Indonesia Prepaid Cards Market Report by Card Type (Closed Loop Cards, Open Loop Cards), Purpose (Transportation, Gas/Fuel, Food and Beverages, and Others), Vertical (Retail, Corporate/Organization, Government, and Others), and Region 2024-2032

Indonesia Prepaid Cards Market Report by Card Type (Closed Loop Cards, Open Loop Cards), Purpose (Transportation, Gas/Fuel, Food and Beverages, and Others), Vertical (Retail, Corporate/Organization, Government, and Others), and Region 2024-2032


The Indonesia prepaid cards market size reached US$ 30.8 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 115.6 Billion by 2032, exhibiting a growth rate (CAGR) of 15.4% during 2024-2032.

A prepaid card is also known as "stored-value card” that uses preloaded transaction funds. These cards do not require any bank account to be linked as they can be used by anyone irrespective of their credit rating, income, status, or someone holding the bank account. Some prepaid cards cannot be reloaded and are disposed after their value is used up. On the other hand, reloadable prepaid cards can be refilled with funds.

Indonesia has witnessed tremendous development in the e-commerce industry, pushing the younger population to use the internet payment platform. Younger population prefer card as their payment method over others which is driving the adoption of prepaid cards in the country. Moreover, the growing use of POS (Point of Service), EDC terminals and ATM facilities in Indonesia have motivated retailers to use electrical payment methods that encourage consumers to use prepaid cards. The government has also pushed the Prepaid Cards Market through numerous projects focusing cashless economy such as the cashless toll road scheme in 2017. However, there is also some reduction in average transaction values as large numbers of customers entered the cashless payment system and increasing numbers of banks that have exacerbated Indonesia's prepaid industry.

IMARC Group’s latest report provides a deep insight into the Indonesia prepaid cards market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Indonesia prepaid cards market in any manner.

Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the Indonesia prepaid cards market report, along with forecasts at the country and regional level from 2024-2032. Our report has categorized the market based on card type, purpose and vertical.

Breakup by Card Type:

Closed Loop Cards
Open Loop Cards

Open loop cards currently dominate the market, holding the largest share.

Breakup by Purpose:

Transportation
Gas/Fuel
Food and Beverages
Others

Transportation segment currently dominate the market, holding the largest share.

Breakup by Vertical:

Retail
Corporate/Organization
Government
Others

Amongst these, corporate/organization currently represent the leading segment accounting for majority of the market share.

Breakup by Region:

Java
Sumatra
Kalimantan
Sulawesi
Others

Amongst these, Java region accounts for the highest market share.

Competitive Landscape:
The report has also examined the competitive landscape of the Indonesia prepaid cards market. Some of the major players include:

Mandiri Bank
Bank DKI
Bank Negara Indonesia
Bank Central Asia
Bank Rakyat Indonesia
Bank BNI

Key Questions Answered in This Report

1. What was the size of the Indonesia prepaid cards market in 2023?
2. What is the expected growth rate of the Indonesia prepaid cards market during 2024-2032?
3. What are the key factors driving the Indonesia prepaid cards market?
4. What has been the impact of COVID-19 on the Indonesia prepaid cards market?
5. What is the breakup of the Indonesia prepaid cards market based on the card type?
6. What is the breakup of the Indonesia prepaid cards market based on the purpose?
7. What is the breakup of the Indonesia prepaid cards market based on vertical?
8. What are the key regions in the Indonesia prepaid cards market?
9. Who are the key players/companies in the Indonesia prepaid cards market?


1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Indonesia Prepaid Cards Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Breakup by Card Type
5.5 Market Breakup by Purpose
5.6 Market Breakup by Vertical
5.7 Market Breakup by Region
5.8 Market Forecast
5.9 SWOT Analysis
5.9.1 Overview
5.9.2 Strengths
5.9.3 Weaknesses
5.9.4 Opportunities
5.9.5 Threats
5.10 Value Chain Analysis
5.11 Porters Five Forces Analysis
5.11.1 Overview
5.11.2 Bargaining Power of Buyers
5.11.3 Bargaining Power of Suppliers
5.11.4 Degree of Competition
5.11.5 Threat of New Entrants
5.11.6 Threat of Substitutes
5.12 Key Success and Risk Factors
6 Market Breakup by Card Type
6.1 Closed Loop Cards
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Open Loop Cards
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by Purpose
7.1 Transportation
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Gas/Fuel
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Food and Beverages
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Others
7.4.1 Market Trends
7.4.2 Market Forecast
8 Market Breakup by Vertical
8.1 Retail
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Corporate/Organization
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Government
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Others
8.4.1 Market Trends
8.4.2 Market Forecast
9 Market Breakup by Region
9.1 Java
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Kalimantan
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Sumatra
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Sulawesi
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 Others
9.5.1 Market Trends
9.5.2 Market Forecast
10 Competitive Landscape
10.1 Market Structure
10.2 Key Players
10.3 Profiles of Key Players
10.3.1 Mandiri Bank
10.3.2 Bank DKI
10.3.3 Bank Negara Indonesia
10.3.4 Bank Central Asia
10.3.5 Bank Rakyat Indonesia
10.3.6 Bank BNI

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