Menthol Cigarette Market Report by Capsule Type (Single Capsule Menthol Cigarette, Double Capsule Menthol Cigarette), End-User (Male, Female), Size (King Size, 100s, and Others), Distribution Channel (Supermarkets, Hypermarkets, Online Retailers, and Othe

Menthol Cigarette Market Report by Capsule Type (Single Capsule Menthol Cigarette, Double Capsule Menthol Cigarette), End-User (Male, Female), Size (King Size, 100s, and Others), Distribution Channel (Supermarkets, Hypermarkets, Online Retailers, and Others), and Region 2024-2032


The global menthol cigarette market size reached US$ 94.7 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 118.4 Billion by 2032, exhibiting a growth rate (CAGR) of 2.4% during 2024-2032.

A menthol cigarette is a cylindrical roll of ground or shredded tobacco that is mixed together with menthol flavoring. Menthol is a chemical compound that is produced from mint plants, such as spearmint and peppermint. It is usually added in cigarettes to give a cooling sensation and reduce the harshness of the smoke for the consumer. It also has anesthetic effects and can aid in suppressing the cough reflex by soothing dry throats. In certain variants, menthol is present in small quantities within or near the cigarette filter to release a burst of flavor while smoking.

The rapid urbanization across the globe is one of the key factors driving the growth of the market. Owing to sedentary lifestyle habits and hectic schedules, working professionals are increasingly consuming cigarettes to relieve stress and relax their nerves. Menthol cigarettes offer a cooling sensation, sensory excitation and fresh flavor, which provides relief and makes the user more habitual to the flavor. Additionally, the introduction of flavorless cigarettes with small menthol capsules and menthol cigarettes with an additional capsule is also providing a boost to the market growth. These capsules enable the user to manipulate the intensity of the flavor as per their choice. Apart from this, other product innovations, including the development of low-tar cigarettes and ultra-long and ultra-slim variants for female consumers, are also contributing to the market growth. Other factors, such as the rising number of smokers, including the young and female population, and aggressive promotional activities by manufacturers through social media platforms, are projected to drive the market further.

Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global menthol cigarette market report, along with forecasts at the global, regional and country level from 2024-2032. Our report has categorized the market based on capsule type, end-user, size, and distribution channel.

Breakup by Capsule Type:

Single Capsule Menthol Cigarette
Double Capsule Menthol Cigarette

Breakup by End-User:

Male
Female

Breakup by Size:

King Size
100s
Others

Breakup by Distribution Channel:

Supermarkets
Hypermarkets
Online Retailers
Others

Breakup by Region:

North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa

Competitive Landscape:
The competitive landscape of the industry has also been examined with some of the key players being Alfred Dunhill Ltd, Altria Group, British American Tobacco p.l.c., China National Tobacco Corporation, Commonwealth Brands, Inc., Essentra plc, Imperial Brands PLC, Japan Tobacco Inc., KT&G Corporation, Liggett Vector Brands LLC, Reynolds American Inc and Philip Morris International Inc.

Key Questions Answered in This Report

1. What was the size of the global menthol cigarette market in 2023?
2. What is the expected growth rate of the global menthol cigarette market during 2024-2032?
3. What are the key factors driving the global menthol cigarette market?
4. What has been the impact of COVID-19 on the global menthol cigarette market?
5. What is the breakup of the global menthol cigarette market based on the capsule type?
6. What is the breakup of the global menthol cigarette market based on the end-user?
7. What is the breakup of the global menthol cigarette market based on the size?
8. What are the key regions in the global menthol cigarette market?
9. Who are the key players/companies in the global menthol cigarette market?


1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Menthol Cigarette Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Capsule Type
6.1 Single Capsule Menthol Cigarette
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Double Capsule Menthol Cigarette
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by End-User
7.1 Male
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Female
7.2.1 Market Trends
7.2.2 Market Forecast
8 Market Breakup by Size
8.1 King Size
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 100s
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Others
8.3.1 Market Trends
8.3.2 Market Forecast
9 Market Breakup by Distribution Channel
9.1 Supermarkets
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Hypermarkets
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Online Retailers
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Others
9.4.1 Market Trends
9.4.2 Market Forecast
10 Market Breakup by Region
10.1 North America
10.1.1 United States
10.1.1.1 Market Trends
10.1.1.2 Market Forecast
10.1.2 Canada
10.1.2.1 Market Trends
10.1.2.2 Market Forecast
10.2 Asia Pacific
10.2.1 China
10.2.1.1 Market Trends
10.2.1.2 Market Forecast
10.2.2 Japan
10.2.2.1 Market Trends
10.2.2.2 Market Forecast
10.2.3 India
10.2.3.1 Market Trends
10.2.3.2 Market Forecast
10.2.4 South Korea
10.2.4.1 Market Trends
10.2.4.2 Market Forecast
10.2.5 Australia
10.2.5.1 Market Trends
10.2.5.2 Market Forecast
10.2.6 Indonesia
10.2.6.1 Market Trends
10.2.6.2 Market Forecast
10.2.7 Others
10.2.7.1 Market Trends
10.2.7.2 Market Forecast
10.3 Europe
10.3.1 Germany
10.3.1.1 Market Trends
10.3.1.2 Market Forecast
10.3.2 France
10.3.2.1 Market Trends
10.3.2.2 Market Forecast
10.3.3 United Kingdom
10.3.3.1 Market Trends
10.3.3.2 Market Forecast
10.3.4 Italy
10.3.4.1 Market Trends
10.3.4.2 Market Forecast
10.3.5 Spain
10.3.5.1 Market Trends
10.3.5.2 Market Forecast
10.3.6 Russia
10.3.6.1 Market Trends
10.3.6.2 Market Forecast
10.3.7 Others
10.3.7.1 Market Trends
10.3.7.2 Market Forecast
10.4 Latin America
10.4.1 Brazil
10.4.1.1 Market Trends
10.4.1.2 Market Forecast
10.4.2 Mexico
10.4.2.1 Market Trends
10.4.2.2 Market Forecast
10.4.3 Others
10.4.3.1 Market Trends
10.4.3.2 Market Forecast
10.5 Middle East and Africa
10.5.1 Market Trends
10.5.2 Market Breakup by Country
10.5.3 Market Forecast
11 SWOT Analysis
11.1 Overview
11.2 Strengths
11.3 Weaknesses
11.4 Opportunities
11.5 Threats
12 Value Chain Analysis
13 Porters Five Forces Analysis
13.1 Overview
13.2 Bargaining Power of Buyers
13.3 Bargaining Power of Suppliers
13.4 Degree of Competition
13.5 Threat of New Entrants
13.6 Threat of Substitutes
14 Price Indicators
15 Competitive Landscape
15.1 Market Structure
15.2 Key Players
15.3 Profiles of Key Players
15.3.1 Alfred Dunhill Ltd
15.3.1.1 Company Overview
15.3.1.2 Product Portfolio
15.3.1.3 Financials
15.3.2 Altria Group
15.3.2.1 Company Overview
15.3.2.2 Product Portfolio
15.3.2.3 Financials
15.3.2.4 SWOT Analysis
15.3.3 British American Tobacco p.l.c.
15.3.3.1 Company Overview
15.3.3.2 Product Portfolio
15.3.3.3 Financials
15.3.3.4 SWOT Analysis
15.3.4 China National Tobacco Corporation
15.3.4.1 Company Overview
15.3.4.2 Product Portfolio
15.3.5 Commonwealth Brands, Inc.
15.3.5.1 Company Overview
15.3.5.2 Product Portfolio
15.3.6 Essentra PLC
15.3.6.1 Company Overview
15.3.6.2 Product Portfolio
15.3.6.3 Financials
15.3.7 Imperial Brands Plc
15.3.7.1 Company Overview
15.3.7.2 Product Portfolio
15.3.7.3 Financials
15.3.7.4 SWOT Analysis
15.3.8 Japan Tobacco Inc.
15.3.8.1 Company Overview
15.3.8.2 Product Portfolio
15.3.8.3 Financials
15.3.8.4 SWOT Analysis
15.3.9 KT&G Corporation
15.3.9.1 Company Overview
15.3.9.2 Product Portfolio
15.3.10 Liggett Vector Brands LLC
15.3.10.1 Company Overview
15.3.10.2 Product Portfolio
15.3.11 Reynolds American Inc
15.3.11.1 Company Overview
15.3.11.2 Product Portfolio
15.3.12 Philip Morris International Inc.
15.3.12.1 Company Overview
15.3.12.2 Product Portfolio
15.3.12.3 Financials
15.3.12.4 SWOT Analysis

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings