Energy Drinks Market Research Reports & Industry Analysis
The idea of a strength/energy tonic has been resonant historically and internationally, laying the marketing groundwork for today’s energy drink. Three drinks popular in Great Britain at the beginning of the 20th century illustrate the breath of beverages that were marketed wholly or in part as energy/strength drinks. At that time, the world famous Guinness Stout (stout is a type of ale) was marketed as a cure for tiredness and source of strength (attributed to its iron content). Similarly Iron Brew— which debuted at the dawn of the 20th century and had as its slogan “Made in Scotland from girders”— claimed to be “invigorating,” “strengthening,” “refreshing” and “sustaining.” The iron/energy connection echoes today’s energy drinks’ touting of B vitamins, which trades on their role in combating iron deficiency anemia. IRN BRU (as it is currently known) remains a phenomenally popular beverage in Scotland. It is actually a sweet carbonated beverage which though it has a secret recipe (with 32 flavoring ingredients) is reputed to contain a lot of caffeine.
Lucozade, which used to describe itself accurately enough as “the sparkling glucose drink,” took quite a different approach. Its motto “replaces lost energy” was used in the context of illness. It was marketed as an energy replacer for people who had lost energy when they had the flu or a fever, and indeed was created for this purpose by a British chemist in 1912, and later acquired by drug company GlaxoSmithKline. Originally available only in drugstores and hospitals, it was marketed in a quasi-pharmaceutical packaging (wrapped in cellophane) until 1983. At this point, it was repositioned more or less along the lines of a contemporary energy drink.
Energy Drinks Industry Research & Market Reports
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The 2025-2030 World Outlook for Functional Drinks
... earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a ... Read More
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The 2025-2030 World Outlook for Natural Energy Drinks
... potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly ... Read More
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The 2025-2030 World Outlook for Guarana
... for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis ... Read More
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The 2025-2030 World Outlook for Glucuronolactone
... for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis ... Read More
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The 2025-2030 World Outlook for Sports Drinks and Energy Drinks
... the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow ... Read More
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The 2025-2030 World Outlook for Energy Drinks
... earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a ... Read More
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The 2025-2030 World Outlook for Energy Drinks and Shots
... demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader ... Read More
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The 2025-2030 World Outlook for Sports and Energy Drinks
... demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader ... Read More
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The 2025-2030 World Outlook for Energy Foods and Drinks
... demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader ... Read More
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Sports and Energy Drinks Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2024-2032
... market to reach US$ 198.7 Billion by 2032, exhibiting a growth rate (CAGR) of 6.3% during 2024-2032. The increasing health and fitness awareness among the masses, the rising participation in sports activities, and the introduction ... Read More
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Energy Drinks Market Report by Type (Alcoholic, Non-Alcoholic), End User (Kids, Adults, Teenagers), Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Convenience Stores, Online Stores, and Others), and Region 2024-2032
... reached US$ 45.4 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 77.4 Billion by 2032, exhibiting a growth rate (CAGR) of 5.9% during 2024-2032. The increasing health and wellness awareness, ... Read More
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Functional Beverages Market Report by Type (Energy Drinks, Sports drinks, Dairy-based Beverages, Juices, and Others), Distribution Channel (Supermarket and Hypermarket, Specialty Stores, E-commerce, and Others), End User (Athletes, Fitness Lifestyle Users, and Others), and Region 2024-2032
... 2024-2032 The global functional beverages market size reached US$ 135.0 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 234.0 Billion by 2032, exhibiting a growth rate (CAGR) of 6.16% during ... Read More
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Asia Pacific Energy Drinks Market Share, Size, Trends, Industry Analysis Report, By Product (Non-alcoholic, Alcoholic); By Type; By Distribution; By Country; Segment Forecast, 2024 - 2032
... to reach USD 68.77 Billion by 2032, according to a new study by Polaris Market Research. The report “Asia Pacific Energy Drinks Market Share, Size, Trends, Industry Analysis Report, By Product (Non-alcoholic, Alcoholic); By Type; ... Read More
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Global Sports & Energy Drinks Market Growth (Status and Outlook) 2024-2030
... growing demand in downstream market, the Sports & Energy Drinks is forecast to a readjusted size of US$ million by 2030 with a CAGR of % during review period. The research report highlights the growth ... Read More
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Global BCAA Energy Drink Market 2024 by Manufacturers, Regions, Type and Application, Forecast to 2030
... in 2023 and is forecast to a readjusted size of USD million by 2030 with a CAGR of % during review period. BCAA Energy Drink can refer to a few different things, but it generally ... Read More
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Global BCAA Energy Drink Supply, Demand and Key Producers, 2024-2030
... forecast period (2024-2030). BCAA Energy Drink can refer to a few different things, but it generally refers to a type of energy drink that contains branched-chain amino acids (BCAAs) and caffeine. BCAAs are a group ... Read More
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Energy Drinks Global Market Report 2024
... PepsiCo; Unilever plc; Coca-Cola Company Energy Drinks Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market. This report focuses ... Read More
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U.S. High-End Liquid Refreshment Beverages 2023
... the high-end segments of bottled water, energy drinks, carbonated soft drinks (CSDs) and more. It measure volume for each category and shows how high-end segments’ shares have changed in recent years. Includes discussions of the ... Read More
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Functional Beverages Global Market Report 2024
... Mortar; Specialty Foodservice Stores; Online Covering: PepsiCo Inc.; The Coca-Cola Company; Red Bull GmbH; Danone; Nestle S.A Functional Beverages Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with ... Read More
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North America Energy Drink - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts 2019 - 2029
... to reach USD 25.31 billion by 2029, growing at a CAGR of 3.80% during the forecast period (2024-2029). The COVID-19 pandemic has had unexpected effects on every industry. However, the energy drinks market in North ... Read More
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Global Plant-Based Energy Drink Market Professional Survey by Types, Applications, and Players, with Regional Growth Rate Analysis and Development Situation, from 2023 to 2028
... growth of the Plant-Based Energy Drink industry between the year 2018 to 2028, and breaks down according to the product type, downstream application, and consumption area of Plant-Based Energy Drink. The report also introduces players ... Read More
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Global Stick Packs for Energy Drinks Market Growth 2024-2030
... growing demand in downstream market, the Stick Packs for Energy Drinks is forecast to a readjusted size of US$ 1135 million by 2030 with a CAGR of 6.4% during review period. The research report highlights ... Read More
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Global BCAA Energy Drink Market Growth 2024-2030
... BCAAs are a group of three essential amino acids: leucine, isoleucine, and valine. They are found in protein-rich foods such as eggs, meat, and dairy products. BCAAs are thought to have a number of potential ... Read More
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Energy Drinks in Kenya
... purchasing power amidst persistently high inflation. Nonetheless, retail demand remained healthy overall, with appreciation for the stimulant effect of these products increasing as consumer lifestyles became busier due to economic development, rising urbanisation and the ... Read More
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United States Energy Drink Market, Size, Forecast 2024-2030, Industry Trends, Share, Growth, Insight, Impact of Inflation, Company Analysis
... according to Renub Research. Presently, energy drinks have become popular, especially among young people. Consumption of these drinks shows positive effects such as preventing increased blood pressure under stressful conditions, gaining a pain tolerance, and ... Read More
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