Category: Cosmetics & Personal Care
Peru Cosmetics & Personal Care
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Eye Care in Peru
... to spending long periods of time on screens from smartphones to laptops, for recreation and entertainment as well as for required needs. The landscape is also maintaining positive levels of growth, thanks to greater consumer ... Read More
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Mass Beauty and Personal Care in Peru
... sales. Although direct selling consultants continue to offer great value to consumers due to the benefit of them being able to offer in-person advice, many brands are reinforcing their presence through online channels in order ... Read More
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Men's Grooming in Peru
... taking care of their appearance in Peru, they tend to be more practical with their purchasing selections and are not willing to dedicate a lot of time to their personal care routines. In this context, ... Read More
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Colour Cosmetics in Peru
... potential. While the return to out-of-home lifestyles rebounded following the era of the pandemic, thus promoting sales of colour cosmetics (along with other grooming products), there are other trends which are suppressing the category’s potential. ... Read More
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Depilatories in Peru
... consumers, thus impacting the frequency of purchase of depilatory products (eg hair removers/bleaches). Indeed, we are seeing reduced value and volume growth in 2023, as competition from salon treatments continues to rise. While in-salon treatments ... Read More
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Bath and Shower in Peru
... effects from the El Niño phenomenon which brought intense heat waves in different regions of the country. Ultimately, these high temperatures, together with strong humidity in some regions of the country, make it increasingly necessary ... Read More
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Premium Beauty and Personal Care in Peru
... Care in Peru report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving ... Read More
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Deodorants in Peru
... with effects from the El Niño phenomenon which brought intense heat waves in different regions. Ultimately, these high temperatures, together with strong humidity in some regions of the country, make it increasingly necessary for Peruvian ... Read More
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Fragrances in Peru
... category normalised after the pandemic era slump. While mass fragrances also managed to achieve positive value and volume sales, growth was much lower in comparison. Euromonitor International's Fragrances in Peru report offers a comprehensive guide ... Read More
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Sun Care in Peru
... highest solar radiation worldwide, according to weather agency El Servicio Nacional de Meteorología e Hidrología (SENAMHI). This situation has made Peruvian consumers increasingly aware of the importance of protecting their skin when exposed to the ... Read More
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Skin Care in Peru
... are influencing various beauty and personal care categories, and which are seen to be particularly strong in skin care. Indeed, skin health is seen as a reflection of overall health, and growing numbers of both ... Read More
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Baby and Child-Specific Products in Peru
... a semi-arid subtropical climate, thus leading consumers to be more aware of the importance of sun care for both themselves and, notably, their children. Added to which, parents tend to frequently apply sun protection products ... Read More
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Beauty and Personal Care in Peru
... was showing overall flat growth due to the price-sensitivity of consumers in the current landscape. Added to which, although Peru has a number of strong local brands, many products continue to be imported, making the ... Read More
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Hair Care in Peru
... being supported by at-home hair treatment and styling trends, which were inspired by “home salon” experiences during the era of the pandemic, when salons were closed. Although salons have since reopened, consumers have become accustomed ... Read More
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Oral Care in Peru
... the category overall. Indeed, as consumers continue to become more aware of their health and wellbeing, including the oral health, specialised brands are beginning to expand their presence in the country. As seen in other ... Read More
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Nappies/Diapers/Pants in Peru
... reached 2019 volume levels during 2023. In addition to parents spending more time outside the household, the drivers of growth included the rising birth rate noted in 2022 and 2023, boosting the use of these ... Read More
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Wipes in Peru
... baby wipes. Due to this scenario, there has been an increase in lower-priced imported and local products. Retail companies such as InRetail (holding company that owns Farmacias Peruanas and Supermercados Peruanos SA), Cencosud SA and ... Read More
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Away-From-Home Tissue and Hygiene in Peru
... of students on workers to in-person activities has driven sales, with very few companies maintaining virtual activities in 2023. Furthermore, consumers have returned to foodservice establishments, eating out while attending shopping centres and restaurants. Due ... Read More
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Retail Adult Incontinence in Peru
... base, increasing awareness and consumer education has bolstered retail volume growth in 2023. Recommendations from friends or doctors, in addition to communication efforts of companies, resulted in strong sales, with players focused on advertising in ... Read More
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Tissue and Hygiene in Peru
... packaging and transportation has been a key challenge for competitors. As such, players on the landscape have made tactical decisions to help retain profit margins, including price promotions and shrinkflation; reducing units per packaging without ... Read More
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Menstrual Care in Peru
... in addition to the low penetration of sanitary towels, led to lower level volume growth in 2023. In a highly concentrated category, Nosotras (Productos Sancela del Perú SA) remains the leader, followed by Kotex (Kimberly-Clark ... Read More
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Health and Beauty Specialists in Peru
... stores. Optical goods stores are seeing a recovery after the decline experienced during the COVID-19 pandemic, and the return of social activities. In the case of health and personal care stores, the key driver has ... Read More
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Sanitary Protection in Peru
... in addition to increasing the need for frequent changes. While increased retail volume sales have benefited , rising levels of inflation and increased price points have given current retail value sales a bigger surge, leading ... Read More
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Eye Care in Peru
... more pressing concern for Peruvians. Regular use of digital screens is causing eye strain and tiredness, but COVID-19 and the subsequent lockdown restrictions have since exacerbated the problem. With more consumers continuing to work from ... Read More
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Health and Beauty Specialist Retailers in Peru
... their physical stores and capacities allowed. It was established that commercial establishments that sold essential products for the population (such as food, medicine, products for personal care and household cleaning) were able to continue operating ... Read More
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