Coffee & Tea Market Research Reports & Industry Analysis

The retail market for coffee is divided into four primary product types: ground regular; instant (soluble); commercial-grade whole bean; and specialty coffee. Each of the four types is further divided into two general subtypes—caffeinated/decaffeinated and non-flavored/flavored. Various type-specific product niches also exist. Rounding out the market are Ready-to-drink (RTD) coffee in blended beverage form; powdered mixes in cappuccino/latte form; and liquid coffee concentrates.

The tea retail market is divided into five major product segments: regular, instant/mix, RTD, specialty, and herbal. Similarly to coffee, each tea segment is further divided into subsegments—caffeinated/decaffeinated and non-flavored/flavored, Once again various segment-specific product niches also exist. Natural and organic teas, health teas, alternative tea/juice blends, powdered mixes based on chai varieties, and liquid tea concentrates all have a solid market presence.

Coffee and tea share many fundamental similarities. Both naturally contain significant amounts of caffeine, and both tend to taste bitter rather than sweet (in their natural, non-flavor enhanced states). Together they form the core of the hot beverage market.

The above similarities duly noted several striking differences exist between coffee and tea. In terms of the actual natural plants, three basic dissimilarities are apparent. Coffee is much stronger than tea in caffeine content, with tea containing one-half to one-third the caffeine of coffee. It is important to note the stimulative and diuretic ramifications of both beverages, which is part of their fundamental allures.

Coffee plants are much more sensitive than tea plants. Coffee plants are difficult to grow and harvest, require an abundance of nutrient resources as well as intensive maintenance and labor. They also require extremely specific ecological conditions (geography, climate, environment) in order to thrive. Tea plants, on the other hand, are easier to grow, produce frequent yields that are easier to harvest, and are more ecologically flexible. These differences have ramifications in contrasting price structure and price consistency.

The final difference between coffee and tea relates to health properties. While coffee has some proven health benefits, tea bestows far more benefits, primarily because of its antioxidant attributes.

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Coffee & Tea Industry Research & Market Reports

  • Other Hot Drinks in Denmark

    ... these drinks are increasingly perceived as unhealthy, leading parents to buy them for their children less frequently. The drop in value was less pronounced due to rising cocoa prices, which led to higher prices for ... Read More

  • Coffee in France

    ... help support volume over value. Whilst sales are trending back towards a more positive volume performance, coffee continues to face some challenges. Coffee is a mature category in France, drunk by many consumers and with ... Read More

  • Coffee in Austria

    ... with the highest per capita in the DACH region, comprising Germany, Switzerland and Austria. Due to the strong affinity for coffee, there are multiple coffee drinking occasions in Austria, including breakfast, during work breaks, after ... Read More

  • Other Hot Drinks in China

    ... categories, other plant-based hot drinks, and malt-based hot drinks are expected to maintain their growth trends. However, chocolate-based flavoured powder drinks is projected to decline in retail value terms, as consumers increasingly associate these products ... Read More

  • Coffee in Denmark

    ... parents and grandparents. However, fresh coffee pods and beans have seen growth in volume as Danish consumers show a stronger preference for high-quality coffee, demonstrating a willingness to pay more per cup. Coffee beans, in ... Read More

  • Other Hot Drinks in the United Arab Emirates

    ... consumer base. Other hot drinks does not have a sizeable presence within restaurants, cafés and hotels, which makes it particularly challenging to compete with other types of hot beverages which are popular through these establishments. ... Read More

  • Tea in China

    ... sales of domestic loose leaf tea have been disappointing, with the market entering a phase of strong competition. Most tea companies are under pressure, and black, green, and instant tea are expected to see retail ... Read More

  • Other Hot Drinks in Austria

    ... consumption and opt for healthier low-calorie beverages, hot chocolate continued to enjoy a high level of popularity among Austrian consumer being. Indeed, hot chocolate is frequently consumed during the winter months as an indulgent treat. ... Read More

  • Other Hot Drinks in Australia

    ... beverages often perceived as treats. However, despite remaining above pre-pandemic levels, the category faces certain challenges, driven by shifting consumer preferences and unfavourable economic conditions. While the rise in the average unit price of other ... Read More

  • Tea in Austria

    ... strongest in foodservice channels. Many Austrians, especially the younger generations, are choosing tea over coffee due to its lower levels of caffeine which is considered a healthier option. For this same reason, many appreciate tea ... Read More

  • RTD Coffee in the United Kingdom

    ... in the UK remains resilient, especially as its average unit price is declining in 2024, although it remains marginally above pre-pandemic levels. It is amongst the best performing categories in the industry, both in volume ... Read More

  • Tea in Egypt

    ... price of a 12kg carton also surged, reaching EGP2,700. However, by the second quarter, tea prices began to stabilise after implementing government measures to control inflation. As part of a broader initiative to reduce the ... Read More

  • Hot Drinks in Jordan

    ... brands in response to the Israel-Hamas war. This has been most prominent in tea, where local players have been gaining ground over international rivals. The decline in tourist numbers due to the instability in the ... Read More

  • Tea in Australia

    ... many Australian manufacturers, as inflation, rising fuel and labour costs exert pressure. In response, many tea producers are rationalising their ranges while transitioning to higher-value products. For example, Nerada Tea, Australia’s largest tea producer, halted ... Read More

  • Other Hot Drinks in the Philippines

    ... attributable to sustained competition from other breakfast staples. However, as Filipinos continue to prioritise convenience due to their increasingly hectic lifestyles, there is a growing demand for easy-to-consume, nutritious beverages. This trend has placed plant-based ... Read More

  • Other Hot Drinks in Egypt

    ... shifted towards more health-conscious and cost-effective choices, the demand for traditional hot drinks such as hot chocolate, malt drinks, and other local beverages grew at a slower pace. Euromonitor International's Other Hot Drinks in Egypt ... Read More

  • Coffee in the United Arab Emirates

    ... this trend, considering the diverse population from different regions around the globe. Euromonitor International's Coffee in United Arab Emirates report offers a comprehensive guide to the size and shape of the market at a national ... Read More

  • Other Hot Drinks in Bulgaria

    ... period. However, the demand for chocolate-based flavoured powder drinks remained low, compared to coffee, and even tea. Off-trade volume growth also remained marginal in 2024. While consumption was stable, slower, but still significant inflation led ... Read More

  • Coffee in China

    ... is a notable trend of consumers pursuing a more professional and personalised coffee experience at home using a coffee machine. They wish to make and enjoy coffee at home, avoiding the need to go out ... Read More

  • Hot Drinks in Austria

    ... moderate level as the economy gradually started to improve. Indeed, with the rate of inflation falling and financial stability improving, consumers increased consumption of coffee and other hot drinks. As consumer confidence improved, there was ... Read More

  • Coffee in Bulgaria

    ... off-trade current unit prices across coffee categories, mainly due to soaring coffee commodity prices and rising production and supply costs. Off-trade current value growth outpaced the rate of inflation in 2024. Euromonitor International's Coffee in ... Read More

  • RTD Tea in the United Kingdom

    ... and on-trade channels, with kombucha being the most dynamic performer overall. High value growth for RTD tea is being driven by unit price increases due to two years of high inflation. Nevertheless, demand continues to ... Read More

  • Tea in the Philippines

    ... employed by key players. For example, Gilamar Enterprises Inc. highlighted the benefits of tea as a way to unwind through its sponsorship of the Patrons of the Arts: Spring Beginnings event in January 2024. Similarly, ... Read More

  • Hot Drinks in the United Kingdom

    ... rising across all categories, influenced by higher raw material costs and climate-related disruptions, impacting supply availability. Conversely, the foodservice channels continues its recovery due to increased footfall in city centres, the reopening of outlets and ... Read More

  • Global Coffee Descaling Kits Market 2024-2028

    ... period. The report on the coffee descaling kits market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an ... Read More

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