Category: Coffee & Tea
Africa Coffee & Tea
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Hot Drinks in Ethiopia
... products continued to gain popularity in urban areas. The consumption of packaged tea also rose in 2024. Black tea remained most popular, although fruit/herbal tea gained traction. On the other hand, other hot drinks remained ... Read More
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Hot Drinks in Ghana
... transportation to consumers. This has deterred consumers from making non-essential purchases and encouraged a shift to less expensive options. Local manufacturing of hot drinks continues to increase. Meanwhile, players continue to resize and rebrand their ... Read More
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Hot Drinks in Tanzania
... in infrastructure has underpinned improvements in the distribution of hot drinks. The government has also been encouraging businesses to invest in the local market. Nonetheless, on-trade sales remain underdeveloped with most consumers preferring to consume ... Read More
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RTD Tea in Tunisia
... brands have entirely exited the market. This failure can be attributed to a combination of factors, including the lack of advertising and consumer education about RTD tea, which remains an unfamiliar product for the majority ... Read More
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RTD Coffee in Tunisia
... its products available only in select modern outlets and a few forecourt retailers. The high price point of Starbucks RTD coffee limits its appeal to a narrow demographic, preventing broader penetration in the market. This ... Read More
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Other Hot Drinks in Kenya
... continued to account for most value and volume sales, but chocolate-based flavoured powder drinks registered higher value and volume growth. The overall muted volume growth is due to growing concern about the high sugar content ... Read More
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Hot Drinks in Kenya
... Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It ... Read More
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Tea in Kenya
... the highest volume growth among all teas. However, there is growing demand for other types of teas, including Rooibos (other tea), as well as green and herbal tea, and these registered higher value growth than ... Read More
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Coffee in Kenya
... and volume sales and also registered the highest current value and volume growth. Its popularity is mainly due to its low cost and convenience and in addition many consumers are unable to afford coffee machines ... Read More
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Hot Drinks in Côte d'Ivoire
... faces a new set of challenges due to global inflation rates and fuel price hikes as well as a lack of dynamic marketing strategies. Thanks to tea and coffee cultivation in the country, local brands ... Read More
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RTD Tea in South Africa
... now the dominance of Happy Culture Kombucha in this space. The brand’s success is being supported by the rise of health and wellness trends in South Africa, as consumers are increasing their demand for functional ... Read More
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Coffee in Tunisia
... beans, particularly those imported from major suppliers such as India and Brazil. To mitigate the impact of these price increases and sustain consumer interest, market leaders have shifted their focus towards smaller packaging formats, particularly ... Read More
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Other Hot Drinks in Tunisia
... to exhibit resilience, driven by the consistent demand for local brands such as Said, Oppa, Artisto, and Spipa, which have capitalised on their established reputation and extensive distribution networks. These products are widely available across ... Read More
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Tea in Tunisia
... in the monopoly of tea imports and distribution by the Office du Commerce de la Tunisie (OCT), which has been grappling with severe financial difficulties since 2023. These fiscal constraints have hindered the OCT’s ability ... Read More
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Hot Drinks in Tunisia
... products such as tea and coffee, which have placed considerable pressure on consumers. Essential products, particularly fresh coffee, loose black tea, and green tea, remain under the control of the National Trade Office (OCT), which ... Read More
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Other Hot Drinks in Morocco
... has hindered their appeal, particularly during periods of financial strain, when price-sensitive consumers tend to forego such purchases. As economic uncertainty persists, the demand for these products has been further suppressed, leaving their consumption largely ... Read More
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Tea in Morocco
... turned to green tea as a cheaper alternative to other hot drinks, further boosting its volume sales. The market's vibrancy is driven by the presence of over 250 brands, all imported, which has created intense ... Read More
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Coffee in Morocco
... continues to be imported mainly from Spain and Italy. In April 2024, global coffee prices reached unprecedented levels, rising by 16.8% to USD427 per kilogram – the highest since 1979. Morocco predominantly imports two types ... Read More
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RTD Tea in Morocco
... the past two years, elevated temperatures have made RTD tea a popular alternative to traditional hot tea, particularly during the warmer months. This shift highlights a behavioural trend among consumers, who are prioritising beverages that ... Read More
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RTD Coffee in Morocco
... a small but rapidly expanding product area within soft drinks in Morocco. Its growth is attributed to the combination of rising demand for convenient coffee options and the category's appeal as a refreshing alternative to ... Read More
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RTD Tea in Cameroon
... promotion to increase volume sales, as players concentrate on more lucrative soft drinks within their portfolios. Euromonitor International's RTD Tea in Cameroon report offers a comprehensive guide to the size and shape of the market ... Read More
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Coffee in Cameroon
... experience, reflecting a growing trend among Cameroonians to explore fresh coffee consumption. Within the instant coffee segment, the 2g single-serve packaging format has gained widespread adoption as an affordable option, retailing at XAF50. All major ... Read More
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Hot Drinks in Cameroon
... of raw materials. For example, the price of fresh Robusta coffee has decreased by XAF100 per kg, yet instant coffee, which is exclusively imported, has seen final retail prices rise sharply due to significant increases ... Read More
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Other Hot Drinks in Cameroon
... affordability has become a critical consideration for consumers, leading to a surge in demand for smaller and more affordable packaging options. This trend has particularly benefited brands offering their products in pouch formats, which range ... Read More
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Tea in Cameroon
... hot drinks, including coffee, chocolate, and malted beverages. This dynamic has meant that most tea consumers in Cameroon prioritise the perceived value of tea rather than its cost. Locally produced black teas, such as CTE ... Read More
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