Category: Small Appliances
Africa Small Appliances
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Microwaves in Morocco
... can quickly heat up a plate of food after returning from work. The convenience and time-saving benefits of the microwave is highly appealing to working women who have limited time to prepare a traditional meal ... Read More
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Vacuum Cleaners in Morocco
... can typically hold more dust than sticks or uprights, making it less time consuming to clean them. Despite the positive performance, cylinder vacuum cleaners were still impacted by lower purchasing power as household budgets remained ... Read More
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Small Cooking Appliances in Morocco
... a result. These are becoming increasingly popular in Morocco albeit from a low base, and the rapid increase in prices was a considerable barrier to sales growth and development. Filter coffee machines were also badly ... Read More
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Food Preparation Appliances in Morocco
... 2024. Retail prices increased rapidly due to the higher import tax forcing consumers to rethink purchases. Consequently, retail volume sales plummeted over 2024 with performance far worse than during the pandemic. Retailers have seen profit ... Read More
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Personal Care Appliances in Morocco
... small appliances. Retail volume sales declined as prices rose dramatically to the dismay of many consumers. Consumers preferred to save money and use their old appliances instead of investing in a new personal care appliance. ... Read More
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Personal Care Appliances in Egypt
... with oral care appliances and “other” personal care appliances remaining negligible categories. Body shavers are imported as complete products and not locally manufactured, so the average retail unit price is highly vulnerable to currency devaluations. ... Read More
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Consumer Appliances in Morocco
... as consumers postponed or avoided appliance purchases. Smaller consumer appliances were hit hard by a 30% import tax, urging many consumers to focus on repairs and maintenance of existing goods. High energy costs also damaged ... Read More
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Air Treatment Products in Morocco
... conditioning units into their homes without spending major amounts of money. Portable air conditioners are convenient as they can be moved around the household to suit individual needs and keep them cool. This is particularly ... Read More
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Food Preparation Appliances in Egypt
... of households, alongside increasingly hectic lifestyles, stimulated the demand for blenders. Hand models provided the main growth drivers in blenders. While the average retail unit price of hand blenders is much higher than that of ... Read More
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Vacuum Cleaners in Egypt
... of a clean and healthy home environment to wellbeing. The dominant format, cylinder vacuum cleaners, continued to see fast retail volume growth, leveraging price, efficiency and availability advantages. While most cylinder vacuum cleaners are assembled ... Read More
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Small Cooking Appliances in Egypt
... they searched for convenience and suitability for fast-paced lifestyles. After Egypt’s currency stabilisation, many brand owners started to offer discounts and price promotions for rice cookers, especially multifunctional models. The demand for multifunctional pressure cookers ... Read More
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Microwaves in Egypt
... average retail current unit price. The retail volume growth in microwaves in 2024 was due to the dominant freestanding format, which enjoyed greater availability in the market following the USD35 billion development deal with Abu ... Read More
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Consumer Appliances in Egypt
... while the stronger availability of US dollars in banks aided the importation of inputs for local manufacturing. Meanwhile, retail current value sales of consumer appliances registered strong double-digit growth in 2024, albeit slower than the ... Read More
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Food Preparation Appliances in Nigeria
... processors are deemed to be essential tools in the kitchen to support healthier eating, with both appliances seeing slight volume growth over 2024. Blenders are considered important for Nigerian cooking, which involves blending tomatoes, peppers, ... Read More
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Microwaves in Nigeria
... These appliances can help to save on energy costs and have gained popularity due to the scarcity and higher price of cooking gas. In combination, these factors supported volume sales of microwaves in 2024, after ... Read More
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Vacuum Cleaners in Nigeria
... hamper demand with steep volume sales decline over 2024. Even affluent consumers have been forced to prioritise essential good due to the economy downturn. Vacuum cleaners are still a niche and regarded as a luxury ... Read More
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Small Cooking Appliances in Nigeria
... appliances are considered non-essential, some cheaper alternatives were sought after. The purchase of a coffee machine is still a luxury in Nigeria and not a popular appliance, as are kettles and rice cookers. Locals would ... Read More
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Air Treatment Products in Nigeria
... summertime resulted in strong demand for air conditioners and cooling fans which are already considered essential products. A growing number of offices, hotels, religious institutions, new residential buildings and government parastatals purchased more affordable brands ... Read More
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Personal Care Appliances in Nigeria
... use of hair cream remover, disposable razor blades and shaving sticks resulted in strong volume sales decline of personal care appliances in 2024. Similarly, within dental care, most Nigerians use normal toothbrushes and view electric ... Read More
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Consumer Appliances in Nigeria
... buying essential appliances and products that are deemed more affordable. Whilst the pursuit of healthier lifestyles has underpinned purchases among some middle- and high-income consumers, budget constraints have weakened the impact of this trend. Some ... Read More
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Vacuum Cleaners in South Africa
... format among local consumers. It is followed by upright and steam vacuum cleaners, respectively. South Africans are becoming increasingly aware of the benefits of maintaining a clean and dust-free home, and with the introduction of ... Read More
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Consumer Appliances in South Africa
... generally, small appliances is experiencing stronger growth in comparison to major appliances. This is largely attributed to harsh economic conditions caused by factors such as inflationary pressures and high interest rates experienced throughout 2023 and ... Read More
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Microwaves in South Africa
... category’s rising popularity is driven by relative affordability compared to larger cooking appliances such as ovens. Many lower-income households use a microwave as their main cooking device in conjunction with small cooking appliances. Euromonitor International's ... Read More
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Food Preparation Appliances in South Africa
... to review how they spend their money. One way to achieve this is to prepare meals more frequently at home which would otherwise be purchased from retailers, or foodservice channels such as limited-service restaurants or ... Read More
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Personal Care Appliances in South Africa
... However, personal grooming across the country is becoming an increasingly important aspect of many consumers’ lives. While this concept was traditionally linked more to female consumers in the country, attitudes are gradually changing as an ... Read More
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