Global Email Marketing Software Market Research Report 2022 - Market Size, Current Insights and Development Trends
Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send advertisements, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Marketing emails can be sent to a purchased lead list or a current customer database.
The report focuses on the Email Marketing Software market size, segment size (mainly covering product type, application, and geography), competitor landscape, recent status, and development trends. Furthermore, the report provides strategies for companies to overcome threats posed by COVID-19.
Technological innovation and advancement will further optimize the performance of the product, enabling it to acquire a wider range of applications in the downstream market. Moreover, customer preference analysis, market dynamics (drivers, restraints, opportunities), new product release, impact of COVID-19, regional conflicts and carbon neutrality provide crucial information for us to take a deep dive into the Email Marketing Software market.
Major Players in the Email Marketing Software market are:
Constant Contact
iContact
Mad Mimi
Benchmark Email
MailChimp
AWeber
GetResponse
Infusionsoft
Zoho Campaigns
Pinpointe
HubSpot
Campaigner
Pardot
SendinBlue
VerticalResponse
VerticalResponse (Deluxe)
Campaign Monitor
On the basis of types, the Email Marketing Software market is primarily split into:
Cloud-based
On-premises
On the basis of applications, the market covers:
Banking, Finance and Insurance (BFSI)
IT and Telecommunications
Government and Health Care
Manufacturing and Logistics
Others
Major Regions or countries covered in this report:
United States
Europe
China
Japan
India
Southeast Asia
Latin America
Middle East and Africa
Others
Years considered for this report:
Historical Years: 2017-2021
Base Year: 2021
Estimated Year: 2022
Forecast Period: 2022-2029
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