Cookie, Cracker & Pasta Production in the US
Cookie, cracker and pasta producers see stable demand for products since they are well-established as part of consumers' diets, although changing trends have prompted these producers to innovate new products in recent years. Nonetheless, diets that cut out carbohydrates and wheat-based goods have stifled growth significantly. Conversely, the rise of popular cooking TV shows and other content has made younger generations expansively purchase their pasta, baking mixes and dough to prepare meals and desserts at home. Although boosted disposable income through the end of 2023 has allowed consumers to upgrade to more premium brands and varieties, it has also allowed consumers to purchase a broader range of alternative products. Driven by competition from alternative products, revenue for cookie, cracker and pasta producers will inch up at a CAGR of 0.9% to $28.0 billion through the end of 2023, despite a 0.7% drop in 2023 as these producers corrected from consumers stockpiling groceries in response to the onset of COVID-19 in 2020.
Cookie, cracker and pasta producers make cookies, crackers and dry pasta from purchased ingredients, like flour, sugar, salt, seasoning, emulsifiers, flavorings, syrups, preservatives, food acids and gluten.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares."
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