Category: Retailing
Vietnam Retailing
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Retail in Vietnam
... years, supporting sales in modern retail outlets such as convenience stores, hypermarkets, supermarkets, general merchandise stores, and apparel and footwear specialists in popular tourist destinations and major cities including Hanoi, Da Nang, and Ho Chi ... Read More
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Retail E-Commerce in Vietnam
... compared to 2023, a considerable number of consumers remain inclined to save rather than spend on non-essential goods. This cautious approach stems from ongoing war conflicts and a persistent air of economic uncertainty, which leads ... Read More
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Supermarkets in Vietnam
... WinMart have helped power this progress, partly through sustained investment strategies and partly by responding effectively to evolving consumer demand. With the country’s living standards on the rise and a younger generation seeking higher-quality products, ... Read More
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Hypermarkets in Vietnam
... in both the number of new outlets and the uplift in value, reflecting heightened demand for modern shopping formats. One of the main drivers is the demographic shift towards younger consumers - notably Generation Z ... Read More
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General Merchandise Stores in Vietnam
... a strong appetite for shopping, particularly in major cities such as Hanoi, Da Nang, and Ho Chi Minh City. They are drawn not only to the wide assortment of goods in general merchandise stores but ... Read More
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Apparel and Footwear Specialists in Vietnam
... war conflicts that contribute to a fragile economic outlook, prompting them to trim spending on non-essential categories such as fashion. Instead of buying at full price, numerous consumers hold out for significant discounts or seek ... Read More
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Convenience Retailers in Vietnam
... Z and students - are increasingly drawn to the wide product selection and air-conditioned dining spaces that differentiate these stores from traditional channels. Although prices can be higher than in other retail outlets, convenience stores ... Read More
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Direct Selling in Vietnam
... habits - largely due to ongoing wars in other regions and a persistent desire to save - they are still prepared to pay for items that safeguard their wellbeing and appearance. Higher average incomes and ... Read More
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Health and Beauty Specialists in Vietnam
... international travellers now prioritise buying health and beauty items during their trips, particularly in popular tourist destinations and major cities, thereby contributing to the channel’s positive results. Euromonitor International's Health and Beauty Specialists in Vietnam ... Read More
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Home Products Specialists in Vietnam
... restrict spending on items they perceive as non-essential. An emerging habit of waiting for discounts or deals during company livestreams has also made consumers more price sensitive. As shoppers often anticipate significant markdowns ranging from ... Read More
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Vietnam Gift Card and Incentive Card Market Intelligence and Future Growth Dynamics (Databook) - Market Size and Forecast; Spend Analysis by Digital / e-Gift Card, Retail and Corporate Consumers, Distribution Channel, Occasions, Retail Sectors, Open Loop, Closed Loop, Demographics, Market Share by Retailers – Q1 2025 Update
... achieving a CAGR of 17.8%. This upward trajectory is expected to continue, with the market forecast to grow at a CAGR of 13.2% during 2025-2029. By the end of 2029, the gift card sector is ... Read More
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Retail Market in Vietnam 2025-2029
... market in Vietnam provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the current market ... Read More
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Vietnam Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics - Q1 2025 Update
... of 20.7% during 2020-2024. The loyalty market in the country will continue to grow over the forecast period and is expected to record a CAGR of 15.7% during 2025-2029. Loyalty market in the country is ... Read More
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Apparel and Footwear in Vietnam
... growth. Volume growth rates are likely to be hampered by inflation and an unstable economic outlook, caused by ongoing wars in different parts of the world. In 2024, many consumers have been inclined to save ... Read More
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Vietnam Social Commerce Industry Market Size and Forecast by End Use Consumer Segment 2020 - 2029
... the overall market size and offer future growth projections, along with a breakdown of market share by segment as of 2023. The report further includes a detailed Gross Merchandise Value (GMV) trend analysis from 2020 ... Read More
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Vietnam Social Commerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators 2020 - 2029
... future growth potential, and key performance indicators. We provide in-depth trend analysis from 2020 to 2029 for critical metrics, including Gross Merchandise Value (GMV), Average Value Per Transaction (AVT), and Transaction Volume. Furthermore, the report ... Read More
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Vietnam Social Commerce Industry Market Size and Forecast by Cities 2020 - 2029
... and provide future growth projections, including a breakdown of market share by city tier (Tier-1, Tier-2, and Tier-3) as of 2023. The report further includes a detailed Gross Merchandise Value (GMV) trend analysis from 2020 ... Read More
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Vietnam Social Commerce Industry Market Size and Forecast by Payment Method 2020 - 2029
... payment options as of 2023, including credit card, debit card, bank transfer, prepaid card, digital & mobile wallets, other digital payments, and cash. The report further provides a detailed Gross Merchandise Value (GMV) trend analysis ... Read More
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Vietnam Social Commerce Industry Market Size and Forecast by Location 2020 - 2029
... examine the market size and future growth dynamics, including a breakdown of market share by location in 2023. The report further delves into the Gross Merchandise Value (GMV) trends for both cross-border and domestic social ... Read More
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Vietnam Social Commerce Industry Market Size and Forecast by Consumer Demographics & Behaviour 2020 - 2029
... social commerce spending habits across different age groups (Gen Z, Millennials, Gen X, and Baby Boomers), income levels, and gender. The report includes detailed Gross Merchandise Value (GMV) trend analysis for each age group from ... Read More
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Vietnam Social Commerce Industry Market Size and Forecast by End Use Device 2020 - 2029
... projections, along with the market share breakdown between mobile and desktop devices as of 2023. The report further includes a detailed Gross Merchandise Value (GMV) trend analysis from 2020 to 2029 for mobile and desktop ... Read More
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Vietnam Social Commerce Industry Market Size and Forecast by Content Formats 2020 - 2029
... types, and future growth dynamics. We delve into the Gross Merchandise Value (GMV) trends for various social commerce content formats, including live streams, gaming streams, reels, influencer marketing, and stories, providing detailed analysis from 2020 ... Read More
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Vietnam Social Commerce Industry Market Size and Forecast by Product Categories 2020 - 2029
... size and provide future growth projections, along with a breakdown of market share by product category as of 2023. Furthermore, the report includes a comprehensive Gross Merchandise Value (GMV) trend analysis from 2020 to 2029 ... Read More
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Vietnam Social Commerce Industry Market Size and Forecast by Platforms 2020 - 2029
... report includes a breakdown of market share by platform as of 2023, specifically focusing on video commerce (live stream and pre-recorded), social network-led commerce, social reselling platforms, group buying platforms, and product review platforms. A ... Read More
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Vietnam Social Commerce Market Intelligence and Future Growth Dynamics Databook – 50+ KPIs on Social Commerce Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics - Q3 2024 Update
... social commerce industry in Vietnam is expected to grow by 38.8% on annual basis to reach US$4,535.78 million in 2024. The social commerce industry is expected to grow steadily over the forecast period, recording a ... Read More
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