Breakfast Food Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

Breakfast Food Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

The global breakfast food market size reached US$ 432.2 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 546.9 Billion by 2028, exhibiting a growth rate (CAGR) of 3.9% during 2023-2028.

Breakfast food refers to various products that are consumed as the first meal of the day. Some of the most common types of breakfast foods include cereals, bread, eggs, porridge, waffles, pancakes, snack bars, bacon and sausages. They are majorly processed from grains, such as corn, barley, wheat, and oats, and are a rich source of fiber, protein, carbohydrates and other essential nutrients. These products aid in activating the metabolism to burn calories and maintaining energy levels throughout the day.

Growing health awareness among consumers, owing to the increasing prevalence of chronic lifestyle diseases, such as obesity and diabetes, is one of the key factors driving the growth of the market. In line with this, hectic schedules of a majority of the working population have resulted in changing dietary patterns and food preferences, which is also providing a boost to the market growth. Coupled with this is the rising consumer inclination toward various organic, gluten-free and vegan breakfast food products, which is leading manufacturers to launch frozen and ready-to-eat alternatives in a variety of flavors and attractive packaging. For instance, breakfast cereals are now available in a variety of flavors, along with several other food items that have minimal sodium, sugar and fat content. Other factors, including aggressive promotional activities by manufacturers, along with the proliferation of online retail channels that provide a hassle-free shopping experience to the consumers, are projected to drive the market further.

Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global breakfast food market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on source, packaging type and distribution channel.

Breakup by Source:

Wheat
Rice
Oat
Corn
Barley
Others

Breakup by Packaging Type:

Boxes
Pouches
Others

Breakup by Distribution Channel:

Hypermarkets and Supermarkets
Independent Retailers
Specialist Retailers
Convenience Stores
Others

Breakup by Region:

North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa

Competitive Landscape:
The competitive landscape of the industry has also been examined with some of the key players being Britannia Inc., Campbell Soup Company, General Mills Inc., Healthy Choice, Kellogg's Company, The Kraft Heinz Company, McVitie's (The United Biscuits Private Limited), Nestlé S.A., Starbucks Coffee Company, and Unilever Limited., etc.

Key Questions Answered in This Report:


How has the global breakfast food market performed so far and how will it perform in the coming years?
What are the key regional markets?
What has been the impact of COVID-19 on the global breakfast food market?
What is the breakup of the market based on the source?
What is the breakup of the market based on the packaging type?
What is the breakup of the market based on the distribution channel?
What are the various stages in the value chain of the industry?
What are the key driving factors and challenges in the industry?
What is the structure of the global breakfast food market and who are the key players?
What is the degree of competition in the industry?


1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Breakfast Food Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Source
6.1 Wheat
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Rice
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Oat
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Corn
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Barley
6.5.1 Market Trends
6.5.2 Market Forecast
6.6 Others
6.6.1 Market Trends
6.6.2 Market Forecast
7 Market Breakup by Packaging Type
7.1 Boxes
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Pouches
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Others
7.3.1 Market Trends
7.3.2 Market Forecast
8 Market Breakup by Distribution Channel
8.1 Hypermarkets and Supermarkets
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Independent Retailers
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Specialist Retailers
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Convenience Stores
8.4.1 Market Trends
8.4.2 Market Forecast
8.5 Others
8.5.1 Market Trends
8.5.2 Market Forecast
9 Market Breakup by Region
9.1 North America
9.1.1 United States
9.1.1.1 Market Trends
9.1.1.2 Market Forecast
9.1.2 Canada
9.1.2.1 Market Trends
9.1.2.2 Market Forecast
9.2 Asia Pacific
9.2.1 China
9.2.1.1 Market Trends
9.2.1.2 Market Forecast
9.2.2 Japan
9.2.2.1 Market Trends
9.2.2.2 Market Forecast
9.2.3 India
9.2.3.1 Market Trends
9.2.3.2 Market Forecast
9.2.4 South Korea
9.2.4.1 Market Trends
9.2.4.2 Market Forecast
9.2.5 Australia
9.2.5.1 Market Trends
9.2.5.2 Market Forecast
9.2.6 Indonesia
9.2.6.1 Market Trends
9.2.6.2 Market Forecast
9.2.7 Others
9.2.7.1 Market Trends
9.2.7.2 Market Forecast
9.3 Europe
9.3.1 Germany
9.3.1.1 Market Trends
9.3.1.2 Market Forecast
9.3.2 France
9.3.2.1 Market Trends
9.3.2.2 Market Forecast
9.3.3 United Kingdom
9.3.3.1 Market Trends
9.3.3.2 Market Forecast
9.3.4 Italy
9.3.4.1 Market Trends
9.3.4.2 Market Forecast
9.3.5 Spain
9.3.5.1 Market Trends
9.3.5.2 Market Forecast
9.3.6 Russia
9.3.6.1 Market Trends
9.3.6.2 Market Forecast
9.3.7 Others
9.3.7.1 Market Trends
9.3.7.2 Market Forecast
9.4 Latin America
9.4.1 Brazil
9.4.1.1 Market Trends
9.4.1.2 Market Forecast
9.4.2 Mexico
9.4.2.1 Market Trends
9.4.2.2 Market Forecast
9.4.3 Others
9.4.3.1 Market Trends
9.4.3.2 Market Forecast
9.5 Middle East and Africa
9.5.1 Market Trends
9.5.2 Market Breakup by Country
9.5.3 Market Forecast
10 SWOT Analysis
10.1 Overview
10.2 Strengths
10.3 Weaknesses
10.4 Opportunities
10.5 Threats
11 Value Chain Analysis
12 Porters Five Forces Analysis
12.1 Overview
12.2 Bargaining Power of Buyers
12.3 Bargaining Power of Suppliers
12.4 Degree of Competition
12.5 Threat of New Entrants
12.6 Threat of Substitutes
13 Price Analysis
14 Competitive Landscape
14.1 Market Structure
14.2 Key Players
14.3 Profiles of Key Players
14.3.1 Britannia, Inc.
14.3.1.1 Company Overview
14.3.1.2 Product Portfolio
14.3.2 Campbell Soup Company
14.3.2.1 Company Overview
14.3.2.2 Product Portfolio
14.3.2.3 Financials
14.3.2.4 SWOT Analysis
14.3.3 General mills
14.3.3.1 Company Overview
14.3.3.2 Product Portfolio
14.3.3.3 Financials
14.3.3.4 SWOT Analysis
14.3.4 Healthy Choice
14.3.4.1 Company Overview
14.3.4.2 Product Portfolio
14.3.5 Kellogg's Company
14.3.5.1 Company Overview
14.3.5.2 Product Portfolio
14.3.6 The Kraft Heinz Company
14.3.6.1 Company Overview
14.3.6.2 Product Portfolio
14.3.7 McVitie's (The United Biscuits Private Limited)
14.3.7.1 Company Overview
14.3.7.2 Product Portfolio
14.3.8 Nestlé S.A.
14.3.8.1 Company Overview
14.3.8.2 Product Portfolio
14.3.8.3 Financials
14.3.8.4 SWOT Analysis
14.3.9 Starbucks Coffee Company
14.3.9.1 Company Overview
14.3.9.2 Product Portfolio
14.3.9.3 Financials
14.3.9.4 SWOT Analysis
14.3.10 Unilever
14.3.10.1 Company Overview
14.3.10.2 Product Portfolio
14.3.10.3 Financials

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