long-term declining trend in 2021. Retail current value sales in this channel peaked in 2015 but have decreased by almost a quarter during the review period. Although a growing number of ... Read More
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Homeshopping in Sweden
Homeshopping in Sweden Homeshopping has been in decline for many years in Sweden, and was not hit directly by COVID-19. However, an indirect effect of the pandemic was that it pushed more consumers to explore the opportunities and benefits of e-commerce, with a growing proportion of consumers sudden ... Read More
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Homeshopping in Portugal
Homeshopping in Portugal Following a period of successive drops in sales, homeshopping saw sales increase for the first time in years in 2020. The restrictions as a result of the pandemic and the consequent increase in the number of consumers spending time at home boosted growth of the channel, espe ... Read More
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Homeshopping in the US
Homeshopping in the US In 2020, the COVID-19 pandemic caused many US consumers to avoid shopping in bricks-and-mortar stores as much as possible to minimise the risk of infecting themselves and others with the coronavirus. This had a tremendous impact on the e-commerce space, with homebound consumer ... Read More
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Homeshopping in Ireland
Homeshopping in Ireland Declines in homeshopping sales were once again significant in 2021. Much of this was the huge growth in Ireland of e-commerce, which took further substantial share from the channel in a continuation of a trend already emerging prior to the pandemic. However, the response to C ... Read More
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Homeshopping in Malaysia
Homeshopping in Malaysia The very strong growth that has been seen in homeshopping since the onset of the COVID-19 pandemic can be attributed mainly to the strict approach taken to social distancing and home seclusion in Malaysia in response to the threat of contagion presented by the pandemic. In p ... Read More