Category: Laundry Care & Detergents
Africa Laundry Care & Detergents
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Home Care in Tanzania
... inflationary pressures and price rises saw many consumers choose cheaper brands or small packs. Some consumers used eco-facing, milder or natural options for health and safety reasons. A strong local and international presence offered a ... Read More
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Home Care in Ghana
... they remain the most frequently purchased household items. However, rising costs have led consumers to switch between brands and seek more affordable alternatives while reducing non-essential purchases. Established brands such as Omo, Sunlight, Key Soap, ... Read More
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Home Care in Côte d'Ivoire
... driven by favourable demographics, real estate expansion and the extension of distribution networks into rural areas. A growing middle- and high-income consumer base boosted demand, while lower-income buyers favoured traditional offers, counterfeit items or reduced ... Read More
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Home Care in Uganda
... and urbanisation also spurred popularity. However, these products were expensive for many consumers, with distribution and demand focused on urban areas. Thus, many consumers still used traditional or home-made alternatives, rather than specialised home care ... Read More
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Laundry Care in Algeria
... laundry care is an essential home care product, being the largest in terms of value sales, and this continued to support volume sales. Laundry detergents continued to account for most value sales, though fabric softener ... Read More
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Laundry Care in Egypt
... and the ability to customise the dose. Promotional campaigns played a key role in this category as players pushed the value for money benefit of liquid formats over powder detergents. One of the key messages ... Read More
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Home Care in South Africa
... by households. Even with harsh economic factors and low consumer spending, the need for home care products to clean and disinfect has increased. Euromonitor International's Home Care in South Africa market report offers a comprehensive ... Read More
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Laundry Care in South Africa
... This pressure is evident in the increasing popularity of more accessible laundry detergents, including private label. Consumers are seeking affordable laundry care options, by seeking greater value deals, shopping for products that are on promotion ... Read More
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Home Care in Angola
... imported options. Informal markets dominate retail, offering lower prices, especially for low-income consumers. Although eco-friendly products have limited appeal, sustainability remains a growing concern. Increased reliance on locally s... Euromonitor International's Home Care in Angola ... Read More
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Home Care in Egypt
... $35 billion with UAE’s Abu Dhabi-based sovereign wealth fund ADQ. Whilst the bulk of this will be directed towards developing a new tourist destination, the funds invested helped to alleviate foreign currency shortages and stabilise ... Read More
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Stain Remover Products Market Size, Share, Trends, Industry Analysis Report: By Type (Hand Sanitizer, Detergent, and Washing Powder), Product Type, Application, Distribution Channel, and Region (North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa) – Market Forecast, 2025–2034
... East & Africa) – Market Forecast, 2025–2034 The stain remover products market size is expected to reach USD 37.84 billion by 2034, according to a new study by Polaris Market Research. The report “Stain Remover ... Read More
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Phosphate Market Research Report Information by Type (Ammonium/Phosphoric Acid, Calcium, Potassium, Sodium, Others) By Application (Fertilizers, Detergents, Food & Beverages, Water Treatment Chemicals, Metal Treatment, Cosmetic & Personal Care, Pharmaceuticals, Others), and By Region (North America, Europe, Asia-Pacific, Latin America, Middle East & Africa) Industry Forecast to 2030
... America, Europe, Asia-Pacific, Latin America, Middle East & Africa) Industry Forecast to 2030 The market for phosphate was estimated to be worth USD 50,410.0 million in 2022. With a compound annual growth rate (CAGR) of ... Read More
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Household Products in South Africa
... descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The household products market consists of the retail sale of textile washing products, paper products, dishwashing ... Read More
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Detergent Chemicals Market, By Product (Surfactants, Builders, Enzymes, Bleaching Agents, Fragrances, and Others), By Application (Laundry Cleaning Products, Household & Commercial Cleaning Products, Personal Cleaning Products, Dishwashing Products, Fuel Additives, Biological Reagents, and Others), By Geography (North America, Europe, Asia Pacific, Latin America, Middle East and Africa)
... Geography (North America, Europe, Asia Pacific, Latin America, Middle East and Africa) The detergent chemicals market has witnessed significant growth in the past few decades owing to rapid urbanization and industrialization. Detergent chemicals are extensively ... Read More
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Esterquats Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031 - By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa)
... novel category of cationic surfactants, have emerged as pivotal ingredients in fabric care and personal care industries. These compounds, synthesized from long-chain fatty acids and substituted quaternary ammonium compounds, possess softening and conditioning properties, rendering ... Read More
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Home Care in Middle East and Africa
... continued to grow in the subsequent years in both volume and real value terms, in spite of home care in a number of countries in the region operating in a tough economic climate at the ... Read More
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Home Care in Morocco
... significant upturn in demand. With manufacturers experiencing higher energy, raw material and shipping costs, they were forced to pass these on to an increasingly price sensitive consumer base. As a result, Moroccans traded down to ... Read More
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Laundry Care in Morocco
... by rising energy and other input costs, opted to pass these onto consumers in the form of higher prices. This resulted in consumers seeking out more affordable, basic products, rather than specialised offerings designed for ... Read More
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Laundry Care in Kenya
... is a response to the rising demand for professional laundry services, driven by an expanding middle-class consumer base and urbanisation. LG recognises the potential for profitable ventures in this area, as laundromats offer convenience and ... Read More
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Laundry Care in Cameroon
... mature category, the household bar soap format still remains very popular with Cameroonian consumers due to its affordability and versatility. Here we note the widespread use of household bar soap (Savon Azur from Azur SA), ... Read More
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Home Care in Cameroon
... categories such as bar detergents and shoe polish. However, the industry has, to some extent, achieved a semblance of stability through 2023. Euromonitor International's Home Care in Cameroon market report offers a comprehensive guide to ... Read More
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Laundry Care in Nigeria
... retail volume growth due to their essential nature. The country's population is growing, which continues to drive growth despite low purchasing power, as washing clothes frequently and essential. However, aside from bar soap and hand ... Read More
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Home Care in Nigeria
... rising prices, and the sharp devaluation of the currency and inflationary pressure. These factors challenged retail volume sales throughout the year. This led to moderate retail volume growth in areas of home care that were ... Read More
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Home Care in Tunisia
... and economic crises and a concomitant decline in Tunisian purchasing power, as well as the strong use of traditional alternatives. While home care saw overall retail volume growth in 2023, this was slow, and slower ... Read More
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Laundry Care in Tunisia
... value terms. While there was a demand for liquid fabric softeners, most other products had niche appeal. The undeveloped nature of laundry care reflected the polarised nature of household income levels in the country, and ... Read More
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