Blockchain in Media, Advertising, and Entertainment Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
The blockchain in media, advertising, and entertainment industry was valued at USD 166.6 million in 2020 and is expected to reach USD 4371.31 million by 2026 at a CAGR of 71.4% during the forecast period 2021 - 2026. Blockchain is disrupting not only the existing business models but is also enabling the development of new business models, especially in the media industry.
Key HighlightsThe competitive landscape of the global blockchain in media, advertising, and entertainment industry is moderately concentrated as there are very few players offering blockchain solutions especially in the media and entertainment industry. The vendors have adopted different types of strategies, such as partnerships, collaborations, and acquisitions, and new product launches, to expand their presence in the global market and also increase their market share.
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