Category: House & Home
Poland House & Home
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Home Laundry Appliances in Poland
... sales are primarily driven by replacement cycles rather than new purchases, reflecting the maturity of this category. Consumers typically look for replacements that offer upgrades in terms of energy efficiency, water conservation, and advanced features ... Read More
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Microwaves in Poland
... towards higher-value microwaves and price increases within the category. Overall, microwave penetration remains relatively low in Polish households, standing at 37% in 2024. Growing acceptance and understanding of the safety of microwave technology is driving ... Read More
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Personal Care Appliances in Poland
... are delaying replacements and opting for multifunctional devices. The moderate current value growth reflects a shift towards premium, feature-rich appliances, even as volume sales come under pressure. The steady growth in oral care appliances, including ... Read More
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Air Treatment Products in Poland
... heat. Advanced technology fans, such as those from Dyson, gained popularity due to their innovative designs, enhanced air circulation, and additional features like air purification. These fans offer a portable, energy-efficient, and cost-effective alternative to ... Read More
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Dishwashers in Poland
... viewing dishwashers as non-essential luxury items, especially in the context of high living costs and tighter household budgets. Nonetheless, household penetration of dishwashers is rising at a pace and should reach over 55% in 2024. ... Read More
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Food Preparation Appliances in Poland
... to a stronger emphasis on home-made meals and fresh ingredients. Food preparation appliances offer convenience and time-saving benefits when preparing meals. Blenders and mixers simplify the process of chopping, blending and mixing ingredients, reducing the ... Read More
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Vacuum Cleaners in Poland
... flexibility in contrast to traditional cylinder vacuum cleaners. Stick models are lightweight, easy to manoeuvre, and often come with rechargeable batteries, making them suitable for quick, everyday cleaning. They can also be stored in small ... Read More
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Consumer Appliances in Poland
... consumer confidence remains weak and financing costs are high in 2024, there are indications of a gradual stabilisation in inflation rates, which has supported a recovery in consumer spending. Categories showing moderate volume growth are ... Read More
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Refrigeration Appliances in Poland
... volume sales of fridge freezers compared to separate fridges and freezers where sales continued to decline. The purchase of new appliances is still weakened by the slowdown in the housing market, as fewer people move ... Read More
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Small Cooking Appliances in Poland
... cooking at home since the onset of the COVID-19 pandemic driving sales of small cooking appliances. Poles are drawn to key features, such as the compact design and ease of use, making them suitable for ... Read More
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Large Cooking Appliances in Poland
... established as the most popular format of built-in hobs among Polish consumers and this trend remained strong in 2024. The inherent safety features of induction hobs, such as surfaces that remain cool to the touch ... Read More
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Antimicrobial Furniture Market in Poland
... growth patterns, and forecasts spanning the years 2021 to 2029. Gain insights into a comprehensive understanding of the industry landscape. Please note: the online download version of this report is for a global site license. Read More
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Home Care Packaging in Poland
... growth in 2023. This is due to the increasing popularity of non-toxic insecticides, which are water based and safe for humans as well as animals. They are popular for both in-home as well as garden ... Read More
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Poland Homewares
... consumers developed a keen interest in cooking and eating at home, sales began to normalise, as Poles returned to their busy lifestyles. Growth was also negatively impacted by an adverse macroeconomic landscape, with high interest ... Read More
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Poland Home Furnishings
... of a challenging macroeconomic environment, with inflationary pressures, high interest rates and a decline in construction output constraining household spending. With the total number of permits for issued for residential buildings having declined year-on-year, this ... Read More
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Poland Home and Garden
... within a context of a challenging macroeconomic environment, with inflationary pressures, high interest rates and a decline in constriction output constraining household spending. The home and garden market is closely linked to the housing market, ... Read More
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Poland Gardening
... and a contracting housing market, consumers prioritised their outdoor living spaces when it came to beautifying their homes. Gardening as a hobby grew in popularity during the pandemic, when consumers were confined to their homes ... Read More
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Poland Home Improvement
... the face of a challenging macroeconomic environment, with high interest rates and increases in food and energy prices, consumers were reluctant to commit to large renovation products. Growth was further hampered by a decline in ... Read More
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Retail Tissue in Poland
... consumers, resulting in higher unit prices. Consequently, consumers became more cautious about their spending, with many trading down to cheaper options and private label goods. Despite this challenge, all areas in retail tissue recorded positive ... Read More
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Tissue and Hygiene in Poland
... challenged in areas viewed as unessential, including tablecloths, window/glass and deodorant wipes. While a decline in the birth rate further challenged retail volume sales of nappies/diapers/pants, the ageing population bolstered demand for retail adult incontinence ... Read More
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Wipes in Poland
... consumers increasingly appreciated the ease and convenience these products offered daily. With the fast-paced nature of modern society, consumers in 2023 were seeking easy solutions for various tasks, with general-purpose wipes offering a versatile and ... Read More
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Away-From-Home Tissue and Hygiene in Poland
... recovery was particularly noted from the HORECA (Hotel, Restaurant, and Catering) sector, with many consumers in Poland choosing local holiday destinations. Tourism flows were also boosted by built-up demand, with consumers having a strong desire ... Read More
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Home Products Specialists in Poland
... of home improvement and gardening stores and homewares and home furnishing stores was depressed as Poles postponed or scaled back home renovation and interior design plans due to the rapidly rising cost of living, interest ... Read More
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Appliances and Electronics Specialists in Poland
... and purchasing power. These conditions led Poles to postpone upgrading appliances and electronics where possible, including by having older models repaired. The potential for replacement purchases was further constrained by the fact that many people ... Read More
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Laundry Care in Poland
... detergent tablets and dryer sheets, although price played a crucial role in consumer decision-making. While concentrated detergents may have a higher upfront cost compared to standard detergents, they often provide consumers with a higher number ... Read More
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