Coffee & Tea Market Research Reports & Industry Analysis
The tea retail market is divided into five major product segments: regular, instant/mix, RTD, specialty, and herbal. Similarly to coffee, each tea segment is further divided into subsegments—caffeinated/decaffeinated and non-flavored/flavored, Once again various segment-specific product niches also exist. Natural and organic teas, health teas, alternative tea/juice blends, powdered mixes based on chai varieties, and liquid tea concentrates all have a solid market presence.
Coffee and tea share many fundamental similarities. Both naturally contain significant amounts of caffeine, and both tend to taste bitter rather than sweet (in their natural, non-flavor enhanced states). Together they form the core of the hot beverage market.
The above similarities duly noted several striking differences exist between coffee and tea. In terms of the actual natural plants, three basic dissimilarities are apparent. Coffee is much stronger than tea in caffeine content, with tea containing one-half to one-third the caffeine of coffee. It is important to note the stimulative and diuretic ramifications of both beverages, which is part of their fundamental allures.
Coffee plants are much more sensitive than tea plants. Coffee plants are difficult to grow and harvest, require an abundance of nutrient resources as well as intensive maintenance and labor. They also require extremely specific ecological conditions (geography, climate, environment) in order to thrive. Tea plants, on the other hand, are easier to grow, produce frequent yields that are easier to harvest, and are more ecologically flexible. These differences have ramifications in contrasting price structure and price consistency.
The final difference between coffee and tea relates to health properties. While coffee has some proven health benefits, tea bestows far more benefits, primarily because of its antioxidant attributes.
Coffee & Tea Industry Research & Market Reports
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RTD Coffee in Egypt
... relatively from a low base, the product's popularity has increased in 2024, especially with the long and hot summer days the country has witnessed. The product sees its peak sales during summer, with forecourt retailers ... Read More
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Coffee in New Zealand
... and rents. This has led to a considerable reduction in consumers' discretionary spending, with Statistics NZ data showing a 3% decline in electronic card spending on hospitality in the first half of 2024. The adverse ... Read More
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RTD Tea in Austria
... Wider availability of RTD tea brands in retail channels has resulted in higher impulse purchases over 2024. By comparison, current value sales remained dynamic, although the moderation in price increases dampened the pace of value ... Read More
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Other Hot Drinks in New Zealand
... costs and economic uncertainty, many are cutting back on non-essential spending, which includes dining out and purchasing speciality hot drinks. Consequently, on-trade sales of other hot drinks have experienced a downturn as consumers turn to ... Read More
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Soft Drinks in Denmark
... off-trade is higher as ingredient price increases contribute to higher average unit prices. Additionally, demand for premium products is gradually gaining momentum, reflecting a shift in consumer preferences towards higher-quality options. The ongoing trend towards ... Read More
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RTD Coffee in Denmark
... accessible and appealing to a wider range of consumers, offering choices to suit various preferences and occasions. The on-trade sector has also seen growth, as more foodservice outlets have incorporated RTD coffee into their offerings, ... Read More
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RTD Coffee in New Zealand
... continues to affect consumer discretionary spending through sustained high interest rates. Despite a reduction in inflationary pressures and input costs, such as those for imported coffee beans, unit price growth for RTD coffee remains elevated ... Read More
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RTD Tea in Belgium
... preferences and provide an appealing alternative to traditional soft drinks. In addition, the intense price competition between the two main players, Lipton Ice Tea and Fuze Tea, has significantly driven sales and strong results. This ... Read More
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Hot Drinks in Azerbaijan
... cultural tradition of tea consumption. Coffee consumption is growing, particularly among younger generations who are increasingly integrating coffee into their daily routines, showing a marked preference for instant coffee and speciality blends. Meanwhile, tea remains ... Read More
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Hot Drinks in Finland
... the world’s biggest coffee consumers. However, despite this strong coffee culture, retail volume sales in the category declined in 2024. This decline is driven by rising price points, contributing to a shift in consumer behaviour. ... Read More
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Coffee, Tea, Spices and Ready Meals in Italy: ISIC 1549
... shape of the Coffee, Tea, Spices and Ready Meals: ISIC 1549 market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading ... Read More
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Other Hot Drinks in Belgium
... in 2024. This decline was largely attributed to the negative perception of flavoured powder drinks, primarily due to their high sugar content and consumers' alignment with the health and wellness trend. Euromonitor International's Other Hot ... Read More
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Coffee in the Philippines
... continues to dominate the category, driven by the convenience of instant coffee mixes, which are especially popular among consumers with busy lifestyles, such as those rushing to work or school. However, amid ongoing inflationary pressures, ... Read More
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Tea in Azerbaijan
... uphold this tradition. Azerbaijan's expanding population, particularly in the older demographic, is contributing positively to tea consumption, reinforcing the category's stability and growth. Additionally, the increase in tourism is enhancing tea sales in the foodservice ... Read More
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Tea in Denmark
... who are opting for alternatives such as ready-to-drink iced tea (RTD) and kombucha rather than traditional black tea. As younger generations continue to favour these modern beverages, the black tea category is seeing a reduction ... Read More
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Coffee in Azerbaijan
... instant coffee offers, solidifying its position as a staple in Azerbaijani households. Additionally, the historical legacy of limited coffee availability during the Soviet era, when instant coffee was the most accessible option, contributes to its ... Read More
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Other Hot Drinks in Azerbaijan
... growth as economic pressures continue to influence consumer spending habits. While inflation has moderated since 2022, helping to slightly reduce price increases, the high unit cost of these drinks relative to other beverages still impacts ... Read More
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Coffee in Australia
... retail volumes stagnating and foodservice demand remaining below pre-pandemic figures. In 2024, value growth is slowing due to stabilising unit price rises, resulting in a relatively flat performance overall. This deceleration in unit price growth ... Read More
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Coffee in Finland
... In Finland, coffee has traditionally been consumed in social settings, such as when hosting guests. However, many younger consumers now view coffee primarily as a stimulating beverage. This shift in preference has coincided with the ... Read More
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Tea in Argentina
... particularly for herbal and fruit teas and green tea, which are often fortified with functional benefits. Many consumers are drawn to these options for their health claims, such as boosting the immune system or providing ... Read More
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Coffee in Argentina
... sought to navigate economic challenges. This shift resulted in a notable decline in consumption, driven by heightened fears of job loss and financial insecurity. Euromonitor International's Coffee in Argentina report offers a comprehensive guide to ... Read More
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Other Hot Drinks in Finland
... to more dynamic landscapes. However, 2024 has brought some new and innovative products to shelves, which has helped to reshape the perceptions—especially as these are positioning themselves as healthier alternatives. Euromonitor International's Other Hot Drinks ... Read More
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Tea in Bulgaria
... teas. Herbal teas, including varieties like chamomile and mint, are more popular than fruit teas. This has helped Bulgarian manufacturers Bioprograma and Bulgarian Tea Co to consolidate their leading positions in fruit/herbal tea and tea ... Read More
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Other Hot Drinks in Argentina
... has severely impacted the purchasing power of middle and low-income consumers, leading to a notable reduction in spending on yerba mate, despite its affordability as a ready-to-drink option. Euromonitor International's Other Hot Drinks in Argentina ... Read More
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Tea in France
... note that, whilst tea is consumed in foodservice, it is not as widespread as coffee throughout the café culture. Regarding high prices, we note that both tea itself and packaging have increased in cost, however, ... Read More
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