Digital Signage Media Player Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
The digital signage media player is expected to register a CAGR of over 8.71% during the forecast period 2021-2026. The COVID-19 outbreak has affected the studied market, as the manufacturing facilities were closed in the initial phase and work from home trends also reflected the demand decrease. However, the scenario expanded the scope of marketing through digital signage across many industries, especially in hospitals and public places, which utilized the technology for displaying important information.
Key HighlightsThe digital signage media player market, globally, is characterized by intense competition among key market players and an increase in the number of new entrants. Market players are further focusing more and more on research and development to integrate advanced functions and capabilities into media players. Also, the digital signage media player market is highly fragmented in nature. A huge number of global and regional players are operating in the industry, holding a minimal share in the overall marketplace. Various sectors are heavily investing in these solutions, considering the benefits offered, such as enhanced customer engagement, increased footprint, and improved overall experience.
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