Category: Soft Drinks
Africa Soft Drinks
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Soft Drinks in Tanzania
... infrastructure has also led to improvements in the distribution of soft drinks. The government has also been encouraging businesses to invest in the local market. Nonetheless, on-trade sales remain underdeveloped, despite seeing steady growth in ... Read More
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Soft Drinks in Ethiopia
... Bottled water, with by far the fastest total volume growth in 2024, continued to gain from the concerns over the quality and safety of tap water. However, hikes in operational costs and product prices still ... Read More
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Concentrates in Kenya
... to be price sensitive after several years of price hikes. As a result, consumers purchased smaller sizes, as they looked to reduce their financial outlay. The product area also continued to be dominated by liquid ... Read More
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Soft Drinks in Côte d'Ivoire
... free carbonates, bottled water and soft drinks with 100% natural ingredients. The popularity of sports in the country and subsequent bounce from the Africa Cup of Nations (AFCON) football tournament in 2023 also boosted sales ... Read More
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Soft Drinks in Ghana
... lifestyles that generate demand for convenient ready-to-drink beverages. An expanding middle class and increasing brand awareness also contributed to the rise in sales. Growth occurred despite the introduction of a sugar tax in the previous ... Read More
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Concentrates in Tunisia
... concentrates, once a staple in many Tunisian households, have seen their appeal wane due to the proliferation of new, more convenient, and varied product offerings. International brands like Tang have exited the market, leaving behind ... Read More
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Soft Drinks in Tunisia
... power among Tunisian consumers, and the broader economic crisis impacting the nation. These factors have significantly dampened demand for key categories such as carbonates, juices, and other soft drinks. Additionally, the influx of new entrants, ... Read More
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Carbonates in Tunisia
... been a prominent target in this movement, with some Tunisian consumers actively urging one another to shift towards local alternatives. While Coca-Cola’s stagnating demand in 2023 could be partially attributed to price increases in carbonates, ... Read More
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Carbonates in Kenya
... reduce the financial outlay. There was also a degree of trading down to cheaper options. Brands mitigated this by offering discounts and promotions. Euromonitor International's Carbonates in Kenya report offers a comprehensive guide to the ... Read More
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Soft Drinks in Kenya
... a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing ... Read More
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Concentrates in South Africa
... purchase concentrates based on cost-effect pricing. In addition, the ability to prepare multiple servings from a single unit means concentrates is an appealing option for lower-income households, especially in an inflationary environment. Furthermore, concentrates can ... Read More
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Carbonates in South Africa
... year, inflation has slowed, but remains a challenge for consumers, especially for non-essential goods such as soft drinks. Based on this scenario, consumer demand has increased for larger pack sizes, most notably 2-litre packs. This ... Read More
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Soft Drinks in South Africa
... living costs. To address the health and wellness trend, several manufacturers have launched products tailored to this audience. Alternatively, some players have altered their existing soft drinks to align with healthier living trends, with varying ... Read More
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Concentrates in Morocco
... as a cost-effective and refreshing alternative to carbonated drinks and packaged juices. This shift has been particularly evident among low-income households, where flavoured water or milk prepared with liquid concentrates offers a more affordable solution ... Read More
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Carbonates in Morocco
... as cola carbonates over hot beverages. Despite being perceived as less healthy, carbonates have remained attractive due to their relatively lower price compared to juice, making them a more appealing option for financially constrained consumers. ... Read More
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Soft Drinks in Morocco
... exert upward pressure on energy and raw material prices globally. These same pressures have been acutely felt within Morocco, where inflation stood at 6.2% in 2023, largely driven by the rising costs of food and ... Read More
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Soft Drinks in Cameroon
... adjustment at the pump since 1 February 2024 and subsequent increases in the costs of transportation, foodstuffs, and manufactured goods. Despite these economic pressures, the prices of soft drinks, regulated by the Ministry of Commerce, ... Read More
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Carbonates in Cameroon
... fruity cocktail carbonates, which had initially gained traction by offering a balance of health appeal and affordability. However, their elevated price point – averaging XAF650 per litre compared to the national average of XAF500 per ... Read More
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Concentrates in Cameroon
... of soft drinks, concentrates have failed to carve out a clear role in the market. Other categories, such as bottled water, juice, and energy drinks, are associated with well-defined benefits like hydration, health, or energy ... Read More
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Soft Drinks in Nigeria
... bottled water, carbonates, and energy drinks, with current value sales further boosted by rising average prices. These categories have benefited from their essential nature, but particularly bottled water, which is the main source of clean ... Read More
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Carbonates in Nigeria
... gradually alongside population growth. Carbonates have benefited from the growing preference of snacks as an alternative to main meals, due to the rising cost of food. Indeed, carbonates are a popular complement to bread, pastries ... Read More
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Concentrates in Nigeria
... key factor in soft drinks consumption with many consumers preferring to drink these beverages out of home or at social events. Children are key consumers of concentrated beverages but have a variety of convenient options ... Read More
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Concentrates in Algeria
... low-income consumers who view them as a more affordable alternative to carbonates and juice. Euromonitor International's Concentrates in Algeria report offers a comprehensive guide to the size and shape of the market at a national ... Read More
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Carbonates in Algeria
... the niche status of the category as the share of total volume sales of carbonates generated by reduced sugar varieties remains marginal. An increasing number of consumers are becoming aware of the potential health risks ... Read More
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Soft Drinks in Algeria
... by surging inflation, leading to lower disposable income levels for consumers, which in turn has impacted purchasing behaviour in the year. With the economic downturn showing no signs of a quick recovery, consumers are becoming ... Read More
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