Enterprise Application Market Report by Solution (Customer Relationship Management, Enterprise Resource Planning, Supply Chain Management, Analytics and Business Intelligence, Human Capital Management, Productivity Tools, and Others), Organization Size (S

Enterprise Application Market Report by Solution (Customer Relationship Management, Enterprise Resource Planning, Supply Chain Management, Analytics and Business Intelligence, Human Capital Management, Productivity Tools, and Others), Organization Size (Small and Medium Enterprises, Large Enterprises), Deployment Mode (On-premises, Cloud-based), End User (BFSI, Manufacturing and Retail, Healthcare and Pharmaceuticals, IT and Telecommunication, Government, and Others), and Region 2024-2032


The global enterprise application market size reached US$ 294.7 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 551.0 Billion by 2032, exhibiting a growth rate (CAGR) of 6.8% during 2024-2032.

Enterprise applications include digital and content creation, communication and collaboration software, customer relationship management (CRM), and enterprise resource planning (ERP). They are scalable, component-based, data-centric, and user-friendly. They are used to integrate core business processes, such as sales, finance, accounting, inventory, human resources, and manufacturing, on a single server architecture in real-time. They provide the advantages of office suites, project and portfolio management, and supply chain management (SCM). Consequently, they are deployed in corporate networks to automate business processes with large amounts of complex data and connect enterprises with suppliers, commercial entities, and customers across the globe.

Enterprise Application Market Trends:

Due to the expansion of business globally, enterprises are facing challenges in managing large amounts of data. This represents one of the key factors driving the adoption of enterprise applications worldwide as they provide enhanced collaboration, improved efficiency, reduced risk, connected data, and real-time insights to build a smart business. Moreover, they are employed in the banking, financial services, and insurance (BFSI) sector to make a balanced financial structure and hire qualified talent. Apart from this, the integration of technologies like artificial intelligence (AI), the internet of things (IoT), and edge computing are providing agility to make critical decisions, optimize investments to fund innovation, and deliver essential customer experiences. This is further expanding the usage of enterprise applications in various end use industries. Furthermore, due to the growing focus on rapid innovation and continuation, organizations are deploying and managing ERP software across hybrid cloud solutions, which, in turn, is catalyzing the demand for enterprise applications around the world. Additionally, several vendors are providing customization options to upgrade various features of enterprise applications, which is anticipated to impel the growth of the market.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global enterprise application market report, along with forecasts at the global, regional and country level from 2024-2032. Our report has categorized the market based on solution, organization size, deployment mode and end user.

Breakup by Solution:
  • Customer Relationship Management
  • Enterprise Resource Planning
  • Supply Chain Management
  • Analytics and Business Intelligence
  • Human Capital Management
  • Productivity Tools
  • Others
Breakup by Organization Size:
  • Small and Medium Enterprises
  • Large Enterprises
Breakup by Deployment Mode:
  • On-premises
  • Cloud-based
Breakup by End User:
  • BFSI
  • Manufacturing and Retail
  • Healthcare and Pharmaceuticals
  • IT and Telecommunication
  • Government
  • Others
Breakup by Region:
  • North America
  • United States
  • Canada
  • Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
  • Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others
  • Latin America
  • Brazil
  • Mexico
  • Others
  • Middle East and Africa
Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Accenture plc, Fujitsu Limited, Infosys Limited, International Business Machines Corporation, iTransition Group, Microsoft Corporation, Oracle Corporation, Pegasystems Inc., Salesforce.com Inc., SAP SE, Software AG and Tata Consultancy Services Limited.

Key Questions Answered in This Report:
  • How has the global enterprise application market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the global enterprise application market?
  • What are the key regional markets?
  • What is the breakup of the market based on the solution?
  • What is the breakup of the market based on the organization size?
  • What is the breakup of the market based on the deployment mode?
  • What is the breakup of the market based on the end user?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the global enterprise application market and who are the key players?
  • What is the degree of competition in the industry?


1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Enterprise Application Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Solution
6.1 Customer Relationship Management
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Enterprise Resource Planning
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Supply Chain Management
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Analytics and Business Intelligence
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Human Capital Management
6.5.1 Market Trends
6.5.2 Market Forecast
6.6 Productivity Tools
6.6.1 Market Trends
6.6.2 Market Forecast
6.7 Others
6.7.1 Market Trends
6.7.2 Market Forecast
7 Market Breakup by Organization Size
7.1 Small and Medium Enterprises
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Large Enterprises
7.2.1 Market Trends
7.2.2 Market Forecast
8 Market Breakup by Deployment Mode
8.1 On-premises
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Cloud-based
8.2.1 Market Trends
8.2.2 Market Forecast
9 Market Breakup by End User
9.1 BFSI
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Manufacturing and Retail
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Healthcare and Pharmaceuticals
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 IT and Telecommunication
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 Government
9.5.1 Market Trends
9.5.2 Market Forecast
9.6 Others
9.6.1 Market Trends
9.6.2 Market Forecast
10 Market Breakup by Region
10.1 North America
10.1.1 United States
10.1.1.1 Market Trends
10.1.1.2 Market Forecast
10.1.2 Canada
10.1.2.1 Market Trends
10.1.2.2 Market Forecast
10.2 Asia-Pacific
10.2.1 China
10.2.1.1 Market Trends
10.2.1.2 Market Forecast
10.2.2 Japan
10.2.2.1 Market Trends
10.2.2.2 Market Forecast
10.2.3 India
10.2.3.1 Market Trends
10.2.3.2 Market Forecast
10.2.4 South Korea
10.2.4.1 Market Trends
10.2.4.2 Market Forecast
10.2.5 Australia
10.2.5.1 Market Trends
10.2.5.2 Market Forecast
10.2.6 Indonesia
10.2.6.1 Market Trends
10.2.6.2 Market Forecast
10.2.7 Others
10.2.7.1 Market Trends
10.2.7.2 Market Forecast
10.3 Europe
10.3.1 Germany
10.3.1.1 Market Trends
10.3.1.2 Market Forecast
10.3.2 France
10.3.2.1 Market Trends
10.3.2.2 Market Forecast
10.3.3 United Kingdom
10.3.3.1 Market Trends
10.3.3.2 Market Forecast
10.3.4 Italy
10.3.4.1 Market Trends
10.3.4.2 Market Forecast
10.3.5 Spain
10.3.5.1 Market Trends
10.3.5.2 Market Forecast
10.3.6 Russia
10.3.6.1 Market Trends
10.3.6.2 Market Forecast
10.3.7 Others
10.3.7.1 Market Trends
10.3.7.2 Market Forecast
10.4 Latin America
10.4.1 Brazil
10.4.1.1 Market Trends
10.4.1.2 Market Forecast
10.4.2 Mexico
10.4.2.1 Market Trends
10.4.2.2 Market Forecast
10.4.3 Others
10.4.3.1 Market Trends
10.4.3.2 Market Forecast
10.5 Middle East and Africa
10.5.1 Market Trends
10.5.2 Market Breakup by Country
10.5.3 Market Forecast
11 SWOT Analysis
11.1 Overview
11.2 Strengths
11.3 Weaknesses
11.4 Opportunities
11.5 Threats
12 Value Chain Analysis
13 Porters Five Forces Analysis
13.1 Overview
13.2 Bargaining Power of Buyers
13.3 Bargaining Power of Suppliers
13.4 Degree of Competition
13.5 Threat of New Entrants
13.6 Threat of Substitutes
14 Price Analysis
15 Competitive Landscape
15.1 Market Structure
15.2 Key Players
15.3 Profiles of Key Players
15.3.1 Accenture plc
15.3.1.1 Company Overview
15.3.1.2 Product Portfolio
15.3.1.3 Financials
15.3.1.4 SWOT Analysis
15.3.2 Fujitsu Limited
15.3.2.1 Company Overview
15.3.2.2 Product Portfolio
15.3.2.3 Financials
15.3.2.4 SWOT Analysis
15.3.3 Infosys Limited
15.3.3.1 Company Overview
15.3.3.2 Product Portfolio
15.3.3.3 Financials
15.3.3.4 SWOT Analysis
15.3.4 International Business Machines Corporation
15.3.4.1 Company Overview
15.3.4.2 Product Portfolio
15.3.4.3 Financials
15.3.4.4 SWOT Analysis
15.3.5 iTransition Group
15.3.5.1 Company Overview
15.3.5.2 Product Portfolio
15.3.6 Microsoft Corporation
15.3.6.1 Company Overview
15.3.6.2 Product Portfolio
15.3.6.3 Financials
15.3.6.4 SWOT Analysis
15.3.7 Oracle Corporation
15.3.7.1 Company Overview
15.3.7.2 Product Portfolio
15.3.7.3 Financials
15.3.7.4 SWOT Analysis
15.3.8 Pegasystems Inc.
15.3.8.1 Company Overview
15.3.8.2 Product Portfolio
15.3.8.3 Financials
15.3.8.4 SWOT Analysis
15.3.9 Salesforce.com Inc.
15.3.9.1 Company Overview
15.3.9.2 Product Portfolio
15.3.9.3 Financials
15.3.9.4 SWOT Analysis
15.3.10 SAP SE
15.3.10.1 Company Overview
15.3.10.2 Product Portfolio
15.3.10.3 Financials
15.3.10.4 SWOT Analysis
15.3.11 Software AG
15.3.11.1 Company Overview
15.3.11.2 Product Portfolio
15.3.11.3 Financials
15.3.12 Tata Consultancy Services Limited
15.3.12.1 Company Overview
15.3.12.2 Product Portfolio
15.3.12.3 Financials
15.3.12.4 SWOT Analysis

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