Potato, corn and other chip manufacturers have faced changing downstream consumption patterns and increased competition from substitute products in recent years. Most notably, rising health consciousness has encouraged many consumers to take up healthier eating habits. This has meant that consumers have increasingly opted for healthier substitute snack products, like fruit and nut bars or wholegrain crackers.
Industry companies manufacture potato chips, corn chips, tortilla chips and other products like popcorn. The industry excludes the production of other snack foods like nuts and protein bars.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
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