Category: Cosmetics & Personal Care
Slovakia Cosmetics & Personal Care
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Eye Care in Slovakia
... prolonged flowering periods, extended seasons, and increased air pollution. These rising temperatures contribute to an earlier onset of spring, with pollen levels spiking as early as March. Under changing climate conditions, certain plants produce more ... Read More
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Premium Beauty and Personal Care in Slovakia
... Slovak consumers. There has been a gradual increase in premium brands and innovations to capture consumer interest. Premium sun care has endured nearly two years of difficulty with a large slump in volume and value ... Read More
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Sun Care in Slovakia
... weather in Slovakia boosted sun care sales, both during the spring and summer. Consumers were eager to travel and indulge in beach holidays. Premium aftersun posted double-digit current value growth, albeit from a low base. ... Read More
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Skin Care in Slovakia
... strong influence over category growth since it is the largest category by volume. Acne remedies and premium anti-agers recorded strong growth in current value terms, together with positive growth by volume. The high demand for ... Read More
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Beauty and Personal Care in Slovakia
... somewhat resilient despite significant headwinds from the war in Ukraine, soaring commodity prices and supply chain disruptions. The negative economic outlook has been reflected in weaker consumer spending and purchasing power. Consumers avoided impulse purchases ... Read More
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Bath and Shower in Slovakia
... a total of 153 stores in 2023, which is twice the number held by the grocery chain Kaufland. The Dutch low-cost retailer Action has opened its 10th store since its first launch two years ago. ... Read More
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Men's Grooming in Slovakia
... and beards are popular in Slovakia, which has negatively influenced demand for shaving products, although it supported the growth in men’s hair care. Despite the overall positive trajectory, a large proportion of value sales were ... Read More
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Oral Care in Slovakia
... whitening kits and whitening strips. The reason behind such stellar growth is the rather low cost of these products compared to professional whitening at the dentist or clinic, as well as the rapidly expanding offer ... Read More
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Depilatories in Slovakia
... driven by rising prices of depilatories. Home IPL (intense pulsed light) alternatives have become widely accessible and comfortable to use at home, with consumers simply opting for long-lasting results. A lack of product innovation and ... Read More
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Colour Cosmetics in Slovakia
... turning towards colour cosmetics to indulge and treat themselves, resulting in positive retail volume growth for the first year since the pandemic. Slovak consumers have returned to physical stores to get advice and test colour ... Read More
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Mass Beauty and Personal Care in Slovakia
... which forced manufacturers to increase unit prices. Although retail volume sales came under pressure as consumers made cutbacks due to the high cost of living, stronger consumer demand was evident in several beauty and personal ... Read More
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Fragrances in Slovakia
... volume terms, with economic uncertainty and inflationary pressures bringing about polarisation in several beauty and personal care categories. Regular consumers of mass fragrances have been trading down to cheaper alternatives or reducing purchase frequency, while ... Read More
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Deodorants in Slovakia
... creams, which saw only marginal growth. In 2023, volume sales of deodorants are still below pre-pandemic levels, with lower consumer purchasing power limiting recovery in the category overall. Euromonitor International's Deodorants in Slovakia report offers ... Read More
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Baby and Child-Specific Products in Slovakia
... products as essential products for their offspring. In 2023, baby and child-specific sun care and skin care registered the highest current value growth, while hair care and toiletries were somewhat challenged by cheaper alternatives or ... Read More
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Hair Care in Slovakia
... more consumers choosing to dye their hair at home and buy more affordable hair care. As a result, retail volume sales of colourants remained relatively stable in 2023. Slovak consumers are seeking hair care products ... Read More
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Nappies/Diapers/Pants in Slovakia
... last longer and made fewer purchases to economise. However, in line with rising price points, current value growth stayed in the high single-digits. Value sales also benefited from wealthier consumers increasing demand for eco-friendly and ... Read More
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Rx/Reimbursement Adult Incontinence in Slovakia
... doctor are fully reimbursed by an insurance company, and thus consumers are keen to obtain prescribed adult incontinence products where possible. More Slovakians are now aware of the price benefits of Rx/reimbursement incontinence products that ... Read More
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Tissue and Hygiene in Slovakia
... tissue and hygiene ultimately led to healthy current value growth. Promotional activities were employed by manufacturers, focused on educating consumers and explaining the benefits of specific products. In tissue, new product developments launched during the ... Read More
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Retail Adult Incontinence in Slovakia
... Manufacturers have ramped up activity to promote products, which is increasing consumer awareness about incontinence. There are many articles about this condition online, and in professional magazines often found in doctor’s waiting rooms. In addition, ... Read More
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Wipes in Slovakia
... COVID-19, with this helping to support the volume demand for a range of cleaning products for the home, for themselves and for their family. This has helped to sustain demand for wipes despite financial pressures ... Read More
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Menstrual Care in Slovakia
... brands and switching to cheaper brands is largely avoided where possible. Instead, consumers looked for discounts or multipack offers of their chosen brand, with many stockpiling products to avail of the deals. Since the pandemic, ... Read More
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Health and Beauty Specialists in Slovakia
... it was a mixed bag. While pharmacies registered a healthy increase in current value sales, current value sales actually fell for beauty specialists. With inflation still being high, consumers prioritised essentials such as consumer health ... Read More
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Sanitary Protection in Slovakia
... including lockdowns for much of 2021 and as such, women spent considerably more time at home than before the pandemic. This, combined with efforts to make savings, resulted in some consumers purchasing fewer sanitary protection ... Read More
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Eye Care in Slovakia
... a role in this. However, the largest contributor to dry and red eyes is increased screen time amongst all age groups. The amount of time consumers spend in front of screens has been increasing significantly ... Read More
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Health and Beauty Specialist Retailers in Slovakia
... after a strong decline in the previous year. In 2021, those health and beauty specialist retailers located in city centres saw some recovery in sales as footfall in these areas increased as COVID-19 related restrictions ... Read More
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