Air Freshener Market Research Reports & Industry Analysis
- Room sprays - generally aerosol sprays in cans, although higher end specialty sprays may come with pump sprays in glass bottles. Typical mass market room sprays are highly functional and recently have been repositioned to eliminate odors rather than simply mask them.
- Diffusers – release and disperse fragrance into the air. They are generally classified as being active or passive. Active diffusers require an energy source to activate scent release. They are either electric, generally plugged into an outlet, or battery operated. Passive diffusers do not require energy but release fragrance from some form of substrate. Types of passive diffusers include adjustable solids, gel products, and reed diffusers.
Specialty products are also considered a part of the air freshener market. These types of air fresheners include a variety of products designed to add scent to a room or space. They are available in different product forms, including:
- Potpourri - is generally made from various dried botanicals, and other natural products such as flowers, fruits, wood chips, and spices that may have fragrance oils added to them.
- Sachets - are small pouches, bags, cushions or pillows that are filled with scented powder, crushed potpourri and botanicals or solid, fragrant tablets.
- Incense - is made primarily from a mixture of fragrant gums, resins, woods and spices. It is available in various forms including stick, cone, rod, coil, small block, wand and powder.
- Fragrance oil burning lamp - is a catalytic diffusion lamp that purifies the air while imparting a fragrance.
- Fragrance oils – concentrated fragrance oils that are added to oil warmers to release scent into the air. Generally a tealight candle is used to heat up the oil for quick scent release.
Air Freshener Industry Research & Market Reports
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Fragrance Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Type (Natural, Synthetic), By Application (Fine Fragrance, Cosmetics & Toiletry, Detergent, Household & Air Care, Tobacco and Others), By Sales Channel (Supermarkets/Hypermarkets, Specialty Stores, Online and Others), By Region & Competition, 2019-2029F
... Specialty Stores, Online and Others), By Region & Competition, 2019-2029F Global Fragrance Market was valued at USD 13.20 billion in 2023 and is anticipated to project robust growth in the forecast period with a CAGR ... Read More
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Home Fragrances Market Forecast (2025-2032): Industry Size, Market Share Data, Business Insights, Latest Trends, Opportunities, Competitive Analysis and Demand Outlook Report
... The Home Fragrances market is experiencing a surge in demand as consumers prioritize creating a welcoming and personalized atmosphere within their homes. Driven by a growing awareness of the power of scent to influence mood, ... Read More
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Fragrance Wax Melts Market Forecast (2025-2032): Industry Size, Market Share Data, Business Insights, Latest Trends, Opportunities, Competitive Analysis and Demand Outlook Report
... by a confluence of factors, including the increasing popularity of home fragrances, the growing focus on natural and sustainable options, and the desire for unique and personalized scent experiences. As consumers seek to create a ... Read More
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Car Air Freshener Global Market Report 2024 Including: 1) By Product Type: Clip-On; Plug-Ins; Spray Or Aerosol; Paper; Hanging 2) By Product Form: Crystal; Foam; Gel; Liquid; Powder 3) By Fragrance: Scented; Unscented 4) By Sales Channel: Hypermarkets Or Supermarkets; Convenience Stores; Departmental Stores; Independent Stores 5) By End-User: Sports Car; Mid-Range Car; SUV Covering: Procter & Gamble Co.; Henkel AG Co. KG; Reckitt Benckiser Group Plc; ST Corporation; SC Johnson Inc.
... Or Supermarkets; Convenience Stores; Departmental Stores; Independent Stores5) By End-User: Sports Car; Mid-Range Car; SUVCovering: Procter & Gamble Co.; Henkel AG Co. KG; Reckitt Benckiser Group Plc; ST Corporation; SC Johnson Inc. Car Air Freshener ... Read More
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Home Fragrance Market
... USD 38.41 billion by 2032, exhibiting a CAGR of 5.66% during the forecast period of 2024-2032. The COVID-19 pandemic spurred better demand for domestic fragrances as consumers sought to decorate their domestic environments through lockdowns. ... Read More
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Germany Fragrance Market Research Report Data Analysis by Type (Eau De Parfum, Eau De Toilette, Eau de Cologne, Perfume Oil, and others), by Application (Fragrances, Personal Care, Household & Air Care, Aromatherapy, and Others), by Aroma (citrus, pine, beeswax, eucalyptus, lemongrass, and others), by Pricing (Mass/Popular-Pricing and Premium), by Product Type (Natural, and Synthetic), by Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores, Online, and Others)Forecast to 2032
... by Packeging (plastic containers, loose tea, paperboards, and others. The market based on a price range has been bifurcated into economy/mass and premium), by Application (residential and commercial), by Category (organic and regular) by Distribution ... Read More
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Global Scented Candles & Home Fragrance Industry Trends Analysis Report 2024, Forecast to 2032 (Broken Down by Type, End User, Regional Analysis, and Competitive Landscape)
... provides a comprehensive overview by conducting both qualitative and quantitative analysis of the market, sharing concrete numbers and thorough insights from different market segments. The quantitative analysis includes both historical and forecast data of various ... Read More
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Home Care Packaging Market Report by Product (Dishwashing Products, Insecticides, Laundry Care Products, Toiletries, Polishes, Air Care Products, and Others), Material Type (Plastic, Paper, Metal, Glass, and Others), Packaging Type (Bottles, Metal Cans, Cartons, Pouches, and Others), and Region 2024-2032
... and Others), and Region 2024-2032 The global home care packaging market size reached US$ 100.7 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 146.3 Billion by 2032, exhibiting a growth ... Read More
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Air Freshener Market Report by Product Type (Sprays/Aerosols, Electric Air Fresheners, Gel Air Fresheners, Candle Air Fresheners, and Others), Application (Residential, Corporate, Cars, and Others), Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Specialty Stores, Pharmacies, and Others), and Region 2024-2032
... and Others), and Region 2024-2032 The global air freshener market size reached US$ 13.0 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 17.2 Billion by 2032, exhibiting a growth rate ... Read More
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Competitor Strategies in Home Care
... growth. This report explores the competitive state of play in the home care industry, the different strategies being deployed by players and future consumption opportunities. Euromonitor International's Competitor Strategies in Home Care global briefing offers ... Read More
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Global Air Freshener Dispenser Market 2024-2028
... air freshener dispenser market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the current ... Read More
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Global Air Care Market 2024-2028
... market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the current market scenario, the ... Read More
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Air Fresheners
... at a CAGR of 6.7% over the analysis period 2023-2030. Spray/Aerosol Air Fresheners, one of the segments analyzed in the report, is expected to record a 7.3% CAGR and reach US$12.3 Billion by the end ... Read More
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2024 Global: Preparations For Perfuming Or Deodorising Rooms Products-Manufacturing Forecast (2030) report
... the period 2019 through 2030. Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2018 to 2029 ... Read More
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Global Household Care Market (Laundry Care, Surface Care, Dishwashing, Air Care, Home Insecticides, Bleach, Toilet Care and Polishes): Insights & Forecast with Potential Impact of COVID-19 (2024-2028)
... reach US$215.10 billion in 2028, growing at a CAGR of 3.08% during the period spanning 2024-2028. The growth in the market has been driven by factors like rising urban population, escalating migrants, rising female labor ... Read More
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Global air freshener market 2024-2028
... market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the current market scenario, the ... Read More
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India Home & Laundry Care Market (2024 Edition): Market Size, Trends, Opportunities and Forecast by Product Type (Polishes, Room Scents and Insecticides, Laundry Care, Household Cleaners, Dishwashing Detergents and Other Product Types), Form, Sales Channel, Region, By Country: 2020-2030
... Region, By Country: 2020-2030 Background A report published by Azoth Analytics highlights different factors and opportunities prevailing in the “India Home & Laundry Care Market (2024 Edition)”. According to the report, India Home & Laundry ... Read More
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Home Products: Voice of the Industry
... home care, pet care and home and garden industries. This provides valuable benchmarking information to help companies identify best practices and refine their own business strategies to stay competitive in their respective markets. Euromonitor International's ... Read More
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Global Scent Machines Market Research Report 2024
... during the forecast period 2024-2030. North American market for Scent Machines is estimated to increase from $ 247.57 million in 2023 to reach $ 356.71 million by 2030, at a CAGR of 4.01% during the ... Read More
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Home Care in Germany
... inflation and the cost-of-living crisis, which has been common across all major Western European markets since 2022. The ongoing impact of inflation continued to drive up the cost of everyday essentials such as home care, ... Read More
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Air Care in Germany
... mainly driven by replacements rather than new purchases, resulting in limited growth. Additionally, economic uncertainty and rising inflation led many consumers to cut back on air care usage as they prioritised essential spending over non-essential ... Read More
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Home Care in Australia
... number of products in their shopping baskets. This trend contributed to limited volume growth, whilst current value growth remained high in Australia in 2023. Price-consciousness became a dominant factor, with consumers strategically timing their purchases ... Read More
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Air Care in Australia
... and other alternative scented items that cater to consumers’ preferences, such as laundry scent booster. On the other hand, due to the sluggish economy, some consumers cut their spending on non-essential products, impacting the volume ... Read More
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2024 Global Forecast for Other air & room fresheners (excluding potpourri), household (2025-2030 Outlook)-Manufacturing & Markets Report
... accurate market statistics and forecasts on the market for over 40 countries. The product category is within the NAICS 32511 industry. Estimates on equipment or material sales (product shipments value) are published historically for 2017 ... Read More
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2024 Global Forecast for Air & room fresheners, aerosol-type, industrial & institutional (2025-2030 Outlook)-Manufacturing & Markets Report
... accurate market statistics and forecasts on the market for over 40 countries. The product category is within the NAICS 32511 industry. Estimates on equipment or material sales (product shipments value) are published historically for 2017 ... Read More
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