Event Promotion and Management Services in Australia - Industry Market Research Report
Event Promotion and Management Services in Australia
The Event Promotion and Management Services industry endured significant setbacks with the onset of the COVID-19 pandemic. Government-mandated lockdowns and social distancing measures heavily cut down the number of conferences and events, leading to a sharp decline in industry revenue in 2019-20 and 2021-22. As restrictions began to ease, the market displayed promising signs of recovery. Companies gradually resumed organising gatherings and households started repurchasing event tickets. Higher household discretionary income has supported consumer spending on event management services and tickets. The opportunity to once again host social events, and attend sports matches and concerts led to this uptick. Consequently, despite the impact of the pandemic, revenue is expected to grow at an annualised 3.2% over the five years through 2023-24, reaching $12.3 billion. This includes an anticipated jump of 12.0% in 2023-24.
Industry participants primarily provide event management, event promotion and ticketing services. The industry also includes tourist information centre operations, fundraising on a commission or fee basis, and a range of other events-related administration services.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
TABLE OF CONTENTS
ABOUT THIS INDUSTRY
Industry Definition
Main Activities
Similar Industries
Additional Resources
INDUSTRY AT A GLANCE
INDUSTRY PERFORMANCE
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle
PRODUCTS & MARKETS
Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations
COMPETITIVE LANDSCAPE
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalization
MAJOR COMPANIES
OPERATING CONDITIONS
Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance
KEY STATISTICS
Industry Data
Annual Change
Key Ratios
JARGON & GLOSSARY
Research Assistance
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