Category: House & Home
Colombia House & Home
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Personal Care Appliances in Colombia
... excellent results with these products being extremely popular among Colombian consumers. Unlike many other products, the purchase of these appliances is not solely driven by price and necessity as they are often seen as aspirational ... Read More
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Home Laundry Appliances in Colombia
... washing machines, which experienced double-digit growth. Several significant factors contributed to this growth, including increased consumer purchasing power, the expansion of e-commerce, and the opening of new appliances and electronics specialists. Furthermore, companies implemented marketing ... Read More
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Large Cooking Appliances in Colombia
... This was exacerbated by factors such as a decrease in purchasing power which caused consumers to prioritise essential goods and to limit their spending. Additionally, there is a growing trend towards adopting healthier consumption and ... Read More
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Vacuum Cleaners in Colombia
... In response to the outbreak of COVID-19 many people invested in new or replacement vacuum cleaners to ensure their homes remained clean and hygienic. This resent the replacement cycle for many households. Additionally, Colombian consumers ... Read More
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Food Preparation Appliances in Colombia
... to struggle, blenders demonstrated consistent growth in both volume and current value terms. The category’s steady performance can be attributed to the affordability of these products, a key factor that has contributed to the resilience ... Read More
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Refrigeration Appliances in Colombia
... aggressive promotions through these channels to improve their position in the market. Economically speaking, this increase in demand was also linked to a general improvement in consumer purchasing power, which had decreased in 2023. Lower ... Read More
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Air Treatment Products in Colombia
... review period but sales saw particularly strong growth in 2023 and 2024 as sales benefited from the impact of the El Niño weather phenomenon in Colombia. This led to increased temperatures which in turn boosted ... Read More
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Microwaves in Colombia
... recent years which has caused some consumers to explore other cooking options with more advanced features. Large companies are not making significant investments in microwaves which has painted a relatively bleak picture for the category. ... Read More
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Small Cooking Appliances in Colombia
... after the highs of the pandemic years when there was a significant increase in people preparing and cooking meals at home. Nonetheless, while overall sales declined in retail volume terms in 2024 some products still ... Read More
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Consumer Appliances in Colombia
... as refrigeration appliances, home laundry appliances and air treatment products, saw strong growth in 2024, others such as large cooking appliances and vacuum cleaners saw a significant decline in sales in retail volume terms. The ... Read More
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Dishwashers in Colombia
... the construction sector which started in 2023, which has negatively impacted categories such as dishwashers. Dishwashers is still a niche category and is in its early stages of development with these products considered to be ... Read More
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Home Care Packaging in Colombia
... tins have gained consumer trust in terms of preserving the product quality for extended periods. They are increasingly gaining share from pack types that are based on plastic, such as HDPE bottles, PET bottles and ... Read More
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Appliances and Electronics Specialists in Colombia
... laptops. Also, the Ministry of Finance reported that there would be no non-VAT days for national products in 2023, which discouraged purchases by consumers waiting for promotions. With the entry of a new government in ... Read More
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Home Products Specialists in Colombia
... due to the economic environment prioritised essential products such as groceries. With consumers still wanting to be fashionable and pamper themselves as much as they could, clothing and beauty categories also benefited to an extent ... Read More
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Colombia Decorative Lighting Market Overview, 2029
... budgets, reflecting the country's vast cultural influences. Colombian consumers have a liking for natural materials such as wood and rattan, as well as vibrant colors and tropical influences. The enthusiasm for locally created and sustainable ... Read More
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Retail Tissue in Colombia
... reducing the meters and weight of toilet paper rolls in an attempt to avoid passing higher price rises onto consumers. Amidst budget constraints, households have changed their purchase habits, with affordable packs of two units ... Read More
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Tissue and Hygiene in Colombia
... retail volume sales. Economic uncertainty affected consumers' purchasing habits, with many trading down to more affordable brands or private label goods. Despite witnessing a deceleration in growth rates, hygiene products maintained positive numbers in retail ... Read More
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Away-From-Home Tissue and Hygiene in Colombia
... normality after COVID-19 restrictions were lifted. This has led to face-to-face attendance in schools and universities, and although hybrid work schemes have become part of the new normal, most office workers alternate between the office ... Read More
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Wipes in Colombia
... categories over the review period, as the convenience it provided chimed with the priorities of busy consumers. During the pandemic, in particular, wipes benefited from rising hygiene-consciousness. Rapid consumer interest in wipes forced manufacturers to ... Read More
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Surface Care in Colombia
... care sales remain well above pre-pandemic levels in 2023. The weaker performance can be partly explained by the lower focus on disinfection habits since the pandemic, coupled with the more difficult economic situation and high ... Read More
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Air Care in Colombia
... their budgets. The trend towards hybrid working, which has become more permanent in Colombia, is resulting in more time spent at home. In turn, this has supported demand for spray/aerosol and liquid air care, which ... Read More
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Home Insecticides in Colombia
... The category has also been affected by the shortage of rain in areas like Santander and the Coast, leading to lower product turnover. However, the rainy season, which falls in the second half of the ... Read More
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Toilet Care in Colombia
... and this has curbed demand. Declining volume sales has been seen in rim blocks and toilet liquids/foams since 2022, as these products are considered non-essential for most Colombians. Consumers are choosing to avoid these items ... Read More
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Bleach in Colombia
... bleach are still above pre-pandemic levels as the cleanliness habit persists among some households. Moreover, there is a greater understanding of the importance of disinfection to prevent different diseases. While retail prices of bleach have ... Read More
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Polishes in Colombia
... return to face-to-face classes in schools and the return to offices, either full-time or under hybrid working schemes. In offices, the dress code has become more relaxed in recent years, and it is now more ... Read More
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