Category: Beverages
Nigeria Beverages
-
RTD Tea in Nigeria
... remains quite niche in Nigeria compared to other soft drinks products. Consumers perceive RTD tea as far less essential than carbonates and energy drinks. One of the core targets for brands is the working professional ... Read More
-
Carbonates in Nigeria
... gradually alongside population growth. Carbonates have benefited from the growing preference of snacks as an alternative to main meals, due to the rising cost of food. Indeed, carbonates are a popular complement to bread, pastries ... Read More
-
Concentrates in Nigeria
... key factor in soft drinks consumption with many consumers preferring to drink these beverages out of home or at social events. Children are key consumers of concentrated beverages but have a variety of convenient options ... Read More
-
Energy Drinks in Nigeria
... supporting their hectic and busy lifestyles. At times these drinks are used during the day by professionals who need a lift during office hours or when sitting in traffic or even at home. The average ... Read More
-
Soft Drinks in Nigeria
... bottled water, carbonates, and energy drinks, with current value sales further boosted by rising average prices. These categories have benefited from their essential nature, but particularly bottled water, which is the main source of clean ... Read More
-
Sports Drinks in Nigeria
... gyms is not yet part of the mainstream culture in Nigeria, with gym memberships largely unaffordable for most Nigerians. Consumption of sports drinks remains limited to middle- and upper-income consumers, with energy drinks normally the ... Read More
-
Juice in Nigeria
... fresh fruit and the preference for carbonates. The diversity of flavours, particularly exotic lines, has been a key driver of juice sales historically, but with carbonates increasingly providing similar flavours, juice is facing strong competition ... Read More
-
Bottled Water in Nigeria
... unit prices having little effect on demand. Amid the challenging economic conditions in 2024, many consumers resorted to tap water sources, with some street retailers even selling so called ‘iced water’ which is home-made, chilled ... Read More
-
Hot Drinks in Nigeria
... rising prices and further pressure on household budgets in Nigeria. Hot drinks are often consumed as a complement to meals in Nigeria or to energise the body and mind and support modern hectic lifestyles. Consumers ... Read More
-
Other Hot Drinks in Nigeria
... flavoured powder drinks and malt-based hot drinks) has become a staple beverage in Nigeria, consumers switched to cheaper substitute drinks as the cost of living crisis intensified. Popular beverages such as black tea (mixed with ... Read More
-
Coffee in Nigeria
... considered an essential product. The higher unit price of coffee relative to substitutes such as tea and other hot drinks, urged some consumers to drink tea instead. Unit prices increased significantly and reached up to ... Read More
-
Tea in Nigeria
... the local currency impacted the availability of tea and resulted in supply shortages. Sharp unit price increases were seen across the tea category, but especially among specialised and herbal/traditional teas which were unaffordable for most ... Read More
-
Nigeria Beverages Consumption Trends and Forecasts Tracker, Q3 2024 (Dairy and Soy Drinks, Alcoholic Drinks, Soft Drinks and Hot Drinks)
... alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis. Scope Top line consumption volumes for Q3-2024 vs Q3-2023, moving annual totals (MAT), full year ... Read More
-
Nigeria Beer and Cider Market Insights 2024
... company and brand insights, distribution insights, packaging insights, consumer insights, recommendations and appendix sections.Key insights and drivers behind the Beer and Cider market performance Scope Nigeria’s GDP recorded 2.7% annual growth in 2023, slowing down ... Read More
-
Nigeria Drinking Milk Products
... by the rise in import taxes, cost of raw materials, and the depreciation of the local currency, have significantly impacted consumer behaviour. Many consumers have responded to these price hikes by opting for cheaper substitutes, ... Read More
-
Nigeria Yoghurt and Sour Milk Products
... low income, are highly price-sensitive and have reduced spending even on essential items, including dairy products. The high unit prices within this category have further deterred consumption. However, despite the challenging economic environment, yoghurt has ... Read More
-
Nigeria Yogurt Drinks Market Report by Type (Regular, Fat-Free/Low-Fat, Flavored), Distribution Channel (Convenience Stores/Traditional Stores, Supermarkets and Hypermarkets, Online), Packaging Type (Plastic Bottles, Tetra Packs, Plastic Pouches), Pack Size (200 ml, 500 ml, 1 Litre, and Others), and Region 2024-2032
... and Others), and Region 2024-2032 The Nigeria yogurt drinks market size reached US$ 168.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 407.4 Billion by 2032, exhibiting a growth rate ... Read More
-
Nigeria Cider/Perry
... on drinks for social occasions, particularly niche and less familiar drinks. The high unit prices of brands also impacted volume sales whilst driving strong current value growth. With all brands being imported, the depreciation of ... Read More
-
Nigeria Alcoholic Drinks
... of economy spirits. Unit prices increased due to higher excise tax and rising import costs for raw materials and finished products, which can be linked to the depreciation of the local currency. Although alcoholic drinks ... Read More
-
Nigeria Spirits
... low spending power, consumers sought out the most affordable drinks, which could be found in spirits. Strong local production of gin, schnapps, liqueurs, and dark rum has kept unit price increases to moderate levels compared ... Read More
-
Nigeria Wine
... the female drinking population. Wine is typically consumed on social occasions at parties and in clubs in the on-trade, where it is considered a status drink. As in most alcoholic drinks categories, wine was heavily ... Read More
-
Nigeria Beer
... by higher fuel costs and the strong depreciation in the local currency, which pushed up the cost of imports. This rise in unit prices negatively impacted volume sales but underpinned current value growth. Average unit ... Read More
-
Nigeria Rtds
... the depreciation of the local currency), unit prices for all brands increased significantly. RTDs tend to be heavily influenced by the economy, being quite a price sensitive and income sensitive category. In 2023, consumers sought ... Read More
-
Nigeria: Ice Cream Market - Analysis, Size, Trends, Consumption, and Forecast
... it, and a forecast for the market development in the medium term. The report provides a strategic analysis of the ice cream market in Nigeria and describes the main market participants, growth and demand drivers, ... Read More
-
Nigeria: Baby Milk and Infant Formulas Market - Analysis, Size, Trends, Consumption, and Forecast
... and infant formulas market, the impact of COVID-19 on it, and a forecast for the market development in the medium term. The report provides a strategic analysis of the baby milk and infant formulas market ... Read More
Research Assistance
