Category: House & Home
Georgia House & Home
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Surface Care in Georgia
... surface care products more accessible to a broader consumer base, contributing to the overall growth of the category. Euromonitor International's Surface Care in Georgia market report offers a comprehensive guide to the size and shape ... Read More
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Bleach in Georgia
... those seeking effective cleaning solutions without straining their budgets. Despite this, the category saw a slight decline in terms of volume sales growth in 2024, driven by its waning popularity and intensified competition from other ... Read More
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Toilet Care in Georgia
... to other toilet care subcategories, making its products attractive choices for budget-conscious consumers. Price sensitivity remains a key factor in purchasing decisions, with many consumers actively seeking the most competitive prices across different retail chan... ... Read More
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Dishwashing in Georgia
... loyal to established brands, valuing their perceived quality and consistency. On the other hand, a significant portion of consumers prioritises cost savings, showing little brand attachment and instead focusing on securing the best deals available. ... Read More
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Laundry Care in Georgia
... recyclable materials, and Frosch offered in recycled packaging. Despite this growing assortment, consumer interest in environmentally friendly laundry products remains limited in the country. A significant proportion of consumers are unwilling to pay a premium ... Read More
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Polishes in Georgia
... volume and value sales of imported polishes, which continue to increase steadily, though overall value sales slowed down somewhat. The widespread availability of polishes across modern retail channels, coupled with the presence of several strong ... Read More
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Home Insecticides in Georgia
... This improved retail infrastructure has facilitated greater product availability, contributing to consistent demand. Among the various types of insecticides, mosquito protection products remained the most frequently purchased. Their broad assortment and widespread a... Euromonitor International's ... Read More
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Home Care in Georgia
... Ukraine and Belarus had previously influenced market dynamics, their impact has diminished somewhat. Although a portion of these immigrants has settled in Georgia, many have since relocated to other countries, lessening their effect on overall ... Read More
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Air Care in Georgia
... beyond the capital. The development of these retail channels has played a crucial role in enhancing product availability, making air care products more accessible to a broader customer base. Euromonitor International's Air Care in Georgia ... Read More
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Wipes in Georgia
... affordability over brand recognition. Large package sizes, particularly those containing 100-120 sheets, continue to be favoured by consumers seeking value for money. Additionally, there is a distinct preference among consumers for high-quality wipes for skin ... Read More
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Retail Tissue in Georgia
... of cellulose surged, leading to significant increases in tissue prices. However, in 2023, the price of cellulose decreased, mitigating the upward pressure on prices for tissue products. Intense competition, coupled with parallel imports and pressure ... Read More
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Away-From-Home Tissue and Hygiene in Georgia
... tissue products in hotels, restaurants, and other hospitality establishments experienced a notable uptick. While the number of international travel trips increased by an impressive 76% during the first half of the year compared to the ... Read More
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Tissue and Hygiene in Georgia
... as dwindling birth rates and heightened price sensitivity among consumers, the product area exhibited resilience, adapting to evolving dynamics. The market not only weathered these obstacles but also showcased an impressive ability to respond to ... Read More
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Georgia Furniture Market Outlook (2019-2027)
... 2021 and forecasts until 2027 which makes the report an invaluable resource for industry executives, marketing, sales and product managers, consultants, analysts, and other people looking for key industry data in a readily accessible document ... Read More