Extended Reality (XR) Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

Extended Reality (XR) Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

Market Overview:

The global extended reality (XR) market size reached US$ 64.5 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 604.3 Billion by 2028, exhibiting a growth rate (CAGR) of 43.5% during 2023-2028.

Extended reality (XR) refers to the amalgamation of immersive graphics technologies, such as augmented reality (AR), virtual reality (VR), and mixed reality (MR). It relies on applications and headsets that create an interactive virtual experience by generating realistic sounds and images. At present, it is widely used in various corporate recruitment processes, including onboarding, employee training, and diversity and inclusion (D&I). It is also leveraged by companies across the globe to advertise their products and services while reducing expenditure and providing hands-on experience to users.

Extended Reality (XR) Market Trends:

Due to the global spread of coronavirus disease (COVID-19) and the growing concerns about workplace safety, several enterprises have shifted to the remote working environment via the cloud. This represents one of the key factors catalyzing the demand for XR to enable employees to visualize a live environment of their offices, attend virtual meetings, and work from home efficiently. Apart from this, the increasing number of individuals opting for online gaming as a profession due to significant improvements in internet connectivity and the easy availability of advanced gaming peripherals is contributing to the market growth. Additionally, the thriving entertainment industry is driving the use of XR for experiencing live events like concerts and sports competitions on smartphones remotely. Besides this, XR is employed in modern imaging technologies, such as magnetic resonance imaging (MRI) and computerized tomography (CT) scans. This, in confluence with the rising prevalence of chronic diseases and the escalating need for improving diagnostic efficiency, is positively influencing the application of XR in the healthcare industry. Furthermore, the growing awareness of the benefits of XR is anticipated to expand its usage in the retail, defense, transportation, and travel and tourism industries worldwide.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global extended reality (XR) market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on component, type, organization size, application and end user industry.

Breakup by Component:

Hardware
Software
Services
 

Breakup by Type:

Consumer Engagement
Business Engagement
 

Breakup by Organization Size:

Small and Medium-sized Enterprises
Large Enterprises
 

Breakup by Application:

Virtual Reality (VR)
Augmented Reality (AR)
Mixed Reality (MR)
 

Breakup by End User Industry:

Education
Retail
Industrial and Manufacturing
Healthcare
Media and Entertainment
Others
 

Breakup by Region:

North America

United States
Canada


Asia-Pacific

China
Japan
India
South Korea
Australia
Indonesia
Others


Europe

Germany
France
United Kingdom
Italy
Spain
Russia
Others


Latin America

Brazil
Mexico
Others


Middle East and Africa
 

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Accenture PLC, Augray, Dassault Systèmes SolidWorks Corporation (Dassault Systèmes SE), Medtronic PLC, Microsoft Corporation, Qualcomm Incorporated, Samsung Display Co. Ltd. (Samsung Electronics Co. Ltd.), Semcon, SoftServe Inc., Softweb Solutions Inc. (Avnet Inc.), SphereGen, Varjo and VertexPlus Softwares Pvt. Ltd.

Key Questions Answered in This Report:

What was the size of the global extended reality (XR) market in 2022?
What is the expected growth rate of the global extended reality (XR) market during 2023-2028?
What has been the impact of COVID-19 on the global extended reality (XR) market?
What are the key factors driving the global extended reality (XR) market?
What is the breakup of the global extended reality (XR) market based on the type?
What is the breakup of the global extended reality (XR) market based on the application?
What is the breakup of the global extended reality (XR) market based on the end user industry?
What are the key regions in the global extended reality (XR) market?
Who are the key players/companies in the global extended reality (XR) market?


1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
  2.3.1 Primary Sources
  2.3.2 Secondary Sources
2.4 Market Estimation
  2.4.1 Bottom-Up Approach
  2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Extended Reality (XR) Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Component
6.1 Hardware
  6.1.1 Market Trends
  6.1.2 Market Forecast
6.2 Software
  6.2.1 Market Trends
  6.2.2 Market Forecast
6.3 Services
  6.3.1 Market Trends
  6.3.2 Market Forecast
7 Market Breakup by Type
7.1 Consumer Engagement
  7.1.1 Market Trends
  7.1.2 Market Forecast
7.2 Business Engagement
  7.2.1 Market Trends
  7.2.2 Market Forecast
8 Market Breakup by Organization Size
8.1 Small and Medium-sized Enterprises
  8.1.1 Market Trends
  8.1.2 Market Forecast
8.2 Large Enterprises
  8.2.1 Market Trends
  8.2.2 Market Forecast
9 Market Breakup by Application
9.1 Virtual Reality (VR)
  9.1.1 Market Trends
  9.1.2 Market Forecast
9.2 Augmented Reality (AR)
  9.2.1 Market Trends
  9.2.2 Market Forecast
9.3 Mixed Reality (MR)
  9.3.1 Market Trends
  9.3.2 Market Forecast
10  Market Breakup by End User Industry
10.1 Education
  10.1.1 Market Trends
  10.1.2 Market Forecast
10.2 Retail
  10.2.1 Market Trends
  10.2.2 Market Forecast
10.3 Industrial and Manufacturing
  10.3.1 Market Trends
  10.3.2 Market Forecast
10.4 Healthcare
  10.4.1 Market Trends
  10.4.2 Market Forecast
10.5 Media and Entertainment
  10.5.1 Market Trends
  10.5.2 Market Forecast
10.6 Others
  10.6.1 Market Trends
  10.6.2 Market Forecast
11  Market Breakup by Region
11.1 North America
  11.1.1 United States
   11.1.1.1 Market Trends
   11.1.1.2 Market Forecast
  11.1.2 Canada
   11.1.2.1 Market Trends
   11.1.2.2 Market Forecast
11.2 Asia-Pacific
  11.2.1 China
   11.2.1.1 Market Trends
   11.2.1.2 Market Forecast
  11.2.2 Japan
   11.2.2.1 Market Trends
   11.2.2.2 Market Forecast
  11.2.3 India
   11.2.3.1 Market Trends
   11.2.3.2 Market Forecast
  11.2.4 South Korea
   11.2.4.1 Market Trends
   11.2.4.2 Market Forecast
  11.2.5 Australia
   11.2.5.1 Market Trends
   11.2.5.2 Market Forecast
  11.2.6 Indonesia
   11.2.6.1 Market Trends
   11.2.6.2 Market Forecast
  11.2.7 Others
   11.2.7.1 Market Trends
   11.2.7.2 Market Forecast
11.3 Europe
  11.3.1 Germany
   11.3.1.1 Market Trends
   11.3.1.2 Market Forecast
  11.3.2 France
   11.3.2.1 Market Trends
   11.3.2.2 Market Forecast
  11.3.3 United Kingdom
   11.3.3.1 Market Trends
   11.3.3.2 Market Forecast
  11.3.4 Italy
   11.3.4.1 Market Trends
   11.3.4.2 Market Forecast
  11.3.5 Spain
   11.3.5.1 Market Trends
   11.3.5.2 Market Forecast
  11.3.6 Russia
   11.3.6.1 Market Trends
   11.3.6.2 Market Forecast
  11.3.7 Others
   11.3.7.1 Market Trends
   11.3.7.2 Market Forecast
11.4 Latin America
  11.4.1 Brazil
   11.4.1.1 Market Trends
   11.4.1.2 Market Forecast
  11.4.2 Mexico
   11.4.2.1 Market Trends
   11.4.2.2 Market Forecast
  11.4.3 Others
   11.4.3.1 Market Trends
   11.4.3.2 Market Forecast
11.5 Middle East and Africa
  11.5.1 Market Trends
  11.5.2 Market Breakup by Country
  11.5.3 Market Forecast
12  SWOT Analysis
12.1 Overview
12.2 Strengths
12.3 Weaknesses
12.4 Opportunities
12.5 Threats
13  Value Chain Analysis
14  Porters Five Forces Analysis
14.1 Overview
14.2 Bargaining Power of Buyers
14.3 Bargaining Power of Suppliers
14.4 Degree of Competition
14.5 Threat of New Entrants
14.6 Threat of Substitutes
15  Price Analysis
16  Competitive Landscape
16.1 Market Structure
16.2 Key Players
16.3 Profiles of Key Players
  16.3.1 Accenture PLC
   16.3.1.1 Company Overview
   16.3.1.2 Product Portfolio
   16.3.1.3 Financials
   16.3.1.4 SWOT Analysis
  16.3.2 Augray
   16.3.2.1 Company Overview
   16.3.2.2 Product Portfolio
  16.3.3 Dassault Systèmes SolidWorks Corporation (Dassault Systèmes SE)
   16.3.3.1 Company Overview
   16.3.3.2 Product Portfolio
  16.3.4 Medtronic PLC
   16.3.4.1 Company Overview
   16.3.4.2 Product Portfolio
   16.3.4.3 Financials
   16.3.4.4 SWOT Analysis
  16.3.5 Microsoft Corporation
   16.3.5.1 Company Overview
   16.3.5.2 Product Portfolio
   16.3.5.3 Financials
   16.3.5.4 SWOT Analysis
  16.3.6 Qualcomm Incorporated
   16.3.6.1 Company Overview
   16.3.6.2 Product Portfolio
   16.3.6.3 Financials
   16.3.6.4 SWOT Analysis
  16.3.7 Samsung Display Co. Ltd. (Samsung Electronics Co. Ltd.)
   16.3.7.1 Company Overview
   16.3.7.2 Product Portfolio
  16.3.8 Semcon
   16.3.8.1 Company Overview
   16.3.8.2 Product Portfolio
   16.3.8.3 Financials
  16.3.9 SoftServe Inc.
   16.3.9.1 Company Overview
   16.3.9.2 Product Portfolio
  16.3.10 Softweb Solutions Inc. (Avnet Inc.)
   16.3.10.1 Company Overview
   16.3.10.2 Product Portfolio
  16.3.11 SphereGen
   16.3.11.1 Company Overview
   16.3.11.2 Product Portfolio
  16.3.12 Varjo
   16.3.12.1 Company Overview
   16.3.12.2 Product Portfolio
   16.3.12.3 Financials
  16.3.13 VertexPlus Softwares Pvt. Ltd.
   16.3.13.1 Company Overview
   16.3.13.2 Product Portfolio

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