Category: Consumer Behavior
Consumer Behavior market research reports by Packaged Facts
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Office Coffee Service in the U.S.: Market Trends and Opportunities, 5th Edition
Office Coffee Service in the U.S.: Market Trends and Opportunities, 5th Edition Beginning in 2020 and continuing through 2022, the coronavirus pandemic has had a significant effect on consumer habits. Packaged Facts found in its May 2022 survey that 27% of consumers still report working from home fu ... Read More
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Food Market Outlook 2022: Inflation, Supply Chains, Food Trends & the Effects on Home Cooking & Grocery Shopping
U.S. Food Market Outlook 2022: Inflation, Supply Chains, Food Trends & the Effects on Home Cooking & Grocery Shopping Most major packaged food categories are mature and rely primarily on population growth, leaving food marketers with the challenge of bringing something new to the table. Oppo ... Read More
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Consumer Insights on Snacking & Mealtime Habits, 2022
Consumer Insights on Snacking & Mealtime Habits: 2022 The COVID-19 pandemic has changed many aspects of consumer behavior and daily life, with more people changing their routine to include remote work and/or fewer after work or extracurricular activities. Increasingly, working a few feet from th ... Read More
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Consumer and Corporate Food Gifting in the U.S., 8th Edition
Consumer and Corporate Food Gifting in the U.S., 8th Edition In 2020 and 2021, the coronavirus pandemic has had a significant effect on consumer food purchases. Packaged Facts has found that 67% of consumers report purchasing food gifts for others in the last year and 69% have purchased food gifts f ... Read More
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Children's Food and Beverage Market: Trends and Opportunities
Children's Food and Beverage Market: Trends and Opportunities In 2020 and 2021, the coronavirus pandemic has had a significant effect on families and their food purchases. Packaged Facts has found that consumers with children in their households are more likely to report negative personal effects of ... Read More
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Keto and Paleo Consumers: High Protein/Low Carb Diet Trends and Opportunities
Keto and Paleo Consumers: High Protein/Low Carb Diet Trends and Opportunities In 2020 and 2021, the coronavirus pandemic has had a significant effect on consumer food purchases and desires for health and wellness. Packaged Facts has found that 5% and 3% of consumers report following the keto and pal ... Read More
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Functional Beverages: Market Trends and Opportunities
Functional Beverages: Market Trends and Opportunities In 2020 and 2021, the coronavirus pandemic has had a significant effect on consumer food and beverage purchases and desires for health and wellness. Packaged Facts has found that 36% of consumers report eating more foods that support their immune ... Read More
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Better-for-You Snacks: Market Trends and Opportunities
Better-for-You Snacks: Market Trends and Opportunities The U.S. retail market for snacks marketed with various better-for-you claims is projected to expand at an average rate of 5.6% annually, reaching $51 billion in 2025. Sales will decelerate after the pandemic-induced boom of sales in 2020, as th ... Read More
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Food Market Outlook 2021: Grocery Shopping, Home Cooking, & Food Preferences in the Waning Pandemic Period
Food Market Outlook 2021: Grocery Shopping, Home Cooking, & Food Preferences in the Waning Pandemic Period Most packaged food categories are mature and rely primarily on population growth, leaving food marketers with the challenge of bringing something new to the table. Opportunities abound for ... Read More
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The Future of Grocery: Online Grocery, Meal Kits, & Direct-to-Consumer Food
The Future of Grocery: Online Grocery, Meal Kits, & Direct-to-Consumer Food In 2020 and 2021, the coronavirus pandemic has had a significant effect on consumers. Packaged Facts has found that in June 2021, nearly one-fourth of consumers report still using curbside pickup or grocery stores’ own d ... Read More
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Immunity Boosting Foods: Gut Health & General Immunity Improvement
Immunity Boosting Foods: Gut Health & General Immunity Improvement In 2020 and 2021, the coronavirus pandemic has had a significant effect on consumer food purchases and desires for health and wellness. Packaged Facts has found that over 40% of consumers have been buying more food or beverage pr ... Read More
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Home Baking: U.S. Market Trends & Opportunities
Home Baking: U.S. Market Trends & Opportunities As consumers have been staying at home more and looking to find new hobbies, many have taken up baking for personal enjoyment or simply as a more productive way to spend their time. Parents and families have also turned to baking as a way to occupy ... Read More
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Home Food Gardening: U.S. Market Trends & Opportunities
Home Food Gardening: U.S. Market Trends & Opportunities Many consumers have a food garden and engage in food gardening because they enjoy gardening, like the outdoors, and think it is satisfying to care for plants and see their work yield results. More consumers are planting a food garden becaus ... Read More
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Dairy & Egg Alternatives: Outlook for Plant-Based & Cell-Cultured Consumer Products
Dairy & Egg Alternatives: Outlook for Plant-Based & Cell-Cultured Consumer Products Although the first plant-based dairy and egg substitutes were developed for vegans, flexitarians and omnivores are now the key target market for plant-based dairy and egg products. More consumers than ever be ... Read More
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Meat, Poultry & Seafood Alternatives: Outlook for Plant-Based & Cultured Cell-Based Consumer Products
Meat, Poultry & Seafood Alternatives: Outlook for Plant-Based & Cultured Cell-Based Consumer Products Although the first plant-based meat substitutes were developed for vegans and vegetarians, flexitarians and omnivores are now the key target market for plant-based meat analogues and related ... Read More
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Vegan, Vegetarian, and Flexitarian Consumers
Vegan, Vegetarian, and Flexitarian Consumers With a focus on “what’s next” and current consumer trends, Vegan, Vegetarian, and Flexitarian Consumers is packed with insights about consumer trends, behavior, and motivations to help food and beverage producers, retailers, packaging companies, foodserv ... Read More
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U.S. Food Market Outlook 2020: Home Cooking, Grocery Shopping, & Food Trends in the Age of Coronavirus
U.S. Food Market Outlook 2020: Home Cooking, Grocery Shopping, & Food Trends in the Age of Coronavirus Combining Packaged Facts’ extensive monitoring of the food and beverage market with proprietary surveys, U.S. Food Market Outlook 2020: Home Cooking, Grocery Shopping, & Food Trends in the ... Read More
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Food Carryout & Delivery
Most consumers order food for carryout or delivery through well-established channels such as pizza restaurants, fast food establishments, and grocery store food bars at least occasionally. However, there are many opportunities for restaurants, stores, and other venues providing meals for carryout or ... Read More
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Consumer and Corporate Food Gifting in the U.S., 7th Edition
Consumer and Corporate Food Gifting in the U.S., 7th Edition Food gifters (consumers who buy food gifts for others) make up half the population. Food gifts are a tradition for many special occasions, such as giving chocolates to someone on Valentine’s Day. However, marketers of food gifts have oppor ... Read More
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Eating Trends: Cooking & Food Shopping
Special offer: now 10% off original full report price Eating Trends: Cooking & Food Shopping examines behavioral and psychographic tendencies pertaining to U.S. consumers’ cooking-based and grocery shopping patterns. Trended data and current key demographics are provided for the following topics ... Read More
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Eating Trends: Mealtimes and Snacking
Eating Trends: Mealtimes and Snacking Special offer: now 10% off original full report price Modern Americans increasingly hunger for something beyond the outdated restrictions of three-meals-daily. Trending instead is the habit of eating smaller meals and snacks that better fit our increasingly busy ... Read More
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Affluent Food Shoppers
Affluent Food Shoppers Special offer: now 10% off original full report price With their laser-like focus on healthy eating, sophisticated tastes, and ample financial resources, the 42 million food shoppers with a household income of $150,000 or more exercise an outsize influence on the food industry ... Read More
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Looking Ahead to Gen Z: Demographic Patterns and Spending Trends
Looking Ahead to Gen Z: Demographic Patterns and Spending Trends Special offer: now 20% off original full report price There are 52 million Americans in the 13- to 24-year-old age group that comprises the Gen Z demographic. They account for 16% of the U.S. population. The 21 million teens in the 13- ... Read More
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Food Gifting in the U.S.: Consumer and Corporate, 6th Edition
Food Gifting in the U.S.: Consumer and Corporate, 6th Edition Special offer: now 20% off original full report price This report covers the U.S. market for food gifting. For Food Gifting in the U.S., 6th Edition, food gifts are defined as food items that are packaged in a way that is suitable for gif ... Read More
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Organic and Clean Label Food Consumer in the U.S. - Food Consumer Insights
Organic and Clean Label Food Consumer in the U.S. Special offer: now 20% off original full report price Industry research shows growth in sales of organic foods, in their share of market-basket space, and in the number of products with clean label claims. As with any former niche that goes mainstrea ... Read More
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