Category: Beer
Beer market research reports by Euromonitor International
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Alcoholic Drinks Packaging in Argentina
Alcoholic Drinks Packaging in Argentina The increase in beer packaging unit volumes in Argentina can be attributed to a notable shift in consumer preferences towards beer as their preferred alcoholic beverage due to the introduction of new flavours, styles and brands, leading to stronger demand for ... Read More
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Alcoholic Drinks Packaging in Colombia
Alcoholic Drinks Packaging in Colombia Glass bottles continued to dominate alcoholic drinks packaging unit volumes in Columbia in 2022. However, brick liquid cartons again saw strong growth in alcoholic drinks packaging in 2022, which can be attributed to a few reasons. Firstly, brick liquid cartons ... Read More
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Alcoholic Drinks in Oman
Alcoholic Drinks in Oman Locals are officially banned from buying and consuming alcohol, with players relying on expatriates for sales, while the ban on marketing alcoholic drinks makes it challenging for brand owners to influence consumer choices. Nonetheless, the lifting of COVID-19 restrictions p ... Read More
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Beer in Lithuania
Beer in Lithuania 2022 was a very good year for beer in Lithuania with sales seeing strong growth through both the off-trade and on-trade in volume terms. Life in Lithuania largely returned to relative normality in 2022 after the country’s pandemic restrictions were lifted. Nonetheless, despite the ... Read More
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Beer in Latvia
Beer in Latvia The beer category made a considerable recovery in 2022, with on-trade establishments fully re-opened from March 2022 as COVID-19 pandemic restrictions were relaxed. On-trade volume sales soared as consumers returned to bars and restaurants, keen to socialise with friends and family af ... Read More
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Beer in Estonia
Beer in Estonia As in 2021, ale posted the fastest total volume and value growth in 2022. This performance was connected with the trend for more premium, and expensive, beer, which is perceived to have a richer taste. Moreover, on-trade sales popularised ale more than other beer types Therefore, the ... Read More
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Alcoholic Drinks in Kuwait
Alcoholic Drinks in Kuwait The sale and consumption of alcoholic drinks are illegal in Kuwait and, therefore, 100% of sales generated in Kuwait’s alcoholic drinks industry comes from non alcoholic beer. The category saw an upturn in its performance in 2022 as it witnessed some recovery from the impa ... Read More
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Beer in Taiwan
Beer in Taiwan In 2022, the beer landscape saw solid total volume growth; the result of an increase in imported beer and the growing prominence of local craft beer. These have had a significant impact on the local industry, which has grown in recent years as the landscape rebounds from the impacts o ... Read More
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Alcoholic Drinks in Ethiopia
Alcoholic Drinks in Ethiopia Alcoholic drinks recorded robust growth in 2022 as sales continued to recover from the impact of COVID-19. Expanding local production, especially in wine and beer, has supported growth by offering consumers affordable options at a time when currency devaluation is making ... Read More
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Alcoholic Drinks in Tanzania
Alcoholic Drinks in Tanzania Alcoholic drinks sales are driven by the high popularity of beer among local consumers and tourists, while spirits and wine are gaining attention as aspirational drinks among young adults and/or a growing middle-class society. Despite a stricter approach to informal sale ... Read More
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Beer in Australia
Beer in Australia After two years of significant decline, on-trade volume sales of beer saw a strong rebound in 2022, as consumer behaviour in Australia gradually normalised post-COVID-19. Even after lockdowns and restrictions ended, the return of footfall and mobility was tentative in the first hal ... Read More
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Beer in China
Beer in China Following a rebound in total beer volumes in 2021, sales fell at a low single-digit rate in 2022, due to the wide spread of the Omicron variant of COVID-19. Many regions experienced lockdowns, causing a lack of consumption occasions. On-trade volumes, which accounted for half of total ... Read More
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Beer in Cameroon
Beer in Cameroon Beer is one of the products subjected to approval by the Ministry of Trade before the price can be altered, and the last time there was a price increase for beer nationwide was in 2019. However, the blowback from the public was swift and vicious. Since then, rising production costs ... Read More
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Alcoholic Drinks in Uganda
Alcoholic Drinks in Uganda Uganda is a country in which the consumption of alcoholic drinks is frequent, heavy and widespread, to the extent that problem drinking has become a source of major social concern. Prior to the pandemic, economic development, rising income levels and the widening range of ... Read More
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Beer in Nigeria
Beer in Nigeria Beer recorded a total volume decline in 2022, as consumers reacted to the worsening economic conditions and high inflation by reducing their consumption. While the category performed quite well in volume terms over the review period even during periods of economic difficulty, as many ... Read More
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Beer in Germany
Beer in Germany The long-awaited post-pandemic rebound of on-trade sales materialised in 2022, as most foodservice outlets were fully reopened for the entire year, in sharp contrast to the closures affecting the previous year. In March 2022, nightclubs were also allowed to reopen, marking the final ... Read More
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Beer in Azerbaijan
Beer in Azerbaijan In 2022, beer showed a positive trend, with total volume sales recording a modest increase, driven by a strong performance in the on-trade. The recovery of the market due to the restoration of tourist flows as well as a generally more stable political situation after the events of ... Read More
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Beer in Dominican Republic
Beer in Dominican Republic It was a negative year for beer in the Dominican Republic in 2022, with a significant decline in volume sales. The war in Ukraine had a negative impact, with the resultant energy crisis leading to high inflation and dampening volume sales and also leading to an overall dec ... Read More
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Beer in Croatia
Beer in Croatia Beer sales have been revived with the recovery of tourism in Croatia. Following two years of pandemic-related restrictions, there were no border restrictions or on-trade measures imposed in 2022. However, while on-trade sales, which are largely dependent on foreign tourists, rose sha ... Read More
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Beer in Brazil
Beer in Brazil Following the remarkable success of beer in 2021, the category demonstrated resilience and continued to achieve total volume growth in 2022. The return of socialisation, events, and on-trade consumption occasions played a significant role in sustaining this growth momentum. However, d ... Read More
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Beer in Austria
Beer in Austria Just like alcoholic drinks as a whole, beer was characterised by a strong recovery of on-trade sales at the cost of off-trade sales in 2022, when COVID-19 finally became a manageable problem and public life and the going out habits of consumers largely normalised. Thanks to the massi ... Read More
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Beer in Hungary
Beer in Hungary While total volume sales of beer in Hungary continued to increase in 2022, growth was slower than in 2021 and by the end of the year they had still not reached pre-pandemic levels. Overall demand was constrained by rising prices and falling purchasing power as inflation soared due to ... Read More
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Beer in Belgium
Beer in Belgium Following the outbreak of COVID-19 and the closure of pubs and bars, the complete re-opening of the Horeca channel led to growth in the on-trade for 2022. In addition, the return of international travel acted as a further boost for sales, while the good weather in summer drove up bee ... Read More
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Beer in Costa Rica
Beer in Costa Rica Beer registered healthy volume growth in 2022. Part of the reason for the positive performance was increased socialising, as society fully opened up post pandemic lockdowns. The FIFA World Cup in December also contributed to the high levels of socialising, as did the return of for ... Read More
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Beer in Sweden
Beer in Sweden Beer saw a fairly flat performance in volume terms in 2022, when compared to the previous year. While on-trade volumes continued to edge towards their pre-COVID-19 levels, thanks to the removal of pandemic-related restrictions, off-trade sales were impacted by soaring inflation, which ... Read More
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