Category: Consumer Goods
Denmark Consumer Goods
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Laundry Care in Denmark
... alternatives are bulkier to store and more cumbersome to use. Liquid detergents are often formulated to work well in cold water, making them suitable for energy-saving washes. The ability to dissolve easily in both hot ... Read More
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Air Care in Denmark
... air quality much higher since the pandemic, and asthma/ allergies also rising in Denmark, there is an underlying demand for non-chemical-based air care. Non-aerosol alternatives represent an eco-friendly alternative that can reduce a household’s carbon ... Read More
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Dishwashing in Denmark
... Power, which claims to reduce scrubbing on tough fat stains by up to four times. In 2024, Neophos Powerball Ultimate Plus launched in automatic dishwashing tablets, with claims to deliver an intensive clean and shine, ... Read More
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Surface Care in Denmark
... floors. Multi-purpose cleaners appeal to households seeking to simplify their cleaning routines. As inflationary pressures and interest rate hikes resulted in weak consumer confidence and spending power, many households sought to lower their expenditure on ... Read More
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Home Care in Denmark
... price increases giving consumers some respite from the steep hikes during 2022 and 2023. Inflationary pressures subsided over 2024 with price growth returning to more normalised rates. That said, average prices in home care remained ... Read More
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Polishes in Denmark
... example, in shoe polish, Silver Universal Waterproof claims to be suitable for all types of shoe materials. Similarly, the furniture polish brand Mr Strong Læderpleje promotes it suitability for all types of leather furniture on ... Read More
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Bleach in Denmark
... the bleach category. Increasingly, bleach is seen as out-dated and hazardous to human health and the environment, and a rising number of households are seeking safer alternatives. Euromonitor International's Bleach in Denmark market report offers ... Read More
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Toilet Care in Denmark
... environmental impact. In 2024, the rim block brand Ambi-Pur launched its WC Active Gel Block in a so-called ‘eco pack’ made entirely from 100% cardboard and zero plastic. Similarly, packaging for the rim block brand ... Read More
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Home Insecticides in Denmark
... appeal to this desire. In spray/ aerosol insecticides, ECOstyle MyreFri Kvik Spray emphasises its effectiveness on packaging with the promise of quick results. Euromonitor International's Home Insecticides in Denmark market report offers a comprehensive guide ... Read More
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Refrigeration Appliances in Denmark
... purchases amid lockdown and home seclusion needs. Retail volume sales of freezers and electric wine coolers/chillers were higher than in 2019, while those of fridge freezers and fridges were only slightly below. Nonetheless, higher for ... Read More
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Vacuum Cleaners in Denmark
... the demand for a new vacuum cleaner at the end of the review period. Importantly, inflation and cost-of-living movements and higher for longer interest rates combined to exert downward pressure on household budgets and weaken ... Read More
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Home Laundry Appliances in Denmark
... fall of demand, is indicative of the prevailing sluggishness of the economic environment. As with other major appliances, purchases of home laundry appliances in Denmark are negatively affected by higher for longer interest rates, inflation ... Read More
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Consumer Appliances in Denmark
... (COVID-19) period. Most categories registered spikes in demand in the wake of the COVID-19 crisis, with lockdown and other restrictions forcing consumers to focus on the home environment. In order to enhance comfort and convenience ... Read More
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Food Preparation Appliances in Denmark
... in the wake of the Coronavirus (COVID-19) pandemic, when usage of these appliances increased in line with the higher incidence of at-home food preparation. Nonetheless, retail volume sales of all types of food preparation appliances ... Read More
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Microwaves in Denmark
... hit by higher for longer interest rates, inflation and cost-of-living pressures and weakened consumer confidence. Households are cautious in their purchasing patterns and reluctant to spend on non-essential items. This includes microwaves, which enjoy very ... Read More
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Dishwashers in Denmark
... during the Coronavirus (COVID-19) pandemic. As households spent more time at home, including dining and, therefore, dishwashing, they were more willing to purchase a dishwasher for the first time or a newer and better model. ... Read More
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Personal Care Appliances in Denmark
... reflected prevailing budget challenges caused by a weakened economic climate. Cost-of-living pressures derived from inflation and higher for longer interest rates undermined consumer confidence and household spending power. Households remained cautious in their spending patterns, ... Read More
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Air Treatment Products in Denmark
... air conditioners and cooling fans, overall retail volume sales of air treatment products continued to decrease in 2024. Similar to other categories, a weak economic climate and a stabilisation of demand in the post-Coronavirus (COVID-19) ... Read More
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Large Cooking Appliances in Denmark
... affected the performance in second half of the review period. Retail volume sales peaked at the height of the pandemic, weakening the immediate need to purchase or replace large cooking appliances, lengthening product life and ... Read More
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Small Cooking Appliances in Denmark
... growth. Thus, the market size of small cooking appliances in 2024 remained higher than the 2022 level. Nonetheless, the 2024 performance reflected a general stabilisation of retail volume sales following the spike in demand for ... Read More
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Bike Sharing Market in Nordic Countries 2024-2028
... report on the bike sharing market in nordic countries provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an ... Read More
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Childrenswear in Denmark
... resulted in higher levels of consumer confidence and this elevated demand for childrenswear. In recent years, the rising cost of living has put some pressure on childrenswear, although it has proved to be more resilient ... Read More
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Jeans in Denmark
... all price points, with economy, standard, premium and super premium jeans all enjoying steady volume increases year on year. Euromonitor International's Jeans in Denmark report offers a comprehensive guide to the size and shape of ... Read More
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Hosiery in Denmark
... to cutback. In 2024, lower inflation and rising wages have been a catalyst for growth in hosiery. However, total volume sales are still below pre-pandemic levels and there is little chance of a full recovery ... Read More
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Sportswear in Denmark
... sportswear purchases. Danish consumers are drawn to sportswear for wearing during sports and exercise, with the international brands creating high levels of aspirations towards such clothing. The ongoing health and wellness trend is causing more ... Read More
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