Freedonia Group

Reliable and Unbiased Industrial Market Research from a Trusted Name

The Freedonia Group is a renowned international market research company that has empowered businesses with reliable and comprehensive market intelligence for more than 35 years. As an established and trusted name, The Freedonia Group has served more than 90% of the Fortune 500 and is a go-to resource for leading multinational companies, investment banks, and management consulting firms.

With an unwavering commitment to quality and accuracy, The Freedonia Group leverages the expertise of an experienced team of in-house economists, industry analysts, writers, and editors all working together to produce more than 300 syndicated market research reports each year. Freedonia’s extensive collection of research features wide-ranging coverage of major US and global markets, and each study is thoughtfully designed to equip clients with the knowledge and foresight needed to successfully navigate today's competitive business landscape.

Gain an Advantage with The Freedonia Group

The Freedonia Group stands apart from other market research firms and offers several key advantages to clients. Here’s why:

Strong expertise: With more than three decades of experience analyzing markets, The Freedonia Group possesses a profound understanding of data, its applications, and its limitations. Freedonia’s analysts have developed deep expertise in specific industry verticals to provide specialized knowledge and insight. Freedonia’s rich database of historical statistics allows our analysts to readily identify long-term market patterns and provide more accurate forecasts.

Rigorous methodology: Freedonia’s reports are meticulously crafted using a robust methodology that blends quantitative and qualitative techniques, including in-house economic indicators, product-level and market-specific analysis, primary research, and proprietary consumer surveys. Analysts speak directly with industry participants to validate market sizing and growth estimates and gain targeted insights into specific industry developments and drivers.

Consistent quality assurance: Every report published by Freedonia is cross-checked by a team of eagle-eyed managers, data quality specialists, and editors. This collaborative effort ensures that the data is accurate, the conclusions are logical, the coverage of the topic is complete, and the information is clear and easy to understand.

Comprehensive coverage: From construction products and packaging to machinery and equipment, Freedonia covers a vast array of dynamic industries. Our reports analyze mature industries looking for new growth opportunities as well as market sectors undergoing rapid change and disruption. Because Freedonia’s extensive research spans a broad spectrum of interrelated markets and products, analysts can easily cross-share findings and provide clients with a richer, wider perspective on any given topic.

Actionable data: Clients rely on The Freedonia Group for market sizing, forecasts, and market share estimates, as well as detailed information on emerging market opportunities, materials competition, and the shifting competitive landscape. With this data, clients can better understand where their market is headed, how to grow their customer base, and build effective business strategies.

Reputable firm: The Freedonia Group is a trusted source that is well-respected within the industry. The Freedonia Group’s research is routinely cited by major media outlets such as The Wall Street Journal, The Economist, The Financial Times, NPR, the BBC, Fast Company, Forbes, and Bloomberg Businessweek, as well as numerous trade publications.

Explore Freedonia’s Market Research

In a world full of noisy mixed signals and relentless change, The Freedonia Group delivers clear, credible answers to today’s most pressing business questions. Freedonia’s data-driven insights enables clients to develop strategic plans, benchmark performance, find growth opportunities, and identify competitive threats with greater ease and confidence.