India Probiotics Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027
The India probiotics market reached a value of INR 2.6 Billion in 2021. Looking forward, IMARC Group expects the market to reach INR 7.7 Billion by 2027, exhibiting a CAGR of 20.50% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.
Probiotics contain live microbial ingredients that help in maintaining the gut health. Some of the common probiotic products include curd, yogurt, drink, dietary supplements, etc. Probiotics aid in preventing the growth of harmful bacteria inside the digestive tract, leading to better nutrient absorption and bowel movement, reducing risk of type-2 diabetes, aiding in enhanced digestive health, boosting immunity, etc. They also help to treat and potentially prevent gastrointestinal issues, such as diarrhea, irritable bowel syndrome, colorectal cancer, constipation, etc.
India Probiotics Market Trends:
The increasing consumer concerns towards the high prevalence of numerous gastrointestinal ailments are primarily driving the demand for probiotics in India. Moreover, the growing awareness towards numerous associated benefits of probiotics in improving gut health and boosting immunity is also propelling the market growth in the country. Besides this, the expanding geriatric population, who are more prone to chronic gastrointestinal disorders, is acting as a significant growth-inducing factor. Additionally, the shifting consumer preferences from a high-calorie diet towards functional food and beverages is further augmenting the demand for probiotics. Furthermore, the expanding working women population and increasing focus on improving female health are also catalyzing the adoption of specialized probiotics, including L. acidophilus, L. rhamnosus, Bifidobacterium, etc. Apart from this, the growing prominence of ready-to-eat product variants due to hectic consumer work schedules and sedentary lifestyles, is further augmenting the demand for probiotic curd, yogurt, and drinks in easy-to-store, portable, and flexible packaging materials. Moreover, the expanding nutraceutical sector, along with several dairy-, allergen-, and sugar-free formulations, is positively influencing the market for probiotics in India. Besides this, due to the widespread of coronavirus disease, there is an increasing consumer inclination towards immunity-boosters, dietary supplements, and fortified food products. This is further expected to drive the India probiotics market in the coming years.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the India probiotics market, along with forecasts at the country and regional level from 2022-2027. Our report has categorized the market based on product type and distribution channel.
Breakup by Product Type:
Probiotic Curd
Probiotic Drinks
Probiotic Yoghurt
Breakup by Distribution Channel:
Convenience Stores
Supermarkets and Hypermarkets
Specialty Stores
Online
Others
Breakup by Region:
North India
West and Central India
South India
East India
Competitive Landscape:
The report has also analysed the competitive landscape of the market with some of the key players being Epigamia (Drums Food International), Gujarat Cooperative Milk Marketing Federation, Heritage Foods Limited, Mother Dairy Fruits and Vegetables Pvt. Ltd., Milkmantra Dairy Pvt. Ltd., Milky Mist Dairy, Nestlé India Ltd. (Nestle SA) and Yakult (Danone India Pvt. Ltd.). Key Questions Answered in This Report:
How has the India probiotics market performed so far and how will it perform in the coming years?
What has been the impact of COVID-19 on the India probiotics industry?
What is the breakup of the market based on the product type?
What is the breakup of the market based on the distribution channel?
What are the key regional markets in the India probiotics industry?
What are the various stages in the value chain of the India probiotics industry?
What are the key driving factors and challenges in the India probiotics industry?
What is the structure of the India probiotics industry and who are the key players?
What is the degree of competition in the India probiotics industry?
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