Category: Food & Beverage
Lithuania Food & Beverage
-
Carbonates in Lithuania
... Competition from alternative categories, such as flavoured waters and energy drinks, has intensified across the review period, driven by concerns surrounding the health implications of high sugar content in many products. These growing concerns continued ... Read More
-
Sports Drinks in Lithuania
... growing number of consumers seeking added benefits in their beverages, such as essential vitamins and minerals. This trend reflects a broader shift towards functional drinks, where the appeal lies in the perceived health and wellness ... Read More
-
Soft Drinks in Lithuania
... suffered from unhealthy perceptions, major categories have either remained stable or experienced growth. This result follows the positive off-trade volume growth recorded in 2023, following inflationary pressures and market volatility that had a negative impact ... Read More
-
Juice in Lithuania
... 2024 being a particularly challenging period for the juice category. One of the key factors contributing to this downturn was the sharp price increase in orange juice, driven by a global shortage in the supply ... Read More
-
RTD Coffee in Lithuania
... encouraged by a strong summer performance that added momentum to sales. However, the RTD coffee category remains heavily seasonal, with sales generally peaking during warmer months and dipping in the colder seasons. Despite this seasonality, ... Read More
-
RTD Tea in Lithuania
... in sugar, which has led to decreasing consumer interest, particularly as the demand for healthier, lower-sugar options grows. The category also has heavy competition from other RTD beverages, including carbonated drinks, which often offer more ... Read More
-
Energy Drinks in Lithuania
... be attributed to aggressive promotional activities within the category. Discounts such as buy-one-get-one free offers or 50% off promotions are particularly common in energy drinks in Lithuania, driving increased consumer purchases. These promotional strategies have ... Read More
-
Concentrates in Lithuania
... compared to concentrates. The growing preference for RTD drinks reflects a broader shift towards products that require less preparation and fit more seamlessly into busy, on-the-go lifestyles. Euromonitor International's Concentrates in Lithuania report offers a ... Read More
-
Bottled Water in Lithuania
... marking a positive trend for the category. This recovery can largely be attributed to more optimistic consumer sentiment, in addition to a particularly long and warm summer in 2024. The summer season, which effectively began ... Read More
-
Tea in Lithuania
... to tea sales is Lithuania’s popular, growing coffee-drinking culture, with coffee drinking far outweighing tea drinking. Traditionally, tea was consumed as an addition to the daily intake of hot drinks. However, its popularity waned across ... Read More
-
Other Hot Drinks in Lithuania
... terms. Retail volume sales also recorded a positive performance, with slight growth in overall volume, driven by chocolate-based flavoured powder drinks. Euromonitor International's Other Hot Drinks in Lithuania report offers a comprehensive guide to the ... Read More
-
Hot Drinks in Lithuania
... improved consumer confidence and results in the hot drinks market. However, a shrinking consumer base has been an ongoing concern for sales. While the consumer base grew in the latter part of the review period, ... Read More
-
Coffee in Lithuania
... on consumers, many of whom remained challenged by the rising cost of living. This heightened price sensitivity impacted retail volume growth, as consumers sought to cut costs by reducing their purchases. Furthermore, due to ongoing ... Read More
-
Rice, Pasta and Noodles in Lithuania
... occasions. While price inflation eased in 2024, offering relief to consumers who had endured significant cost increases in 2022 and 2023, this development affected subcategories differently. Consumer preferences and market dynamics shaped the performance of ... Read More
-
Staple Foods in Lithuania
... foods. After the challenges posed by significant price inflation in 2022 and 2023, 2024 brings relief, as inflationary pressures ease, fostering optimism among both consumers and leading players. While health concerns, particularly regarding the intake ... Read More
-
Baked Goods in Lithuania
... a protracted downturn. The stabilisation is partly attributed to a plateau in health and wellness-driven shifts, with some consumers finding a balance between reduced carbohydrate consumption and the enduring cultural importance of bread in Lithuanian ... Read More
-
Breakfast Cereals in Lithuania
... gain favour among health-conscious parents who prioritise nutrition in their children’s diets. While children continue to form the core consumer base for breakfast cereals, this perception has pushed manufacturers to innovate and diversify their offerings. ... Read More
-
Processed Fruit and Vegetables in Lithuania
... these are generally tied to specific events or traditions rather than sustained year-round consumption. Pickled cucumbers, classified under pickled products in sauces and condiments, continue to dominate consumer preferences within this category. These items are ... Read More
-
Processed Meat, Seafood and Alternatives To Meat in Lithuania
... in 2024. However, this resurgence has not been evenly distributed across all categories. While chilled and fresh options have driven growth, shelf-stable products continue to struggle, reflecting a broader shift in consumer preferences. Products designed ... Read More
-
Lithuania Beverages Consumption Trends and Forecasts Tracker, Q3 2024 (Dairy and Soy Drinks, Alcoholic Drinks, Soft Drinks and Hot Drinks)
... alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis. Scope Top line consumption volumes for Q3-2024 vs Q3-2023, moving annual totals (MAT), full year ... Read More
-
Edible Oils in Lithuania
... oil prices have remained relatively stable, olive oil has presented some unexpected challenges. Euromonitor International's Edible Oils in Lithuania report offers in-depth knowledge of the market at a national level, providing local insight and understanding ... Read More
-
Sauces, Dips and Condiments in Lithuania
... a more natural growth pattern. Mayonnaise sales, in particular, are showing an improvement compared to 2023. Consumers are increasingly gravitating towards full fat options, leading to a rapid decline in low fat mayonnaise offerings. The ... Read More
-
Sweet Spreads in Lithuania
... sugar and fruit increasing, and the time required for home preparation, it can be more economical and convenient to buy commercially produced jam and preserves. Regional ingredients continue to dominate the market, with cherry, strawberry, ... Read More
-
Meals and Soups in Lithuania
... of meals and soups. An expanding product range and strong consumer purchasing power are also driving steady sales growth in the year. Ready meals account for most value sales, with chilled ready meals being the ... Read More
-
Cooking Ingredients and Meals in Lithuania
... returning to normal. As inflation is no longer a major concern, consumers are increasingly willing to spend in 2024. Unlike other regional markets, consumer confidence in Lithuania remains high, creating a more stable foundation for ... Read More
Research Assistance
