Category: Life Sciences
Europe Life Sciences
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Cough, Cold and Allergy (Hay Fever) Remedies in Denmark
... continued to extend. Although volume growth remained positive, it was somewhat lower than value growth due to the lingering effects of high inflation from the previous two years. However, inflation in 2024 was significantly more ... Read More
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Dermatologicals in the Czech Republic
... are several factors driving sales of these products, including rising stress levels and the increasing number of problems with scalp or hair loss, which are affecting both younger and older consumers. Consumers are looking for ... Read More
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Dietary Supplements in Bulgaria
... conditions subside in Bulgaria. The country’s ageing population is supporting the growth of dietary supplements as older consumers need additional support for their function and overall wellbeing. As a result, products such as ginkgo biloba ... Read More
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Analgesics in Greece
... Leading brands like Vian’s Depon posted very strong increases in retail current value sales as a result of increases in retail selling prices in 2023. As their wholesale prices increase further in 2024, this is ... Read More
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Digestive Remedies in the Czech Republic
... heartburn remedies stabilised in the first quarter of the year following a period of shortages for some medication. Given there were no major shortages, consumers were able to access the products they need. The difficult ... Read More
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Wound Care in the Czech Republic
... in product development and marketing to helps maintain their strong positions. Czech consumers tend to be loyal to well-known brands that have been used in their households for years, even generations. Large and continuously growing ... Read More
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NRT Smoking Cessation Aids in Denmark
... steadily declining since 2017, and as the number of smokers decreases, so too does the pool of potential consumers for NRT products. This long-term downward trend in smoking rates has had a direct impact on ... Read More
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Vitamins in Hungary
... of these products in Hungary surged during the early stages of the pandemic due to increased health-consciousness, sales have since dropped off as specific concerns surrounding COVID-19 have receded with the rollout of vaccines and ... Read More
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Vitamins in Bulgaria
... for long periods as they have very limited exposure to the sun. In 2023, an estimated 60% of the population in Bulgaria is thought to have a vitamin D deficiency. Moreover, this comes at a ... Read More
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NRT Smoking Cessation Aids in Bulgaria
... smoke, including 32% of children aged 13-15 years, which are among the highest rates in the European Union. Despite rising health awareness and increasing numbers of consumers avoiding unhealthy habits, the majority of Bulgarians are ... Read More
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Vitamins in Greece
... increases underpin retail current value growth in most categories, amid declines in retail volume sales. In the two categories projected to see retail volume growth over 2024, vitamin B and vitamin D, retail value growth ... Read More
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NRT Smoking Cessation Aids in Hungary
... of advertising and promotion is limiting sales with many consumers unaware of NRT smoking cessation aids and how they can help them stop smoking. Indeed, Hungarians often try alternative ways to quit smoking, such as ... Read More
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Herbal/Traditional Products in Denmark
... trend encouraged more individuals to include herbal/traditional products in their daily routines. Although inflation in Denmark was notably lower in 2024 compared to the previous years, a portion of the value growth still resulted from ... Read More
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Paediatric Consumer Health in Bosnia and Herzegovina
... achieves significant retail sales price value growth, primarily driven by rising product prices amidst ongoing inflation, while retail volume growth remains stable. The growing presence of competitively priced paediatric health brands plays a key role ... Read More
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Analgesics in Croatia
... retail volume growth into solid value growth. Euromonitor International's Analgesics in Croatia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales ... Read More
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Wound Care in Denmark
... increased number of small cuts, scrapes, and other minor injuries. Whether it is hiking, biking, or engaging in other physical pursuits, more outdoor and travel activities have heightened the need for first aid essentials. This ... Read More
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Dietary Supplements in Croatia
... dietary supplements become a regular part of daily nutrition, consumer demand remains stable. This stability, combined with price hikes amid moderate inflation in 2024, is leading to solid value sales. Only a few segments, which ... Read More
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Dietary Supplements in Hungary
... more interested in replenishing stocks of dietary supplements that are considered important to everyday health. In addition, consumers have been seeking out dietary supplements with specific benefits, that help prevent against certain diseases or strengthen ... Read More
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Consumer Health in Denmark
... with lower inflation and a reduction in interest rates, has fostered a more optimistic consumer sentiment. Although many consumers are prioritising expenditures on travel and experiences, consumer health has not been significantly affected by these ... Read More
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Consumer Health in Bosnia and Herzegovina
... significant product price increases, particularly as input material costs rise amidst geopolitical crises in the wider region and globally. This inflationary environment restricts consumer spending and limits the growth potential of many consumer health categories. ... Read More
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Consumer Health in Croatia
... has brought clear benefits to Croatia’s economy, local consumers witnessed additional price increases following the switch from the national currency Croatian Kuna (HRK) to the Euro. Overall, consumer health in Croatia is managing to stay ... Read More
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Digestive Remedies in Bosnia and Herzegovina
... health. The demands of frequent travel, commuting, and professional obligations have led to an increased awareness of the importance of digestive wellbeing. As digestive discomfort can severely affect daily functioning, the importance of digestive remedies ... Read More
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Paediatric Consumer Health in the Czech Republic
... prolonged flu season. Stock problems with certain medicines for cough and fever resulted in panic and bulk buying, with parents buying whatever product was available. In 2024, the spread of respiratory infections among children was ... Read More
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Digestive Remedies in Croatia
... habits, limited physical activity and predominantly sedentary behaviours. These factors have resulted in common digestive issues such as indigestion, heartburn, bloating and constipation. While increased access to information through social media has educated consumers about ... Read More
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Dermatologicals in Croatia
... Local consumers are increasingly focused on achieving and maintaining healthy, radiant skin, which drives demand for both beauty and personal skin care products as well as medicated and non-medicated dermatological offerings. The trend towards well-groomed ... Read More
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