Wine Packaging Market Report by Material Type (Glass, Plastic, Metal, Paper Board, and Others), Packaging Type (Bottles, Bag-in-Box, Aseptic Cartons, Bulk Packaging (IBCs, Flexitanks and Drums), and Others), and Region 2024-2032

Wine Packaging Market Report by Material Type (Glass, Plastic, Metal, Paper Board, and Others), Packaging Type (Bottles, Bag-in-Box, Aseptic Cartons, Bulk Packaging (IBCs, Flexitanks and Drums), and Others), and Region 2024-2032


The global wine packaging market size reached US$ 3.3 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 5.0 Billion by 2032, exhibiting a growth rate (CAGR) of 4.5% during 2024-2032.

The wine packaging can be done in a variety of sizes, formats and materials which offer greater convenience while use, are economic, and improve the visual appeal of the product. The traditional glass bottles are most commonly used in the industry. Their new variants such as thinner echo-glass containers and etched glass bottles are also being preferred among the wine producers. The single-serve wine containers are also gaining a lot of traction worldwide as they offer more convenience than glass bottles. Market players are also using advanced graphics to improve the aesthetic appeal of wine packaging and expand their existing consumer base.

Rising on-premise wine consumption, especially among the young population, on account of inflating income levels, changing lifestyles and emerging socialization trends, represents one of the key factors stimulating the market growth. The escalating demand for premium wine variants in gourmet restaurants and luxury hotels is also contributing to the market growth. Apart from this, the integration of QR codes with wine labels and the introduction of double layer wine bottles are further influencing the market positively. Furthermore, the key players are introducing innovative packaging methods that are attractive, lighter, eco-friendly and sustainably produced. Other factors, such as easy product availability through online retail channels, increasing rate of internet penetration, product premiumization and the changing consumer preferences especially among the young and working professionals are also expected to drive the market in the coming years.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global wine packaging market report, along with forecasts at the global, regional and country level from 2024-2032. Our report has categorized the market based on material type and packaging type.

Breakup by Material Type:
  • Glass
  • Plastic
  • Metal
  • Paper Board
  • Others
Breakup by Packaging Type:
  • Bottles
  • Bag-in-Box
  • Aseptic Cartons
  • Bulk Packaging (IBCs, Flexitanks and Drums)
  • Others
Breakup by Region:
  • North America
  • United States
  • Canada
  • Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
  • Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others
  • Latin America
  • Brazil
  • Mexico
  • Others
  • Middle East and Africa
Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Amcor Limited, Ardagh Group, Ball Corporation, Encore Glass, G3 Enterprises, Guala Closures, International Paper, Maverick Enterprises Inc. (Sparflex SA), Owens-Illinois Group and Scholle Ipn Corporation.

Key Questions Answered in This Report:
  • How has the global wine packaging market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the global wine packaging market?
  • What are the key regional markets?
  • What is the breakup of the market based on the material type?
  • What is the breakup of the market based on the packaging type?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the global wine packaging market and who are the key players?
  • What is the degree of competition in the industry?


1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Wine Packaging Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Material Type
6.1 Glass
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Plastic
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Metal
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Paper Board
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Others
6.5.1 Market Trends
6.5.2 Market Forecast
7 Market Breakup by Packaging Type
7.1 Bottles
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Bag-in-Box
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Aseptic Cartons
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Bulk Packaging (IBCs, Flexitanks and Drums)
7.4.1 Market Trends
7.4.2 Market Forecast
7.5 Others
7.5.1 Market Trends
7.5.2 Market Forecast
8 Market Breakup by Region
8.1 North America
8.1.1 United States
8.1.1.1 Market Trends
8.1.1.2 Market Forecast
8.1.2 Canada
8.1.2.1 Market Trends
8.1.2.2 Market Forecast
8.2 Asia-Pacific
8.2.1 China
8.2.1.1 Market Trends
8.2.1.2 Market Forecast
8.2.2 Japan
8.2.2.1 Market Trends
8.2.2.2 Market Forecast
8.2.3 India
8.2.3.1 Market Trends
8.2.3.2 Market Forecast
8.2.4 South Korea
8.2.4.1 Market Trends
8.2.4.2 Market Forecast
8.2.5 Australia
8.2.5.1 Market Trends
8.2.5.2 Market Forecast
8.2.6 Indonesia
8.2.6.1 Market Trends
8.2.6.2 Market Forecast
8.2.7 Others
8.2.7.1 Market Trends
8.2.7.2 Market Forecast
8.3 Europe
8.3.1 Germany
8.3.1.1 Market Trends
8.3.1.2 Market Forecast
8.3.2 France
8.3.2.1 Market Trends
8.3.2.2 Market Forecast
8.3.3 United Kingdom
8.3.3.1 Market Trends
8.3.3.2 Market Forecast
8.3.4 Italy
8.3.4.1 Market Trends
8.3.4.2 Market Forecast
8.3.5 Spain
8.3.5.1 Market Trends
8.3.5.2 Market Forecast
8.3.6 Russia
8.3.6.1 Market Trends
8.3.6.2 Market Forecast
8.3.7 Others
8.3.7.1 Market Trends
8.3.7.2 Market Forecast
8.4 Latin America
8.4.1 Brazil
8.4.1.1 Market Trends
8.4.1.2 Market Forecast
8.4.2 Mexico
8.4.2.1 Market Trends
8.4.2.2 Market Forecast
8.4.3 Others
8.4.3.1 Market Trends
8.4.3.2 Market Forecast
8.5 Middle East and Africa
8.5.1 Market Trends
8.5.2 Market Breakup by Country
8.5.3 Market Forecast
9 SWOT Analysis
9.1 Overview
9.2 Strengths
9.3 Weaknesses
9.4 Opportunities
9.5 Threats
10 Value Chain Analysis
11 Porters Five Forces Analysis
11.1 Overview
11.2 Bargaining Power of Buyers
11.3 Bargaining Power of Suppliers
11.4 Degree of Competition
11.5 Threat of New Entrants
11.6 Threat of Substitutes
12 Price Analysis
13 Competitive Landscape
13.1 Market Structure
13.2 Key Players
13.3 Profiles of Key Players
13.3.1 Amcor Limited
13.3.1.1 Company Overview
13.3.1.2 Product Portfolio
13.3.2 Ardagh Group
13.3.2.1 Company Overview
13.3.2.2 Product Portfolio
13.3.2.3 Financials
13.3.3 Ball Corporation
13.3.3.1 Company Overview
13.3.3.2 Product Portfolio
13.3.3.3 Financials
13.3.3.4 SWOT Analysis
13.3.4 Encore Glass
13.3.4.1 Company Overview
13.3.4.2 Product Portfolio
13.3.5 G3 Enterprises
13.3.5.1 Company Overview
13.3.5.2 Product Portfolio
13.3.6 Guala Closures
13.3.6.1 Company Overview
13.3.6.2 Product Portfolio
13.3.6.3 Financials
13.3.7 International Paper
13.3.7.1 Company Overview
13.3.7.2 Product Portfolio
13.3.7.3 Financials
13.3.7.4 SWOT Analysis
13.3.8 Maverick Enterprises Inc. (Sparflex SA)
13.3.8.1 Company Overview
13.3.8.2 Product Portfolio
13.3.9 Owens-Illinois Group
13.3.9.1 Company Overview
13.3.9.2 Product Portfolio
13.3.10 Scholle Ipn Corporation
13.3.10.1 Company Overview
13.3.10.2 Product Portfolio

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