Spreads Market Research Reports & Industry Analysis

Decades ago, margarine was considered the “Holy Grail” when it came to controlling the health of your heart. Large companies came out with solid margarine and tub margarine versions of their best-selling premium butter, selling them as low-fat, unsaturated fat alternatives for baking, cooking, and as spreads for toast, pancakes, rolls, and more. Unfortunately, subsequently research showed that the hydrogenation process in the making of margarine can make the product unhealthful. When vegetable oil is turned into a solid by the process of hydrogenation, changes occur in its chemical composition. Trans isomers, or trans fatty acids are created – which have been found to lower HDL, or “good” cholesterol levels. Studies have found that the trans fatty acids found in margarine, a partially hydrogenated product, are worse for your heart than the saturated fats found in butter.

Companies have combated the “bad rap” of margarine by creating spreads that are not hydrogenated or ones in which the trans fatty acids have been removed. These new fat-free and low-fat margarines have virtually no trans fatty acids at all. Other companies combine their butter and their margarine products, providing taste with fewer trans fatty acids. Marketers have also discovered the beneficial aspects of margarine-like spreads that lower cholesterol, tapping into the highly-profitable nutraceuticals market.

Benecol, manufactured by the McNeil Consumer Healthcare unit of Johnson & Johnson and developed in Finland in conjunction with Raisio, was the first spread to introduce cholesterol-reducing ingredients: stanol esters made from pine tree extract. Plant stanol esters have been proven at the Mayo Clinic to reduce LDL, or “bad” cholesterol, by 14% with regular use (three servings per day for two weeks). Unilever/Best Foods’ Lipton division’s Take Control margarine substitute came out in the market at the same time as Benecol. Its plant esters are made from soybean oil extract and studies have found that it reduces the body’s ability to absorb cholesterol by 13%.

In 2000, the FDA gave Benecol and other products made with plant stanol esters permission to claim that they lower the risk of heart disease – when used in concert with a diet low in saturated fats and cholesterol.

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Spreads Industry Research & Market Reports

  • Sweet Spreads in Switzerland

    ... for example, toast. Euromonitor International's Sweet Spreads in Switzerland report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data ... Read More

  • Sweet Spreads in Israel

    ... on prices of chocolate spreads. Overall retail volume sales have declined as locals are put off by higher prices and reduced consumption of chocolate spreads. Discounters have taken a larger share of value sales in ... Read More

  • Sweet Spreads in Tunisia

    ... costs. In response, consumers are increasingly opting for illicit products, such as Nutella which is sold in traditional grocery retailers, from Libya and Algeria. There is also growing demand for more affordable chocolate spread alternatives, ... Read More

  • Sweet Spreads in Kenya

    ... instance, products like DairyLand chocolate spread and Blueband Choco are now available in smaller pack sizes, making them more affordable for consumers amid inflation. Euromonitor International's Sweet Spreads in Kenya report offers in-depth knowledge of ... Read More

  • Sweet Spreads in Bosnia and Herzegovina

    ... to be marginal, as population decline continues. While chocolate spreads continue to account for most value sales, followed by jams and preserves, chocolate spreads is expected to see volume sales fall. Chocolate spreads is a ... Read More

  • Sweet Spreads in Cameroon

    ... segments have been driven by escalating raw material costs. For instance, raw cacao beans, critical to chocolate spreads, reached record prices of XAF4,200/kg in early 2024. Similarly, while the prices of fruits and vegetables – ... Read More

  • Sweet Spreads in Nigeria

    ... them as non-essential compared to margarine, the dominant bread spread. Furthermore, the depreciation of the naira has significantly driven up unit prices, especially for imported brands, leading to a reduction in overall consumption. Euromonitor International's ... Read More

  • Sweet Spreads in Morocco

    ... towards healthier and more traditional alternatives like olive oil, honey, and argan oil, especially for breakfast. Rising unit prices, particularly in chocolate spreads, have exacerbated the decline in demand for indulgent products, which are perceived ... Read More

  • Sweet Spreads in Poland

    ... are expected to register the highest volume growth, though from a low base. There is also growing offerings of small sized portions. This can mean less of a financial outlay for consumers at any one ... Read More

  • Sweet Spreads in Brazil

    ... strong labour market and fiscal transfers. However, consumers and businesses have seen significant challenges from inflationary pressures and rising interest rates. For this reason, many Brazilians have been more cautious in their approach to spending, ... Read More

  • Global Vegan Spreads and Dips Market Growth 2024-2030

    ... in downstream market, the Vegan Spreads and Dips is forecast to a readjusted size of US$ 477.8 million by 2030 with a CAGR of 9.1% during review period. The research report highlights the growth potential ... Read More

  • Sweet Spreads in Japan

    ... be sufficient to offset the negative impact on retail volume sales, which is set to result in a slight decrease even in retail current value terms. Amongst the various categories within sweet spreads, honey and ... Read More

  • HW Cooking Ingredients and Meals in South Africa

    ... healthy eating remained top of mind with consumers of all income groups in 2023, as they looked for the best, nutrient-dense options they could afford. Therefore, retail demand for vegetarian cooking ingredients and meals continued ... Read More

  • Sweet Spreads in Malaysia

    ... the previous year, due to price hikes for raw materials (including raw honey, fresh fruits, and cocoa), packaging and transportation. This has served to dampen willingness to spend on sweet spreads amongst budget conscious consumers. ... Read More

  • Sweet Spreads in North Macedonia

    ... pressures, as retail volume sales are set to contract for the second year in a row. Given the non-essential nature of these products, falling demand is partly explained by the fact that many people remain ... Read More

  • Italy Jams, Jellies and Preserves (Syrups and Spreads) Market Size, Growth and Forecast Analytics, 2023-2028

    ... market review of Jams , Jellies & Preserves market in Italy. Jams, Jellies & Preserves - includes all jams, marmalades, spreadable jellies and preserves. Jams, Jellies & Preserves market in Italy registered a positive compound ... Read More

  • Israel Jams, Jellies and Preserves (Syrups and Spreads) Market Size, Growth and Forecast Analytics, 2023-2028

    ... market review of Jams , Jellies & Preserves market in Israel. Jams, Jellies & Preserves - includes all jams, marmalades, spreadable jellies and preserves. Jams, Jellies & Preserves market in Israel registered a positive compound ... Read More

  • Egypt Jams, Jellies and Preserves (Syrups and Spreads) Market Size, Growth and Forecast Analytics, 2023-2028

    ... market review of Jams , Jellies & Preserves market in Egypt. Jams, Jellies & Preserves - includes all jams, marmalades, spreadable jellies and preserves. Jams, Jellies & Preserves market in Egypt registered a positive compound ... Read More

  • The United Kingdom (UK) Jams, Jellies and Preserves (Syrups and Spreads) Market Size, Growth and Forecast Analytics, 2023-2028

    ... Analytics, 2023-2028 is a broad level market review of Jams , Jellies & Preserves market in United Kingdom. Jams, Jellies & Preserves - includes all jams, marmalades, spreadable jellies and preserves. Jams, Jellies & Preserves ... Read More

  • Canada Jams, Jellies and Preserves (Syrups and Spreads) Market Size, Growth and Forecast Analytics, 2023-2028

    ... market review of Jams , Jellies & Preserves market in Canada. Jams, Jellies & Preserves - includes all jams, marmalades, spreadable jellies and preserves. Jams, Jellies & Preserves market in Canada registered a positive compound ... Read More

  • Argentina Jams, Jellies and Preserves (Syrups and Spreads) Market Size, Growth and Forecast Analytics, 2023-2028

    ... market review of Jams , Jellies & Preserves market in Argentina. Jams, Jellies & Preserves - includes all jams, marmalades, spreadable jellies and preserves. Jams, Jellies & Preserves market in Argentina registered a positive compound ... Read More

  • Colombia Jams, Jellies and Preserves (Syrups and Spreads) Market Size, Growth and Forecast Analytics, 2023-2028

    ... market review of Jams , Jellies & Preserves market in Colombia. Jams, Jellies & Preserves - includes all jams, marmalades, spreadable jellies and preserves. Jams, Jellies & Preserves market in Colombia registered a positive compound ... Read More

  • China Jams, Jellies and Preserves (Syrups and Spreads) Market Size, Growth and Forecast Analytics, 2023-2028

    ... market review of Jams , Jellies & Preserves market in China. Jams, Jellies & Preserves - includes all jams, marmalades, spreadable jellies and preserves. Jams, Jellies & Preserves market in China registered a positive compound ... Read More

  • Australia Jams, Jellies and Preserves (Syrups and Spreads) Market Size, Growth and Forecast Analytics, 2023-2028

    ... market review of Jams , Jellies & Preserves market in Australia. Jams, Jellies & Preserves - includes all jams, marmalades, spreadable jellies and preserves. Jams, Jellies & Preserves market in Australia registered a positive compound ... Read More

  • Chile Jams, Jellies and Preserves (Syrups and Spreads) Market Size, Growth and Forecast Analytics, 2023-2028

    ... market review of Jams , Jellies & Preserves market in Chile. Jams, Jellies & Preserves - includes all jams, marmalades, spreadable jellies and preserves. Jams, Jellies & Preserves market in Chile registered a positive compound ... Read More

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