Coffee & Tea Market Research Reports & Industry Analysis

The retail market for coffee is divided into four primary product types: ground regular; instant (soluble); commercial-grade whole bean; and specialty coffee. Each of the four types is further divided into two general subtypes—caffeinated/decaffeinated and non-flavored/flavored. Various type-specific product niches also exist. Rounding out the market are Ready-to-drink (RTD) coffee in blended beverage form; powdered mixes in cappuccino/latte form; and liquid coffee concentrates.

The tea retail market is divided into five major product segments: regular, instant/mix, RTD, specialty, and herbal. Similarly to coffee, each tea segment is further divided into subsegments—caffeinated/decaffeinated and non-flavored/flavored, Once again various segment-specific product niches also exist. Natural and organic teas, health teas, alternative tea/juice blends, powdered mixes based on chai varieties, and liquid tea concentrates all have a solid market presence.

Coffee and tea share many fundamental similarities. Both naturally contain significant amounts of caffeine, and both tend to taste bitter rather than sweet (in their natural, non-flavor enhanced states). Together they form the core of the hot beverage market.

The above similarities duly noted several striking differences exist between coffee and tea. In terms of the actual natural plants, three basic dissimilarities are apparent. Coffee is much stronger than tea in caffeine content, with tea containing one-half to one-third the caffeine of coffee. It is important to note the stimulative and diuretic ramifications of both beverages, which is part of their fundamental allures.

Coffee plants are much more sensitive than tea plants. Coffee plants are difficult to grow and harvest, require an abundance of nutrient resources as well as intensive maintenance and labor. They also require extremely specific ecological conditions (geography, climate, environment) in order to thrive. Tea plants, on the other hand, are easier to grow, produce frequent yields that are easier to harvest, and are more ecologically flexible. These differences have ramifications in contrasting price structure and price consistency.

The final difference between coffee and tea relates to health properties. While coffee has some proven health benefits, tea bestows far more benefits, primarily because of its antioxidant attributes.

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Coffee & Tea Industry Research & Market Reports

  • Coffee in Malaysia

    ... a result of the poor harvest in Vietnam due to extreme weather and hikes in transportation costs in Brazil. Indeed, such developments have led to calls for Malaysia to pay greater attention to developing its ... Read More

  • RTD Tea in Japan

    ... after bottled water, enjoying popularity amongst consumers of all ages. Notably, unsweetened green tea accounts for the largest share of sales. Japanese consumers predominantly prefer to drink green tea without sugar, making unsweetened green tea ... Read More

  • RTD Coffee in Ukraine

    ... are increasingly focusing on broadening their distribution networks, particularly in modern trade channels, which ensures better accessibility to urban consumers and those on the move, such as drivers at forecourt retailers. Among the best-sellers are ... Read More

  • RTD Tea in Latvia

    ... is falling for RTD tea. In addition, the product has a reputation for having a high sugar level, despite the efforts of market leader Fuze Tea to reduce sugar content. With the rising health and ... Read More

  • RTD Tea in Ecuador

    ... to drive sales in 2024. These channels offer broader access to consumers without requiring the extensive distribution networks essential for traditional retail. Industrias Ecuatorianas Comercial Distribuidora Codim SA, the producer of Legz, exemplifies this strategy, ... Read More

  • RTD Coffee in Latvia

    ... most popular hot drinks by far and consumers are open to also make the shift to RTD coffee. Also, consumers perceive RTD coffee as a lower sugar alternative than for instance carbonates and this is ... Read More

  • 2025 Global Coffee And Tea Manufacturing Industry (2031 Outlook)

    ... Industry Outlook reports provide industry size data for a three-year historical trend (2019-2022), a three-year forecast estimate trends (2023-2025), and a five-year outlook projection (2026-2031) for 46 countries. Written analyis is featured in each report ... Read More

  • Coffee in Latvia

    ... expected. Volume growth is expected to be higher through foodservice channels. Euromonitor International's Coffee in Latvia report offers a comprehensive guide to the size and shape of the market at a national level. It provides ... Read More

  • Hot Drinks in Latvia

    ... eased, after several years of price hikes and continuing economic uncertainty, consumers remain price sensitive. Euromonitor International's Hot Drinks in Latvia report offers a comprehensive guide to the size and shape of the market at ... Read More

  • Other Hot Drinks in Latvia

    ... consumed by older consumers of over 60-years-of-age and this is a dwindling consumer base. As such, it is expected to see volume sales decline. The other offering is chocolate-based flavoured powder drinks and this is ... Read More

  • Tea in Latvia

    ... decline dampens volume sales. In addition, more and more consumers in Latvia are drinking coffee instead. Black tea continues to account for most volume sales, though it is expected to be the weakest performer. Herbal/Fruit ... Read More

  • Tea, Coffee and Other Food Manufacturing in New Zealand - Industry Market Research Report

    ... Zealand's expanding food and beverage sector. Consistent growth in exports for all New Zealand produce is contributing to the industry's revenue growth, alongside higher local disposable incomes. However, ongoing supply chain disruptions associated with the ... Read More

  • RTD Coffee in Germany

    ... on-the-go consumers with busy lifestyles. Although RTD coffee benefits from consumers demanding convenient beverages, especially in urban areas, it is often the less attractive choice when compared to hot coffee. Euromonitor International's RTD Coffee in ... Read More

  • RTD Coffee in Switzerland

    ... which saw solid volume and current value growth. This growth was also sustained by a rise in home-based consumption among remote workers, particularly young adults with active lifestyles. Euromonitor International's RTD Coffee in Switzerland report ... Read More

  • Tea in Croatia

    ... overall, tea prices continue to rise, and this is expected to dampen volume sales. Climate change, leading to extreme weather conditions, including heatwaves and floods in key tea-producing regions like India, has severely impacted supply. ... Read More

  • Tea in Bolivia

    ... pricing and local production, making it an accessible alternative for many households. Black tea, in particular, has emerged as the most prominent category, with its growth underpinned by widespread domestic production. This has resulted in ... Read More

  • RTD Coffee in the Czech Republic

    ... First, the growing number of brands and market players is boosting product availability, making it easier for consumers to access a variety of options. Additionally, the fast-paced lifestyles of younger generations are driving demand for ... Read More

  • Hot Drinks in Nigeria

    ... rising prices and further pressure on household budgets in Nigeria. Hot drinks are often consumed as a complement to meals in Nigeria or to energise the body and mind and support modern hectic lifestyles. Consumers ... Read More

  • Hot Drinks in Angola

    ... backed by the availability of affordable local brands which have benefited from the challenges facing imported products. Government investment in the local production of tea and coffee has also provided a boost to the category, ... Read More

  • Hot Drinks in Uganda

    ... affluent urban middle class. Unpackaged tea poses challenges, with this being the only affordable option for low-income consumers. Urbanisation, population growth, rising incomes and expanding distribution are fuelling growth, but the lack of a tea ... Read More

  • Hot Drinks in Bosnia and Herzegovina

    ... minimal off-trade retail volume increases. While inflation has begun to subside, price increments remain significant, leading to robust rsp value growth even as consumer demand cools. The on-trade sector has continued its recovery, with hot ... Read More

  • Hot Drinks in Bolivia

    ... performance due to their more accessible pricing, which aligns with consumer demand amidst economic constraints. However, the demand for other hot drinks, particularly chocolate-flavoured powder drinks, has faced a decline due to substantial price hikes. ... Read More

  • Other Hot Drinks in Algeria

    ... only product on offer, though it has much less visibility than coffee or tea. In 2024, sales of other hot drinks continue to be challenged by the ongoing economic challenges in the country, including surging ... Read More

  • Tea in Algeria

    ... tea, with fruit/herbal tea generating the vast majority of the remaining sales. Consumers perceive green tea as offering numerous health benefits, with studies suggesting that green tea may positively affect skin health, help with weight ... Read More

  • Other Hot Drinks in Nigeria

    ... flavoured powder drinks and malt-based hot drinks) has become a staple beverage in Nigeria, consumers switched to cheaper substitute drinks as the cost of living crisis intensified. Popular beverages such as black tea (mixed with ... Read More

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