Category: Children's HBC
Africa Children's HBC
-
Wipes in Egypt
... tighter household budgets, many consumers viewed wipes as non-essential and deprioritised their purchase in favour of more critical household necessities. Steep price increases further encouraged consumers to seek more affordable alternatives. However, with currency stabilisation ... Read More
-
Nappies/Diapers/Pants in Egypt
... which has reduced the number of potential consumers. In addition, high inflation and rising living costs have placed significant pressure on household budgets, forcing many consumers to prioritise essential expenses over discretionary purchases. Faced with ... Read More
-
Nappies/Diapers/Pants in Kenya
... as cloth nappies continued to decline in popularity. The largest category in 2024 was newborn nappies/diapers, benefiting significantly from Kenya's rising birth rates and a shift in parental preferences towards using nap... Euromonitor International's Nappies/Diapers/Pants ... Read More
-
Baby Personal Care in South Africa
... also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The baby personal care market consists of retail sale of baby toiletries and diapers. ... Read More
-
Cameroon Baby and Child-Specific Products
... the fastest-growing categories. Improved affordability made baby wipes a more accessible option for parents. In addition, easy access across various retail channels further contributed to the surge in demand. Leading brands in this area include ... Read More
-
Tunisia Baby and Child-Specific Products
... there was a marked increase in new domestic entrants such as Calino and Isis Pharma. These brands gained traction due to several factors. Firstly, they offered more affordable pricing compared to imported alternatives, widening their ... Read More
-
Morocco Baby and Child-Specific Products
... The number of babies being born in Morocco continues to decline as the harsh economic conditions and the impact of the COVID-19 pandemic have discouraged many young couples from starting a family. Many of Morocco’s ... Read More
-
South Africa Baby and Child-Specific Products
... category. This ongoing positive performance resulted in the entrance of several independent Clicks Baby stores and Mr Price Baby, which offer items from major brands such as Pampers, Huggies, Purity, Nuk Avent and even Joie. ... Read More
-
Nigeria Baby and Child-Specific Products
... followed by a double-digit decline in 2023. In particular, an even higher rate of inflation in 2023 led to weaker consumer spending power and strong price rises for all brands. This drove strong retail current ... Read More
-
Kenya Baby and Child-Specific Products
... a ban on Johnson & Johnson baby powder in Kenya over alleged cancer-causing risks. ACCPA has sued the Health Cabinet Secretary, Johnson & Johnson Inc, Johnson & Johnson Kenya Limited, Kenya Bureau of Standards (KEBS), ... Read More
-
Egypt Baby and Child-Specific Products
... as the difficult economic situation led consumers to rationalise their spending. Growth was largely driven by rising prices, which meant consumers were spending more per item, even if they were buying fewer items overall. Prices ... Read More
-
Baby and Child-Specific Products in Algeria
... demand was underpinned by relatively high birth rates in Algeria. Moreover, because parents invariably prioritise the wellbeing of their children, volume growth potential was not as negatively affected by price hikes and falling purchasing power ... Read More
-
Wipes in Nigeria
... local currency collaborated to severely undermine consumer spending power, forcing Nigerians to be even more frugal when shopping. High unit price increases for products within wipes also negatively impacted consumption, though led to increased current ... Read More
-
Nappies/Diapers/Pants in Nigeria
... the depreciation of the local currency dramatically weakened consumer spending power, and many Nigerians were unable to afford nappies/diapers/pants on a regular basis. The unit prices for products in the category also rose sharply, further ... Read More
-
Nappies/Diapers/Pants in South Africa
... are considerably brand loyal when it comes to buying nappies, which has historically supported the dominance of Huggies and Pampers, private label manufacturers have continued to increase the quality of their products, making them more ... Read More
-
Wipes in South Africa
... record impressive growth. Therefore, consumers turned to cost-reducing opportunities as part of household spending. In health and beauty specialists, rewards programmes were effective in creating greater brand awareness. For example, Dis-Chem launched its rewards programme ... Read More
-
Nappies/Diapers/Pants in Tunisia
... nappies instead, as they looked to cut down on spending. Euromonitor International's Nappies/Diapers/Pants in Tunisia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the ... Read More
-
Nappies/Diapers/Pants in Cameroon
... nappies, which are available in neighbourhood stores for around XAF100. This is an attractive alternative for both low- and middle-income families as it allows them to buy only what they immediately require. To save money ... Read More
-
Wipes in Cameroon
... priced brands, including Softcare, Familia, Cutties, Joylinks, and Molfix, has further increased awareness and demand, and there is a noticeable shift away from cheaper alternative products such as toilet paper. Many parents who buy disposable ... Read More
-
Wipes in Algeria
... also benefited from not yet being mature and fully saturated, as well as the rising focus on hygiene and convenience. Sales remained limited to personal wipes is 2023 as Algerian consumers do not regard home ... Read More
-
Nappies/Diapers/Pants in Kenya
... targeting young suburban mothers who are financially challenged. For example, Softcare has adapted to the Kadogo economy by selling individually wrapped baby diapers for as little as KSh20 apiece, making them affordable to the low-income ... Read More
-
Wipes in Morocco
... as general-purpose wipes, compete with pocket handkerchiefs and boxed facial tissues, others have no specific alternatives. The convenient packaging of wipes also meant the product could be used on-the-go, which was particularly attractive to busy ... Read More
-
Nappies/Diapers/Pants in Algeria
... started to dampen volume sales. In order to boost demand, strengthen brand awareness and expand their customer base, producers increased their current prices at a level below the inflation rate. As a result of the ... Read More
-
Nappies/Diapers/Pants in Morocco
... fall, with the birth rate dropping below 17 per 1,000 persons. While the outbreak of COVID-19 led to a sharp drop in newborn babies, the fertility rate did not increase once the threat of the ... Read More
-
Super Absorbent Polymers Market By Type (Sodium Polyacrylate Poly Acrylamide Co-polymer, and Others), By Application (Disposable Diapers, Adult Inconsistence products, Feminine Hygiene Products, and Others), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)
... East & Africa) The super absorbent polymers Market size is valued at US$ 9.25 Bn in 2024 and is expected to reach US$ 14.16 Bn by 2031, growing at a compound annual growth rate (CAGR) ... Read More
Research Assistance
