Category: Hair Care
Africa Hair Care
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Hair Care in Cameroon
... is the main problem with the hot tropical climate in the country one of the main catalysts of this. There is also growing demand for hair loss treatments in the country due to the tradition ... Read More
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Premium Beauty and Personal Care in Kenya
... great potential. For example, there is an increased awareness among consumers regarding the need for skin care – both in women and men. This trend was enhanced at the onset of the COVID-19 pandemic, whereby ... Read More
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Baby and Child-Specific Products in Cameroon
... There is a growing shift from the use of alternative cleaning techniques such as toilet paper/cloths and water to baby wipes. Parents are more aware of how sensitive their babies’ skins are and the need ... Read More
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Beauty and Personal Care in Cameroon
... cosmetics and skin care products in volume terms increased significantly in 2022. The beauty and personal care market in Cameroon is heavily driven by demand for skin care products, specifically body care due to increased ... Read More
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Mass Beauty and Personal Care in Cameroon
... Cameroonian government touted its import substitution policy in order to boost the local sector, promoters of this slogan wasted no time in pushing for the “Made in Cameroon” concept. At the end of the review ... Read More
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Mass Beauty and Personal Care in Kenya
... is also a continuation of trends seen during the era of the pandemic as consumers traded down and avoided non-essential spending. Within this environment, companies are adapting to the trend by focusing on mass products ... Read More
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Hair Care in Kenya
... cutting their relaxed hair. Euromonitor International's Hair Care in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, ... Read More
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Mass Beauty and Personal Care in Tunisia
... launching new brands at affordable prices compared to imported ones. In 2022, several new ranges in the skin care, sun care, and men’s grooming products made an entry. Much of the development of the local ... Read More
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Hair Care in Tunisia
... professional hair care. In 2022, the number of products illegally imported from Libya and Algeria experienced a marked increase. Legitimate international brands went out of stock but were available in the parallel market. Several hair ... Read More
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Premium Beauty and Personal Care in Tunisia
... beauty and personal care products. Companies that want to import beauty and personal care products must import them from their country of production, while the product must also be on sale in its country of ... Read More
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Beauty and Personal Care in Tunisia
... depreciation of the local currency against the euro, the economic crisis, and a decrease of Tunisian consumer purchasing power. Euromonitor International's Beauty and Personal Care in Tunisia report offers a comprehensive guide to the size ... Read More
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Hair Care in South Africa
... colourants. Into 2022, consumers were cutting back on non-essential products and services, such as getting their nails, hair, and even eyelashes done. Many therefore continued to prefer to purchase colourants from drugstores such as Clicks ... Read More
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Beauty and Personal Care in Ethiopia
... most local people demand only the absolute basics such as bar soap, toothpaste and toothbrushes. While consumer interest in most other products remains low in rural areas and among low-income urban communities, there remain golden ... Read More
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Mass Beauty and Personal Care in Egypt
... that has continued in 2023, with the Egyptian pound being amongst the worst performing currencies in the world in the early part of the year. The devaluation of the local currency has weakened the purchasing ... Read More
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Premium Beauty and Personal Care in South Africa
... accommodate non-essential items in 2022, as most consumers did not have access to sufficient disposable income. Therefore, in 2022 more people traded down from premium beauty and personal care products to mass products. This was ... Read More
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Mass Beauty and Personal Care in South Africa
... were predominantly worried about being able to survive through the month by having enough food and electricity, making their rent or mortgage payment, and having transportation and fuel. Some consumers therefore cut premium beauty and ... Read More
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Premium Beauty and Personal Care in Egypt
... after the devaluation of the Egyptian currency, prices have increased significantly, and, moreover, the process of importing is becoming extremely difficult due to taxation and rules and regulations. Consequently, these social media pages stopped importing ... Read More
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Hair Care in Egypt
... often vegan, ingredients such as olive and argan oil, avocados and honey. In hair care specifically, silicon free products are on the rise, particularly for curly hair, and brands are starting to introduce lines that ... Read More
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Beauty and Personal Care in Ghana
... consumption habits. Meanwhile, more modern attitudes towards personal grooming and rising exposure to global style and fashion trends due to widening internet access are supporting demand for a wider range of products, including sophisticated items ... Read More
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Middle East & Africa Beauty & Personal Care Market Forecast 2023-2032
... of 2023-2032. The market growth of the region is propagated by key factors, such as the rise in per capita income, in addition to the increasing awareness about hygiene as well as lifestyle upgrades. MARKET ... Read More
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Hair Care in Nigeria
... the wide availability of cheaper counterfeit brands, which have attracted consumers struggling with high inflationary conditions during 2022. The increasing usage of wigs and hair extensions has also been a major factor in reducing demand, ... Read More
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Beauty and Personal Care in Nigeria
... of the local currency against the US dollar, led to higher production and import costs. This saw manufacturers and importers raising unit prices, challenging consumer budgets. As such, the inflationary conditions significantly weakened consumer spending ... Read More
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Mass Beauty and Personal Care in Morocco
... are reverting to their pre-pandemic lifestyle habits and this has meant higher demand for deodorant as people return to pre-pandemic work patterns and are prepared to socialise more often. Moreover, growth in mass fragrances is ... Read More
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Hair Care in Morocco
... look as socialising outside of the home became popular once again due to the reduced risk of coming into contact with the COVID-19 virus. In addition, many of the country’s white-collar professionals, office workers and ... Read More
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Premium Beauty and Personal Care in Morocco
... pressure on demand for premium beauty and personal care. While increasing numbers of consumers are very interested in the leading premium beauty and personal care brands and their products, mainly on the basis that their ... Read More
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