Category: Baby Boomers
North America Baby Boomers
-
Consumer Behavior 2023
... presents dozens of surveys analyzing consumer spendingcharacteristics, behavioral responses, and preferences. Easy-to-read summaries ofcurrent research and other information useful for retailers, marketers, advertisers, andbusiness consultants are presented. W hile there are other publications focusing ongeneral ... Read More
-
U.S. Debt Collection Agencies: An Industry Analysis
... of complaints to the FTC. Federal and state regulations have reduced recovery rates, resulting in slow growth. However, the Covid-19 pandemic really didn’t hurt this business, as consumers used stimulus payments and enhanced unemployment benefits ... Read More
-
Eating Trends: Generational Food Shopping
... and Millennials/Gen Y (age 25-39). For context and comparison, in addition, parallel data are provided for Gen X (age 40-54), Baby Boomers (age 55-74), and older Seniors (age 75+). The psychographic and product usage data ... Read More